Josh Cole Email and Phone Number
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✮ Currently working in Fractional CMO & consulting roles. I'd love to discuss potential projects focused on company growth, marketing and/or team guidance ✮Entrepreneurial, innovative & award-winning marketing leader who's generated significant, quantifiable business growth throughout my career. I'm a versatile marketer - a digital native with a creative spirit. My greatest career satisfaction comes from driving revenue growth 📈 and developing teams of high-performers who support one another. Published & quoted in Adweek, Forbes, Marketing Brew, US News & World Report, American Marketer, Smart Brief, Chief Marketer etc. (Topics include using data to drive revenue, marketing strategy & trends and CX). Career hallmarks:1. Significant, Measurable Growth in Every Role✓ Universal Studios Hollywood: Grew B2C e-commerce from $1M to $125M annual sales✓ Sky Zone: +270% locations, 12 new countries✓ TITLE Boxing Club: +21% monthly membership revenue 2. Performance + Brand✓ I entered CMO roles from a digital & e-commerce foundation and understand respective roles of performance and brand✓ Brand: Have overseen award-winning campaigns, launched innovative marketing partnerships w/ Snap, Disney, Chase, etc. and created impactful content across social, influencers, PR, etc.✓ Performance: Deep background in high-ROI customer acquisition advertising. Recognized for knowledge of data-driven marketing; have presented at industry events (Brandweek, Adweek Outlook, etc.) & published related content3. Versatility ✓ Global (e.g., Universal Studios Japan opening team) and Local (e.g., Sky Zone 1st in category, 3rd of 250+ brands in Localogy’s local online presence analysis)✓ Establish strategies, lead execution and work hands-on as needed✓ Have been successful within companies of all sizes, from Fortune 50 to start-ups4. Resourcefulness✓ 20+ years track record of creating roadmaps & figuring out how to get things done, with & without resources5. Effective team leadership✓ Almost zero regrettable turnover on teams ✓ Ultimately I'm proudest of building diverse teams known for creativity, loyalty, results and having fun!“Josh is a growth driver...He built a team, launched digital marketing programs that expanded brand reach globally and grew e-commerce into a hugely important revenue engine.” - L. Kurzweil President Universal Studios Hollywood"Not many marketing executives can say they took a brand from little-known to globally recognized. This is what Josh did for Sky Zone." - J. Platt CEO Sky Zone
J Cole Consulting
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Fractional Cmo, Marketing Consultant And AdvisorJ Cole Consulting Jan 2023 - PresentDrive growth, increase marketing impact & expand brands. Serving as a fractional CMO, interim team leader, strategic advisor and/or coach. Clients range from early-stage startups to established consumer businesses, including: ✦ Sky Zone: Asked to return as the interim marketing leader, based on prior achievements as the permanent global CMO ✦ Ace Pickleball Club: Fastest growing company in a rapidly-expanding category, 100+ opening✦ TOCA Football: Tech-enhanced soccer training centers w/ 40 locations✦ Holey Moley: Leading Australian experiential entertainment concept, now opening across the US✦ Slick City Action Park: Experiential entertainment startup, 50 franchises sold in 7 months✦ The NOW: Health & wellness w/ 60 locations✦ The Joinery: vertically integrated manufacturer & retailer (physical, e-commerce)I welcome the opportunity to discuss if I'm well-suited to help grow your business and/or provide guidance to your team members. Contact: hello@jcoleconsulting.co“I LOVED working with josh! He provided strategic guidance and ideas…He also advocated for the launch of TikTok advertising, which he and I then launched together. I highly recommend him...” - Alexa B., Sky Zone“I had the pleasure of working with Josh on gaps in our digital content strategy…He was able to help us prioritize ideas based on our brand strengths and create clear next steps...” - Cassandra J., The Joinery"Josh is a consultant for our company & an incredible mentor for myself as a professional...Josh has really helped lay the foundation for our long term growth & success...He is a HANDS-ON consultant. Ideas, deliverables, vetting software solutions, agency/resource recommendations, guidance on creative, crafting our style guide & mission statement - the list is endless. I look forward to every meeting I have with him. 10/10 recommend!" - Bre B., Slick CityLearn more about my fractional CMO & consulting here:https://www.linkedin.com/services/page/8a9404322a9447bb14
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Advisor And Marketing ConsultantAce Pickleball Club Jan 2023 - PresentRoswell, Georgia, UsAce Pickleball Club is the fastest growing indoor pickleball start-up, with over 80 franchise locations in development. Ace distinguishes itself by providing exceptional member experience and optimal playing conditions. I'm a strategic advisor to the co-founders and contribute to a range of marketing projects in an active consulting role. -
Senior Vice President MarketingSandbox Vr 2022 - 2023San Francisco, California, UsLed marketing team, reporting to the founder/CEO. Sandbox VR is a fast-growing location-based VR entertainment company. VC investors include Andreessen Horowitz, Alibaba and Craft. Individual investors include Justin Timberlake, Katy Perry, Kevin Durant and Will Smith.Sparked growth from start of tenure:✓ “Over 1 million Sandbox VR tickets have been sold. Although we’ve persisted over six long years to get here, half of the tickets came within the last six months.” - Steven Z., Founder/CEO, Jan 2023 ✓ Helped open 14 new locations across 4 countries while breaking consecutive grand-opening sales records✓ Led launch marketing for a new VR experience that quickly became the the most-played game in the the company's history✓ Grew sales via two seasonal campaigns, including holiday gift card sales +117% vs. prior year on per store basis ✓ Partnered with Netflix Live Experiences and Marketing teams on the PR announcement plans for the new Squid Game VR experienceResponsibilities included oversight of brand, performance and local marketing, creative, social, PR and marketing analytics. -
Chief Marketing And Digital OfficerTitle Boxing Club Apr 2021 - Jun 2022Overland Park, Ks, UsRecruited by new owners to lead marketing and digital product marketing for two portfolio fitness / health & wellness brands -- TITLE Boxing Club and BoxUnion, with 150+ combined locations and streaming video platforms for at-home classes.✓ Led a pricing analysis and rolled-out a new price strategy that generated +21% monthly membership revenue✓ Built a team (including content creators, lifecycle marketing) and business plan to grow the streaming video business. Membership increased 3x and 30-day churn decreased 29%. ✓ Expanded team capabilities, resulting in significantly improved member engagement and franchisee satisfaction ✓ Oversaw a brand refresh, with updated visuals and messaging About the company: TITLE Boxing Club and BoxUnion, merged under single ownership in early 2021, provide Boxing-inspired fitness training dedicated to both physical and mental health & wellness. The combined company is the world's largest omni-channel boxing fitness company. -
Advisor - MarketingVsco® Apr 2019 - May 2022San Francisco, Ca, UsVSCO is a leading photo and video editing mobile app and creative channel, monetized through subscriptions. It is on Forbes’ 2018 list of The Next Billion-Dollar Startups. Advisor to the Marketing Team in the areas of performance marketing, customer acquisition and marketing strategy. My role was renewed for a 2nd then 3rd year (1 year total is the norm) in recognition of contributions."Josh is a pleasure to work with. He is extremely focused, provides clear direction and knows how to produce results. For his direct reports, he is a leader by example. He has high standards, is respected by colleagues and has a proven track record for success." - Tesa Aragones, former VSCO CMO -
Global Chief Marketing OfficerSky Zone Feb 2016 - Apr 2021Provo, Utah, Us"Not many marketing executives can say they took a brand from little-known to globally recognized. This is what Josh did for Sky Zone." - Jeff Platt Co-founder & CEO Sky ZoneAchieved the 3 key objectives outlined by the CEO and board of directors when hired:1. Expanded the business ✓ Grew from 80 to 210 locations, and then to 300 locations after a Private Equity sale & subsequent brand roll-up with two former competitor brands. ✓ Entered 10+ new countries ✓ Launched membership sales (recurring revenue model) and new products2. Differentiated the Sky Zone brand vs. copy-cat market entrants✓ Turned Sky Zone into a household name with industry-dominant brand recognition ✓ Generated 2 billion high-impact brand impressions thru innovative programs & integrations with Snapchat, Nickelodeon, movies (e.g., Bad Moms Christmas), television shows (e.g., The Bachelorette), YouTube creators (Kevin Hart, etc.) & social media influencers✓ Created experiential activations with: Disney, Carnival Cruise Lines, Amazon, Big Brothers Big Sisters✓ Punched above weight in media coverage, with programs & campaigns covered in: NBC Nightly News, Today Show, Access Hollywood, Extra, E!, Oprah Magazine, ESPN, SI.com, TechCrunch, Bustle and many more 3. Helped prepare the company for a sale ✓ The company sold in a PE transaction in 2018, providing an exit for shareholders and increasing the scale of the company via a merger with 2 competitors“Josh is a superb marketing leader who champions and executes programs that generate sales…is also an excellent team leader; he’s inclusive, empathetic and truly cares about his team” - Julie Petritsch Sky Zone ex-CFO -
Senior Vice President MarketingSky Zone Dec 2014 - Jan 2016Provo, Utah, UsBegan all marketing initiatives that continued with my promotion to CMO. Initial projects included:✓ Upgraded Sky Zone's digital marketing, research and analytics capabilities, both in-house and through external agencies✓ Launched post-visit customer surveys for ongoing feedback across the network of franchise and corporate-owned locations
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Vice President Digital Marketing & EcommerceUniversal Studios Hollywood 2006 - Dec 2014Universal City, Ca, Us"Josh is a growth driver. He knows how to jump over any hurdle..with a positive energy that is infectious. I trusted him to deliver (big) results and he did." - Larry Kurzweil, former President & COO of Universal Studios HollywoodI led a true digital transformation -- from strategic vision to tactical execution -- resulting in business-changing practices and results.In an entrepreneurial role, I built a high-performing team, expanded marketing capabilities, increased brand reach globally, and grew revenue.Business building highlights included:✓ Increased direct-to-consumer e-commerce from $1M to over $125M annual sales ✓ Co-led the cross-functional team that began Universal Studios Hollywood’s marketing in China. Launched in-market website, advertising and PR. Grew market from <1% to over 10% of business✓ Created award-winning marketing campaigns to launch products and events, including in partnership with entertainment properties (e.g., The Simpsons, Transformers) and strategic marketing partners including Coke, Nestle and Chase/MasterCard✓ Initiated the company’s social media presence. Created & led the first social media team. Grew followers from 0 to over 3 million✓ Led the annual membership (loyalty) program for 3 years, including member acquisition & retention. Increased member base 15% and repeat member usage 8%, both exceeding plan -
Director Digital Marketing & EcommerceUniversal Studios Hollywood 2002 - 2006Universal City, Ca, Us"Under Josh's leadership, e-commerce became our largest pre-arrival sales channel, and digital marketing became our primary advertising tool." - Chris Nelson, former CFO, Universal Studios HollywoodActing as an internal change agent, I led digital strategy and implementation of all digital marketing initiatives, from brand marketing and product launches, to website UX and e-commerce customer acquisition.✓ Initiated sales and marketing partnerships with Travelocity, Expedia and other online travel networks. These programs increased from zero to seven-figures in annual sales revenue✓ Was a key architect of the marketing and communications strategy that successfully relaunched the Halloween Horror Nights event after a multi-year hiatus. This event grew to over 10% of total annual company revenue. Oversaw award-winning campaigns to market the event (Webby; Reggie Award)
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Director, International Brand & Digital MarketingUniversal Destinations & Experiences Jan 2000 - Feb 2002Orlando, Florida, UsWas an inaugural member of the first dedicated digital marketing and e-commerce team for Universal Parks & Resorts. My primary focus was on Universal’s international properties in Japan, China and Spain.I established the vision for how digital could be used to build the businesses; obtained buy-in from the senior executive team for the strategies and needed budget; and then led the execution of these plans while balancing the needs of a global brand identity and required market localizations.Was a member of the Universal Studios Japan ($1.6B property) grand opening marketing team.Wins included:+ Launched award-winning website and mobile commerce program for Universal Studios Japan. The site won a Yahoo! Japan award ahead of Amazon and Sony.+ Secured a $7.5M dollar marketing sponsorship from NEC Corporation+ Partnered with marketing team in Barcelona on selection of a new digital agency and the launch of e-commerce sales
Josh Cole Skills
Josh Cole Education Details
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University Of ChicagoMaster Of Arts - Ma -
Boston UniversityBusiness Administration And Management; Economics
Frequently Asked Questions about Josh Cole
What company does Josh Cole work for?
Josh Cole works for J Cole Consulting
What is Josh Cole's role at the current company?
Josh Cole's current role is I help businesses & high-potential team members grow faster. Fractional CMO / Advisor / Consultant / Entrepreneurial marketer..
What is Josh Cole's email address?
Josh Cole's email address is jo****@****ail.com
What is Josh Cole's direct phone number?
Josh Cole's direct phone number is +150836*****
What schools did Josh Cole attend?
Josh Cole attended University Of Chicago, Boston University.
What skills is Josh Cole known for?
Josh Cole has skills like Digital Marketing, Social Media Marketing, Online Advertising, Marketing, Email Marketing, E Commerce, Marketing Strategy, Social Media, Strategy, Online Marketing, Digital Strategy, Digital Media.
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