Josh Paradice Email & Phone Number

Atlanta, Georgia, Us

• Consult with clients to review advertising objectives and work with sales, ad ops, customer success, engineering and finance to align our solutions to deliver against these goals. • Partner with SSPs to onboard new publishers, resolve issues blocking revenue and provide optimization tactics for incremental growth.• Develop sales decks and pitch incremental upsells to Clients with both short and long term ideas to grow the partnership.

New York, New York, Us

• Assisted management in establishing campaign governance protocols during post-acquisition migration.• Managed 20 high touch multi-million-dollar campaigns with stringent targeting tactics with 100% percent fulfillment rate. • Led five campaign managers with 15 to 20 accounts each, helping drive effective optimizations and full delivery to meet Client KPIs such as CTR, brand awareness and CPA goals.

New York, New York, Us

• Managed all Managed Media's Mid-Market division with revenue growth from $1.5MM to $3MM between 2017 to 2018. This included managing up to 40 campaigns simultaneously.• Collaborated with finance monthly to reconcile invoices, ensuring accuracy and resolving discrepancies, resulting in improved financial reporting and streamlined billing processes.• Created training documents that clearly detailed all the processes used by a campaign manager leading to faster onboarding time as well as mentoring 4 new hires that were able to take over their accounts in 2 weeks.

Oakland, Ca, Us

• Managed 45 complex multi-million-dollar campaigns including but not limited to design, audio production, trafficking, analyzing data, providing optimization recommendations and daily maintenance.• Increased revenue growth year over year by 20% while also retaining Client business.• Assisted in developing Campaign Manager engagement contests that boosted moral and increased revenue by 30%.• Created document to track monthly billing for Finance which helped them meet their billing deadlines.

Sunnyvale, Ca, Us

• Recognized by COO of Yahoo! for helping expand the Verizon’s book of business by meeting CPA goals in a programmatic bidding environment.• Managed daily tracking for up to 40 campaigns for top tier Clients within Tech Telco and Finance verticals by pulling reports, analyzing data and applying optimizations to align pacing while also meeting Client KPIs.• Assembled post campaign summary reports including performance call outs and recommendations for future campaigns to retain Client business.

Newark, New Jersey, Us

Upward trajectory across three leadership roles over the course of five years; Digital Trafficker, Digital Ad Operations Lead and Digital Project Manager. Demonstrated effective leadership abilities and commitment to go above and beyond to ensure operational excellence for Prudential’s Digital Advertising Department.Digital Project Manager 2011-2013• Managed four high level accounts with multiple projects routing simultaneously totaling $7MM digital advertising budget.• Partnered with strategy and design during brainstorming sessions to develop advertising materials that exceeded Client expectations; recognized by upper management for exceptional work ethic and passion.• Oversaw production of website/landing page builds, banners, rich media, mobile and e-blasts executions by creating timelines and providing clear communication across all teams. Digital Ad Operations Lead 2009-2011• Established and managed Prudential’s first digital advertising traffic department servicing a digital media buy of $20MM. Grew the digital ad operations department by assisting the Director of Ad Operations during hiring process as well as training new hires on process and third party ad server logistics.• Directed the customization of task management software that increased efficiency by 20%.• Managed offshore traffic team of four with responsibilities in training and providing guidance to ensure successful campaign launches.Digital Trafficker 2008-2009• Maximized media dollars by monitoring campaigns performance, troubleshooting ad serving errors, reporting discrepancies and broken creative.

New York, New York, Us

• Managed the process from inception to launch of several branded and unbranded multimedia campaigns for Qwest Communications by effectively representing and communicating Client expectations for advertising initiatives.• Supervised financial operations including budgeting, monthly reporting and quarterly reconciliations.• Directed all radio and television traffic instructions for regional media buys.

• Managed all operations for Manhattan Furniture Rental, including design, pricing, sourcing fabrics and furniture, custom production of furniture, financial reports, interfacing with all clients, delivery, and inventory management.• Partnered with CEO to design all branding materials for Manhattan Furniture Rental, including press releases, email campaigns and a website build.• Assisted CEO in the planning and design of premiere events for Warner Brothers and FOX, including Miss Congeniality II, Saw II, Fantastic Four, Walk the Line and Syriana.

Dallas, Texas, Us

• Managed visual designs and events for a multi-level Neiman Marcus in Short Hills, NJ with recognition from Corporate as being best in class.• Assisted in planning numerous in-house celebrity and special guest appearances, including a fundraiser for Susan G. Komen foundation with special guest Heidi Klum, raising over $500K.• Created 20 different visual sets bi-weekly reflecting each individual Designer brand by manipulating lighting, incorporating décor such as floral, produce and unique artistic elements that increased consumer engagement.

San Francisco, Ca, Us

Managed multiple locations within SE Georgia region; recognized for driving sales, positive secret shop reports and lowest percentage of shortage.• Increased sales month over month using competitive shop concepts, consumer trends and total visual elements.• Trained new hires.• Motivated associates to increase sales by adding on complimentary merchandise picks to transactions.