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[Summary]Across polar opposite industries and a wide range of business functions, I have consistently and positively impacted the success of new and existing hard product lines. My ability to identify problems consumers are facing, define solutions that improve products and processes, and challenge the status quo have repeatedly resulted in high levels of sales performance.I make a difference in the lives of customers by crafting innovative solutions and meaningful brand and product stories that resonate. Flexing my creativity in product design and marketing strategy energizes and excites me. I find unique ways to mine and leverage data, leading to a better understanding of the consumer and more meaningful product requirements, messaging, and validation.In addition to building strong relationships internally and externally, I bring a contagious enthusiasm for both work and life demonstrated in my successes in product development, management, and marketing. My proven track record of developing innovative product portfolios and marketing strategies includes the following accomplishments: • I developed a grassroots business development program that not only raised brand awareness but also grew sales when the company was struggling to amplify its message.• I launched products that challenged the industry norms and positively impacted the lives of consumers.• I implemented a CRM and customer journey funnel that nurtured B2C contacts and leads where no data was collected or used previously.[Additional Info]Outside of work, I utilize my classical music training to teach students of all ages and perform at various venues. I also feed my entrepreneurial spirit as the owner of a thriving rental property and lead investor in a tech startup.[Areas of Expertise]Product Development & Innovation | P&L Management | Project & Program Management | Omni-Channel Marketing Strategy | Branding & Positioning | Product Lifecycle Management | Business Development | Brand Strategy | Customer Journey | Stage Gate Processes | Product Costing & Pricing | Strategic Partnerships | Cross-Functional Leadership | Building & Mentoring Teams | Consumer Insights | Data Mining & Analytics | CRM Implementation | E-Mail Marketing
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Senior Brand Marketing ManagerSharkninja Sep 2023 - PresentNeedham, Ma, Us -
Senior Category ManagerWayfair May 2022 - Sep 2023Boston, Ma, Us -
Senior Product Development Manager | Drove Global Commercialization Efforts For New Category EntrySharkninja Oct 2021 - May 2022Needham, Ma, UsI helped enable Shark’s entry to the personal care category by owning global commercialization and international assortment development for the new Shark HyperAir hair dryer. In the hair dryer’s first 3 months on the market, it performed 110% to forecast and garnered 4.6-4.7/5.0 consumer satisfaction ratings on Amazon, the Shark brand website, and John Lewis (UK). -
Product Development Manager | Achieved 184% Of Revenue ForecastSharkninja Dec 2020 - Oct 2021Needham, Ma, UsWithin my first 3 weeks on the job, I took on full ownership of global product development for the Shark Steam & Scrub steam mop. I led the product to rank #1 in the steam category for an entire quarter and to rank #1 in the entire barefloor category for 2 weeks, against competitors such as Bissell, Hoover, and Tineco. -
Product Manager | Boosted Sales 66% With Key Customer & 30%+ For Mature Product LineLeviton Sep 2018 - Dec 2020Melville, New York, UsWith full P&L responsibility for a $30M electrical device product line with 1,500+ SKUs, I managed all aspects of the product roadmap, marketing strategy, and business development to meet customer needs while driving revenue growth and increasing profit margins. I orchestrated a competitive conversion of a 36-SKU product assortment at The Home Depot, including packaging and POP collateral elements. Additionally, I improved gross margin and closed gaps in existing offerings through efficient product development, planning, and partnering. -
Senior Product Specialist (Product Manager Equivalent) | Launches Achieved 100-120% Of Sales TargetsD'Addario & Company, Inc. Jan 2017 - Sep 2018UsI held full P&L responsibility for a $12M musical instrument accessory product line with 250+ SKUs and managed marketing communications and new product development roadmap and strategy. I led the successful launch of 10+ new products from end to end to meet and exceed sales goals, while optimizing the customer journey at each stage. -
Product Specialist (Associate Product Manager Equivalent) | Revitalized Stagnant BrandD'Addario & Company, Inc. Dec 2013 - Dec 2016UsI developed, established, and led an innovative marketing and business development program designed to increase brand awareness and grow revenue through grassroots product clinics. In the first year after leading the launch of a new brand name and identity of an 80-year-old legacy brand, key product lines grew 800% in top-line sales. -
Product Marketing Specialist | Tripled Brand Reach & Grew Social Media Audience 50%D'Addario & Company, Inc. Dec 2011 - Dec 2013UsI was promoted to manage all aspects of social media strategy, content calendar, paid advertising, and influencer relationships after completing a successful internship. I developed and implemented brand standards to create a consistent identity across all social media channels and country affiliates. I revamped the social media strategy and forged strategic partnerships to amplify the brand presence and reach. -
Product Management InternD'Addario & Company, Inc. May 2011 - Nov 2011Us
Josh Redman Skills
Josh Redman Education Details
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Stony Brook UniversityMarketing -
State University Of New York College At PotsdamBachelor'S Degree
Frequently Asked Questions about Josh Redman
What company does Josh Redman work for?
Josh Redman works for Sharkninja
What is Josh Redman's role at the current company?
Josh Redman's current role is Sr. Brand Marketing Manager at SharkNinja.
What is Josh Redman's email address?
Josh Redman's email address is jr****@****ton.com
What is Josh Redman's direct phone number?
Josh Redman's direct phone number is +163145*****
What schools did Josh Redman attend?
Josh Redman attended Stony Brook University, State University Of New York College At Potsdam.
What are some of Josh Redman's interests?
Josh Redman has interest in Education.
What skills is Josh Redman known for?
Josh Redman has skills like Social Media, Social Networking, Music Industry, Event Planning, Music Production, Social Media Marketing, Teaching, Fundraising, Facebook, Microsoft Office, Festivals, Social Marketing.
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