Josh Hamlin Email & Phone Number

Altanta, Ga

Compiled, synthesized and delivered reports containing consumer purchasing and demographic data for client’s Executive Team across multiple brands. Also provided valuable insights to support Coca-Cola’s strategic marketing and sales initiatives. Additionally, responsible for working with multiple brands and consumer segments. Modified custom reporting to meet continuing needs of the client; generated targeted and focused data reports for client’s further analyses. Was as a point-of-contact for client to ensure data reports and other reporting information met or exceeded expectations.

Minneapolis, Mn

Analyzed consumer data provided by Nielsen, IRI and retailers by using “matched panel” and volumetric testing methodologies. Additionally, processed data and determined net lift, incremental units, and ROI for point of purchase signage used by management and sales personnel.Maintained benchmark data for use in monitoring category trends, creating case studies, and summarizing results. Also created custom performance, competition and result summaries to support strategic initiatives in product development, sales and marketing.

Minneapolis, Mn

Marketing Analyst, 2007Worked directly with clients to better understand customer/consumer base and goals. Reviewed program metrics daily for 15 to 20 marketing campaigns and adjusted strategies based on findings. Also provided feedback and direction to telemarketing vendors to maximize performance and meet client expectations.Illustrated sales trends through customized reports and graphs; created snapshot reports for Client Managers practices among programs and telemarketing vendors and met regularly with internal partners and peers to maximize profitability. Additionally, created telemarketing scripts for various marketing campaigns while maintaining legal compliance and client expectations. Monitored customer experience and adjusted “live scripts” to maximize sales.Repeat winner of Quarterly Award of Excellence.Quality Assurance Analyst and Scheduler, 2001 – 2007Responsible for managing the scheduling process for telecommunication programs. Monitored vendor telemarketing representatives and compiled feedback on soft skills, script adherence and areas of opportunity to increase sales & customer satisfaction.Communicated with internal clients to compile monthly lead allocation information ensuring projected monthly goals were met. Maintained daily contact with clients and telecommunication vendors/agencies to ensure scheduling commitments were achieved.Scored telemarketing performance in an Access database and created a comprehensive assessment; provided performance reports to internal and external clients and telecommunication vendors/agencies.Managed distribution of over 50 campaign scripts for the Quality Assurance department.Selected as a member of the Enrollment SWAT team that analyzed data and company processes to increase enrollments and decrease costs.