I have a wide range of experience and interests in the digital world, including:- Data driven optimization - going well beyond reporting, analyzing data to identify trends, producing insights, and using that to drive data informed action in the form of optimization and testing- Digital testing design and analysis - from the up front work of identifying opportunities to analyzing those results and recommending iterative opportunities. Never stopping at what is thought to be best, instead finding a better option- Digital marketing - working to develop and support company and brand strategies, all the way down to tactical planning and execution of digital marketing activities in search engine marketing, email, social media, and display - Digital product management - bringing brand vision to life in digital products, bridging the gap between technology and marketing- Management - always striving to nurture and grow the skills and talent of direct reports, through training, proactive feedback, and mentoringAn entrepreneur at heart. I have a passion for big ideas and thinking differently. I enjoy all things digital, regardless of the platform, and understanding how those touch points work together, influence, and participate in offline activity and behavior.