Josh Hooper Email & Phone Number

Continuing work with PERC, consulting with the organization to facilitate organizational continuity.

Working to expand the reach, value and effectiveness of this sustainability in higher education organization. • During my time PERC, the number of involved schools went from just over 25 to well over 80. PERC has become one of the leading statewide organizations of its kind in the country. • One sample initiative: The PA Higher Ed Food Recovery Challenge: a the first in the nation partnership combining strengths from PERC, Sodexo and the US EPA. • More about PERC is available at www.pagreencolleges.org.

• Leading this marketing agency, developing brand and marketing strategy for a wide variety of clients. • Clients range from business-to-business to retail; from medical marketing to branding a chain of outlet centers. • Full range of agency services including branding, positioning, collateral and corporate identity development; web site development and print, outdoor and broadcast creative. • Virtual agency approach allows connection with a variety of carefully cultivated creative and production resources over internet.Clients include VF Outlets, Stratis-Gayner, Bruce's Furniture, Just Cabinets, Vantage Intl.,Catholic Charities, POGAM, Prometric, Elysian Partners, and SmartTrack2.

· Improved territory by 70% in first year· Top salesperson of the month six months out of first twelve months· Clients included Capital Blue Cross, Hershey Foods, SYSCO Systems, Whitaker Center

• Lead Creative Team--artists, developers and writers. • Collaborate on and develop concepts. • Provide feedback and direction to staff and vendors. • Media: outdoor, print, broadcast & multimedia. • Involved in all strategic planning. • Refined pricing/billing policies. Designed and implemented new time tracking system. Implemented electronic scheduling. • Write proposals and pitch creative strategies and spec work.Clients included: Gazebo Room Dressing, Dialysis Corporation of America, John Deere, Central Penn Blood Bank, DataQuest Inc., Colonial Park Mall.

• Began with JPL as Creative Services group leader. Managed and developed the group, including writers, producers and directors. • Continued creative responsibilities; managerial responsibilities shifted to establishing financial processes and developing a benefits package for this growing, energetic company. • Created and developed media projects including video, interactive, web and collateral. See awards.Clients included: Hershey Foods, Pennsylvania State University, Tyco/AMP, Highmark, Giant Foods, Keystone Financial, Lear/ Masland, and Commonwealth Media Services (for Dept. of Aging, DEP and DCNR.)

· Creative Part-Time; taught television writing and production

• Started and ran in-house advertising agency for this chain of department stores, creating and buying media for all broadcast advertising. • Successfully pitched national vendors (Levi’s, Liz Claiborne, etc.) to elicit $200,000+ of additional co-op. • Conceived, wrote & directed all television commercials; wrote and produced radio commercials.• Responsible for 2+ million dollar dept. budget. Recaptured expenses exceeded $600,000/year.

• Company evolved from video production to a boutique ad agency: producing advertising and marketing communications in a variety of media from print to electronic. Bought media for advertising clients.• Selling: assessed needs, created solutions and budgets, wrote proposals. Trained/ managed sales staff.• JHP clients included Hershey Foods, Blue Shield, and Common Cause.• On the West Coast, wrote/produced promotional spots for Columbia Pictures & Westar.• JHP grew to a staff of four employees with .5 million in billing and a string of national awards.

On-camera host for show. Wrote, produced and edited stories, placing stories on the “National Reel,” for national broadcast on the hundred-plus PM Magazine stations.

Directiing Fellow

Ba, English, Theater, Photography, Film