Media Relations Specialist
CurrentDeveloped and coordinated large scale media campaigns ranging from Super Bowl Live shots, Presidential Inaugural Ball live feeds, and multi day interview media tours such as NORAD Tracks Santa. • Initiated integration with DOD Social Media Teams, identify best content to make available to public via social media • Provided millions of dollars in free air time for the DOD through interviews and live shots to events such as the Super Bowl • Have won multiple Telly awards and a regional Emmy for major projects • Completed strategic media engagement plan for the 75th anniversary of D-Day • Managed regional media zones of the U.S. (Primarily all media in the Northeast) • Developed proposals for optimizing my company’s media team for the client • Trained government personnel in how to create content for media use • Trained new and current employees in various media specialties • Presented strategic media guidance for Marine Corps Public Affairs Convention • Implemented and continued major league sports outreach with military. This includes working with NFL, MLB and NBA teams • Identified ways to make company’s website more efficient and user friendly• Created structural normalcy that increased effectiveness between high level government agencies, such as daily planning calls and identifying relevant offices to connect with our programs for media outreach• Created weekly reports for director and clients • Daily media reach out for content feeds• Press release development• Media inquiry review and response