• Responsible for strategic direction and rightness of Brand priorities• Responsible for meeting sales revenue targets and key account management• Managing the creation and presentation of proposal presentations and RFP responses.• Responsible for In-depth implementation of SEO, Google AdWords, Social Paid Media and Google Analytics and in charge of company the company website• Develops marketing campaigns and the annual business plan• Works with creative agencies to develop engaging content for TV and radio adverts• Generates innovative digital media initiatives to expand reach and engage the young consumer, particularly through social media• Fosters a strong opinion-leader network in culture entertainment to drive brand image visibility with credible drinking scenes• Increases placements in scene and mainstream press to drive TOM awareness, brand image and word-of-mouth• Implements & leverages national and global events/projects with excellence• Builds the annual objectives for the marketing team and conducts on-going, mid-year and end of year performance evaluations• Fosters collaboration between sales, marketing and media to drive a 360-degree approach with relevant initiatives in order increase impact and efficiency, while putting a specific emphasis on transmitting digital know-how across the entire organisation• Ultimately responsible for sourcing, hiring and training the marketing team• Regularly assesses and identifies the development needs of the marketing team, and works together with human resources to make it happen• Identifies and nurtures key talent for the potential space-to-shine opportunity• Delivers the marketing business plan with the goal to achieve the country business plan• Expands user base and client penetration; increases consumption; builds the heavy user base

Employed as a service delivery specialist focusing on sales, marketing, customer services and process flow management.Managed to achieve the following key accomplishments;-Attained a service excellency award in 2016-Customer retention of 98%-An increase in portfolio sales by 150% in 2015Key Result areas  Development of Service Level Agreements and supervising their adherence. Monitoring, controlling and supporting service delivery; ensuring systems, methodologies and procedures are in place and followed Coordinating and interacting with the technical team on customer’s projects and fault resolution Formulating strategy for B2B revenue growth and customer retentions Assessing and developing media presence through public relations programs and campaigns Directing and overseeing the company’s social media strategy. Leading in creative development and creation of motivating stimulus to get targeted population to take action on company products. Development of marketing plans and participating in their active implementation Generate sales for my portfolio of accounts and reach the company's sales targets Identifying customer experience gaps and coming up strategies to retain key clients Translation of brand strategies into brand plans, brand positioning and go-to-market strategies Maintaining close relationship with key accounts by making periodic visits; exploring specific needs and anticipating new opportunities. Managing and solving clients queries, and requests Driving internal and third party service review meetings covering performance, service improvements, quality and processes.● Had full responsibility for stand design decisions, catering and giveaways for industry trade fair● Provides marketing consultancy for specific campaigns and liaised with internal stakeholders● Maintains and updated company website, intranet site and internal marketing pages

Employed as a sales and marketing practitioner to achieve branding and revenue targets for the company in the Southern Region.Managed to achieve the following;-Successfully develop, launch and implement the "Light up and drive promotion"-Increased regional sales by 27% in 2011-Won an employee of the month award in August 2011 Key Result areas:  Planning publicity strategies and campaigns as well as writing and producing presentations and press releases. Responsible for creation and implementation of social media campaigns. Demarcation and allocation of sales routes and territories to distributors, sales agents and sales representatives in the Southern region. Managing and solving clients queries, and requests Meeting regional marketing and sales financial objectives by forecasting requirements; preparing an annual budget; scheduling expenditures; analyzing variances as well as initiating corrective actions. Developing regional marketing strategy and plan for the company in line with company objectives as well as the national marketing plan. Managing a team of sales representatives and sales agents to develop segments and increase sales Ensuring product availability and visibility in all sales and distribution outlets in the southern region. Improving product marketability and profitability by conducting market research in the entire region, identifying, and capitalizing on market opportunities; improving product packaging and participating in new product development. Supervision of Sales representatives and ensuring regional sales targets are met. Counselling and disciplining employees; planning, monitoring, and appraising job results. Production of regional daily, weekly, monthly, quarterly and annual sales and marketing reports Coordinating and supervising branding activities in the region as well as participation in the development evaluation of advertisements.