I've been quietly working with Michael Burke, Keyton Weissinger, and the Copient Health team to launch something truly amazing - Copient.ai - a purpose-built conversational AI training tool we built to train the Copient Health team and realized that it was too good not to share with the world!It's big, it's exciting, and frankly, I haven't been this pumped about a new product in a LONG time!Please follow Copient.ai to stay up to date on all things Copient.ai.

Honored to be chosen as an Atlanta Tech Village Startup Marketing Advisor to help members of the ATV community take their big ideas and make them a reality!

My life mission statement is simple: be a light. I believe early-stage companies with big, innovative ideas can make people’s lives better and add more light to the world. I’ve seen it firsthand many times. As a result, I want to use my unique experiences to help more early-stage companies elevate their growth and bring their ideas to more people. I started ByrdsEye as a marketing advisory service designed to guide these companies with key insights, processes, and experiences I’ve gained over 20+ years of early-stage marketing leadership. I’ve had the honor of helping launch, accelerate, and grow multiple early-stage B2B companies, several with high-profile exits totaling more than $600 million… and now I want to help you!

Fractional CRO focused on driving revenue growth by overseeing sales and marketing to ensure strategic alignment of people, process, product, and positioning.

Fractional CMO focused on driving revenue through storytelling, brand engagement, lead generation, and digital marketing.

Fractional CMO focused on driving growth in the value based care space through strategic leadership, storytelling, brand engagement, lead generation, and digital marketing.

As a member of the senior leadership team, I guided Relatient through its rebrand and go-to-market strategy following its acquisition of Radix in 2021.I hired, trained, and developed a well-oiled marketing team consisting of 9 top-talent colleagues, laser-focused on growth, pipeline generation, brand building, and thought leadership.

Led marketing team through the transition and rebrand of Savista following the company's separation from nThrive. Helped establish consistent messaging, creative, thought leadership, events, media relations, and go-to-market strategy.

As member of the Executive Leadership team, I helped lead Juvare through brand launch, go-to-market, and strategic growth leading to Private Equity exit in 2021.Juvare is a worldwide leader in emergency preparedness and critical incident management and response software. Juvare solutions empower government agencies, corporations, healthcare facilities, academic institutions, and volunteer organizations to leverage real-time data to manage incidents faster and more efficiently, protecting people, property, and brands.

I led the marketing team at Patientco and was responsible for all lead generation, branding, events, and corporate communications from company launch through Series B. Patientco was acquired by Waystar in 2021. While at Patientco, I helped the company grow from a startup idea to serving over 12 million patients across the country and generating significant revenue growth year over year leading to strong valuation multiples.Patientco makes paying for healthcare more accessible for everyone. My role was to help healthcare leaders understand what this means in the era of consumerism and how Patientco could help them deliver a positive patient financial experience while thriving financially as an organization.

- Developed marketing strategy, benchmarks, and tactics to achieve organizational revenue growth goals- Created and managed marketing budgets to ensure effective use of company resources- Designed and implemented marketing automation programs to drive awareness, engagement, and lead generation across all channels using Pardot, Marketo, and Salesforce.com- Worked directly with Business Development Team to develop and execute targeted demand generation campaigns- Managed Public Relations Team to drive earned media and increase brand equity across strategic target markets- Created and managed new product launch campaigns- Analyzed strategic data points and metrics to optimize key marketing initiatives- Developed, designed and managed online and offline advertising campaigns- Leveraged offline and online media to increase brand presence- Lead the development and implementation of web, social media, and other digital strategies to engage key prospects- Championed the strategic use of social media and content marketing to build a high quality database- Developed original content to influence key sales prospects- Lead SEO efforts; develop key words, analyze and optimize to increase organic traffic - Wrote, conceptualized, and managed production of sales and marketing collateral; collaborating with the sales, engineering, and marketing teams to ensure consistency across all departments- Planned and managed all trade show and special events to maximize the impact and success of each to elevate the NanoLumens brand and drive sales- Developed and manage strategic relationships with partner companies for the mutual benefit of both companies- Championed external award programs to elevate brand recognition.

- Worked with SVP of Sales to develop marketing strategy- Created brand and product awareness through online and offline media- Implemented Pardot marketing automation software to drive revenue- Managed public relations team- Managed trade show planning & logistics- Developed, managed and analyze budgets- Developed content marketing and social marketing plans

- Developed strong online marketing presence through the use of Facebook, twitter, Wordpress and other web applications and internet tools- Contract Negotiation- Transaction Management- Rookie of the Year 2009 – Keller Williams Green Hills- Associate Leadership Council - 2011

I love to be creative, start things and chase BIG ideas. I usually do it under the Byrdhouse Creative label.

- Managed and coordinated album packaging design, marketing element design and photo shoots for EMI releases- Oversaw print production of key EMI releases- Worked with artists, managers, marketing teams, designers, stylists and photographers to execute the visual components of an artist launch- Built relationships with artists to ensure their creative vision is carried out while maintaining solid marketability for EMI- Created and managed budgets for EMI releases- Reduced costs by 15% in a year- Reason for leaving: Corporate layoffs – position was eliminated

- Developed creative ways to promote MediaShout worship software through marketing campaigns, advertisements, display design and software demonstrations- Designed advertisements for print and internet marketing- Traveled to conventions and trade shows to promote and sell MediaShout- Consistently met and exceeded sales goals set for each trade show – helping the company increase profitability and market share. MediaShout remained no. 1 in the market 2004-2006- Taught seminars on how to use MediaShout software and creatively incorporate it into church worship services. - Built strong relationships with customers and business partners- Helped coordinate sales events, booth displays and travel arrangements within a budget- Reason for leaving: Offered position at EMI

- Album art design and layout- Logo design- Promotional photography