Auto Genius is a community of high growth automotive marketing professionals that are sharing tactics, experimenting with new ideas, and providing help and support for each other. Auto Genius is more than a think tank – it’s a dynamic organization focused on helping members identify their purpose and achieve their full professional potential. Innovation doesn’t have to be lonely.

As a part of the Willis Executive Leadership Team, participated in the acquisition or creation of newgrowth strategies - Willis Chevrolet of Granger, Willis Pre-Owned Waukee, and Willis Nissan; Developed and executed a company-wide culture training program titled “Willis Experience”, with over 200 guest-facing employees participating since May 2021; Participated in the executive IT committee, helping to lead company-wide conversion from a Microsoft environment to G Suites, updating network infrastructure, and led company from traditional phones to a modern cloud-based system; Led company-wide rebrand of Willis Auto Campus to Willis Automotive to reflect growth; Managed $3M+ advertising budget; Planned and developed annual company marketing plan across 9 companies, 16 departments, and 5 locations; Established an annual marketing budget for the company in order to assist in exceeding company sales objectives

Marketing Director responsible for the Willis Automotive group of companies, including MINI of Des Moines, Jaguar/Land Rover Des Moines, WIllis INFINITI, Willis Lexus, Willis Cadillac, Willis Volvo Cars, and Willis Chevrolet of Granger in addition to 3 Big O Tires locations in central Iowa and Willis Pre-Owned in Ankeny & Waukee.

Based in INFINITI sales, I specialized in new Infiniti, Land Rover, Jaguar, Lexus, Cadillac, Volvo, and MINI vehicles, as well as assorted pre-owned makes and models. It was my goal to make your next vehicle purchase as easy and stress-free as possible.

Manager of the Business Development Center and internet sites for Loeber Motors, Inc., including Mercedes-Benz, Porsche, and Maybach franchises. Managed a team of 3 Client Care Representatives.

Training for Business Development Centers (sales and service) in primarily Mercedes-Benz facilities nationwide. Focused on product knowledge, phone skills, and guest experience training for luxury automotive dealerships.