• Solution Architect of highly customized CPQ implementations in mid-market and enterprise organizations. Led project teams of up to 9 functional consultants and developers.

• Selected Salesforce CPQ and led its implementation which was delivered on time and within budget, resulting in an estimated 75% reduction in time to quote and an improved data model which significantly enhanced internal reporting. This included requirements gathering, implementation partner selection, design, and testing.• Designed and built improved lead flow process which automated several previously manual steps resulting in increased productivity and pipeline data quality for the business development team.• Implemented Advanced Currency Management (datedexchangerates) and worked with NetSuite administrator to automate importing of daily exchange rates using Celigo.• Owner of Salesforce instance at HireVue and have led my team in crafting a long term strategic vision for how the instance will best support HireVue in the attainment of our strategic goals.

• Project lead of implementation of a Salesforce-based event management system which replaced 3 legacy systems, saving over $250,000 per year. Migrated data from legacy systems using Salesforce Data Loader.• Led design and development of new member portal which supports 200,000 members. Portal is expected to increase profits by allowing members to add coverage and reducing cancellation rate.• Project manager of Pardot implementation and user adoption, completed on time and within budget. This tool will drive significant new membership and help reactivate canceled members.• Led a team of 6 I.T. professionals responsible for developing and supporting point of sale systems, websites, customer portals, and maintaining data integrity.

• Build company brand and create lead generation campaigns by managing the development of company websites through drawing requirements, assembling project teams, and monitoring execution.• Lead and mentor the marketing/advertising team in the production of digital and traditional marketing campaigns.• Manage advertising budget and architect reports used to report our efforts to the executive team.

• Increased sales through seminars by 88% though managing a $200,000/month advertising budget.• Created Salesforce reports with custom object formula fields which allowed team members to systematically set advertising budgets based on specific campaign-level criteria.• Managed 5 marketing professionals responsible for advertising, and producing marketing material• Project managed internal and external resources to create a variety of lead capture and landing pages.

• Generated over 18,000 e-mail leads and 140,000 Facebook followers by creating very high click-through-rate Facebook pay-per-click ads.• Wrote the sales copy which resulted in sale of a website for $40,000 on Flippa.com.