Josh Rawlings Email & Phone Number

Seattle, Wa, Us

Contacted to drive major User Experience Design (UED) projects on employers Content Management System (CMS) platform used by 1000’s of clients. Ongoing projects included refresh of content libraries, improving optimized tagging systems, and modernized design overhaul to email marketing. Provide expert analysis to improve User Interface limitations and actively engaged in customer retention solutions.• User Experience Research & Design Optimization for major CMS business venture.• Overhaul on Email Marketing Designs, Image Library and other resources used by 1000's of active clients.• Business analysis helping provide solutions for customer retention and supporting onboarding success.• On-going User Interface analysis of platform improvements and enhancements leading to better results for clients.• Improve overall Design efficiencies for Customer Relationship Management (CRM) effectiveness with their users.

Twenty (20) years Graphic Design, Creative Direction and Music Production for GRAMMY-Winning and Platinum Recording artists, Video Production and Editing for authors, doctors, and clients. Program Management for such clients as IBM, Avanade, Microsoft, Amazon and Boeing. Recently directed the Live Music for Boeing’s 747 Final Ceremony in front of an audience of 18,000 online and in-person at Boeing Everett. Led dozens of User Interface and User Experience Design (UED) projects for multi-tier websites, mobile and tablet compatibility.• Sr Level knowledge on all aspects of Art, photography, page layout / publication, typography, etc. to create pieces in every medium available to us; illustrations, presentations, posters (especially on large format digital screens) but also on paper, banners, flags, etc. reports, newsletters, forms and flyers with expertise in work with and managing printers and other digital production houses.• Highly capable in a variety of mediums include hand drawing, whiteboard sketches, and the Adobe Creative Suite of tools to quickly prototype graphic ideas and help my customer narrow down to what they really want.• Experienced in Social Media best practices for developing a clear and consistent message, and ensuring the website and communications achieve high ranking and high engagement with audiences.• Focused A/B tests of different designs and communication styles to find the ones that relate to customer bases.

Kirkland, Washington, Us

Design and Content leadership for Microsoft’s Online Store. Led weekly creative sessions with content team, managed creation of digital sales content and programming that was delivered to markets across the globe. Responsible for creating and managing a robust Digital Merchandise catalog of localized Movies/Collections/Apps with monthly sprint rollouts. Led regular Quality Assurance (QA) reviews and report up to management on status each week.• Expertise in Program Management led to the successful launch of Microsoft’s Store 21 rebrand and update in Oct 2021.• Ownership in creating and managing robust catalog of 1000’s of Movies/Collections/Apps each month.• Led design of weekly PowerPoint decks, MockUp previews utilizing Figma UI design, training materials and other internaldocumentation, all with excellent attention to detail and modern design standards.• Ongoing PM work optimizing and implementing dozens of successful high-impact Digital Sales campaigns.• Managed multiple projects and business processes within Microsoft’s delivery framework while leveraging Agilemethodologies.• Recognized by Microsoft/Velatrio for excellence in professionalism and accuracy in delivery record during the 18-monthclient engagement.

• 20 years experience in producing 100's of successful Private and Public performances and entertainment around the Northwest• Consulted with several clients and businesses to grow their clientele, sales and deliver incredible experiences• Owned all the Marketing Design and Promotion online and in print• Specialized in lead generation through stellar communication and networking in Hospitality & Entertainment Industries• Consistent and professional results led to long lasting and cherished relationships as well as exponential growth of business through the years.

Led and provided oversight on all aspects of developing a first-class Cloud based eCommerce website for a Global audience. Directed a digital production team in New Zealand. Designed, Created, and delivered social media and Web Content to drive sales to an eCommerce site that yielded significant revenue for client. Developed expertise in delivering social media to: FaceBook, X, Instagram, YouTube, YouTube Channels & others.

Dallas, Texas, Us

• Program Manager providing project management, work-back schedules, client call and team meeting coordination, and event leadership.• Led project to organize their Bellevue grand-opening. I organized and coordinated a team to manage the event and ensure everything ran smoothly from start to finish.• Results: Extremely satisfied customer – regular repeat business for the past two years.

Seattle, Wa, Us

• Project owner offering scope planning, leading team meetings, providing status reports, functional spec research, documentation, stakeholder presentations, risk management/mitigation, budget management and delivery on tight schedules.• Facilitated Business Analysis meetings and provided strategic direction for Information Architecture, collaborating closely with clients to grasp their objectives and effectively communicate expectations to the team.• Created website wireframes to walk the clients through the pages in ways that still allowed them amble creative input. Then quickly prototyped pages using HTML, CSS, JavaScript and other languages as needed to complete the project.• Delivered projects across all mediums including: paper, forms, posters, banners, digital large format screens, video, digital audio and the internet.

• Co-leader, program management and creative direction for a major website conversion and redesign project. Developed project plan, estimated schedules, drove team actions, managed issues and risks.• Co-led the design, build and migration of this ecommerce platform to a completely new host, platform and database system. We were challenged with formatting, coding and functionality issues. I helped to develop new strategies to work around the issues, created numerous concept designs, researched WordPress themes, implemented the best and most flexible design to meet the client needs. Utilized Adobe Design tools and SEO strategies to increase UI/UX.• Results: Successfully delivered project on time and on budget; converted HTML website into an active, highly visited WordPress blog and eCommerce site with active links to Facebook, AWeber marketing, and ClickBank. Client was extremely happy with the results; he was able to immediately use the site. Consumers had an easy time accessing their purchased goods and the system was secure. Through my continued web optimization efforts, we increased Alexa ratings from less than 1,000 to 57,000 points in one month.

Sr. Designer:• Led design-brainstorming sessions for branding and web marketing campaigns for this Seattle-based high-end boutique corporate caterer. Produced design briefs, sketches and other artifacts to develop the designs with the client.• Managed production of business and marketing print collateral.• Results: Created strong identity and online presence that the client and customers loved. These efforts directly increased the number of new client contacts and existing client referrals; increased future business and improved the companies’ overall image.Team & Event Management: • Onsite team leader for C-Level executive and division-wide events for clients such as Bill & Melinda Gates Foundation, Avanade, Microsoft, Accenture, Concur Technologies, Info Space and more.• Coached, trained and managed as many as 15 employees during projects.

• Program Manager providing project management, work-back schedules, client call and team meeting coordination, and event leadership for corporate-wide programs including: Technology Summit, VP Summit, Sales Training, MEP - Situational Leadership and Coaching Fundamentals, Principles of Architecture, Ignition, CRM Boot-Camp, Emerging Technologies, Adv. Consulting, etc.• Program Manager providing project management, work-back schedules, client call and team meeting coordination, and event leadership for corporate-wide programs including: Technology Summit, VP Summit, Sales Training, MEP - Situational Leadership and Coaching Fundamentals, Principles of Architecture, Ignition, CRM Boot-Camp, Emerging Technologies, Adv. Consulting, etc.• Led teams to plan, prepare for and execute extremely high-end services for the clients. CRM Boot-Camps and 3-week seminars required well-coordinated efforts within tight timeframes. • Prepared vendor bids and worked with clients to maintain reputation for delivering high-quality product and services. I utilized my management skills, prepared highly detailed spreadsheets for efficiency and guided the teams for each effort.• Results: Successfully managed dozens of these programs through tight schedules, consistently delivering high-quality, calmly handling a wide variety of issues that arose. The client was so pleased they provided us with positive references and repeat business for five years. • Additional Project Leadership with the following clients: Microsoft, (SQL Software Training Program for OCS), Bill and Melinda Gates Foundation (wide variety of projects over five years), Concur Technologies, Inc., University of Washington, Vulcan, CB Richard Ellis, etc.

• Led a design project to redesign the musician union’s website and public image. Presented ideas to the Board, gained approval and budget, managed the team from concept through delivery.• National Delegate representing the Seattle Musician’s Union at the National Western Conference Convention for the American Federation of Musicians.• Lobbied at Washington State Capitol on behalf of the Musicians’ Union.• Collective bargaining team, negotiated new contract for Bellevue Philharmonic Orchestra.

Framingham, Ma, Us

Bachelor Of Music, Music - Instrumental Performance

High School Diploma, Academics, Music & Theatre