I am Joshy John, a Media Strategist with proof of creating improved visibility of brands and better engagements across the platforms. As the Head of Digital at Baba Arts Ltd, I lead strategic seeding for content campaigns over various verticals to drive visibility and engagement. Got to leverage my experience through StudyPal.co, wherein I worked as Marketing and Social Media Lead, handling digital marketing.I have a Post Graduate Diploma in Media & Entertainment from Whistling Woods International/Tata Institute of Social Science and a Bachelor's in Business Administration from NSHM Knowledge Campus. My professional skills are social media strategy, content seeding, influencer marketing, data analysis, copywriting, and platform management. Fluent in Hindi, English, Bengali, and Malayalam.I also work as a social media consultant for Apex Insurance Consultants Ltd. I literally breathe, eat, and sleep the latest in social media trends and algorithms, scouring the best practices constantly to stay competitive in this digital world.Come, let's discuss and find a way forward on how my creativity and expertise can benefit your organization.
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Head Of DigitalBaba Arts LtdMumbai, Mh, In
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Social Media ConsultantApex Insurance Consultant Ltd Mar 2024 - PresentMumbai, Maharashtra, India -
Head Of DigitalBaba Arts Ltd Aug 2022 - PresentMumbai, Maharashtra, IndiaStrategized and executed content seeding campaigns for Baba Beats, Baba Films, and Baba Devotional verticals, significantly enhancing brand visibility and up to date.- Leveraging Facebook, Instagram, Twitter, and YouTube to disseminate and promote content effectively, resulting in increased reach and impact.- Collaborated with content creators, influencers, and brand partners to extend the reach of content and engage a broader audience.
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Marketing & Social Media LeadStudypal.Co Nov 2022 - Jan 2023Mumbai, Maharashtra, IndiaManaged the social media and marketing strategy for StudyPal.co, a leading online tutoring platform.Increased social media engagement by 25%.Launched a successful influencer marketing campaign that resulted in a 10% increase in website traffic.Managed the company's paid social media campaigns.Analyzed data to track the effectiveness of marketing campaig -
Social Media StrategistDg Avatar Media May 2022 - Aug 2022Mumbai, Maharashtra, India- Digital Strategy for NH Studios and Ittu Si Baat.- Social Media Amplification for Gujarati Movie: Vickida No Varghodo ( SP Cinecorp)- Content Amplification and Influencer Marketing -
Social Media StrategistJosh Studios Sep 2021 - May 2022• Copywriting for different IPs across various Social Media Platform.• Increasing Brand Awareness• Coordinating amongst production and postproduction team to ensure that DCPuploads are within the timeline• Content Creation for brand’s IPs in different format.• Engaging with different stakeholders by actively responding and answering questionsand repost content surrounding our IP’s• Post Optimization (testing out different times/days/types of content)• Content Seeding across various Social Media Platforms
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Co-FounderByooooob Aug 2021 - May 2022India -
MarketingHomegrown Mar 2021 - Jul 2021• Mobilizing people to attend offline and online Casa Bacardi Event.• Onboarding Campus Ambassadors for Homegrown.• Worked on Power horse India Campaign.• Won the Best Arts and Cultural Event Award 2021 for APAC Region for Casa Bacardi atEvent Marketing Awards -
Communications SpecialistWench Film Festival Jan 2021 - Mar 2021 -
Print TrafficMumbai Academy Of Moving Image (Mami) Aug 2019 - Oct 2019Mumbai Area, IndiaPrint Traffic Team
Joshy John Education Details
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Media And Communication -
Bachelor Of Business Administration (B.B.A.) -
B.D.M.InternationalFinancial Market Management
Frequently Asked Questions about Joshy John
What company does Joshy John work for?
Joshy John works for Baba Arts Ltd
What is Joshy John's role at the current company?
Joshy John's current role is Head of Digital.
What schools did Joshy John attend?
Joshy John attended Whistling Woods International, Nshm Knowledge Campus, Kolkata Group Of Institutions 277, B.d.m.international.
Who are Joshy John's colleagues?
Joshy John's colleagues are Ankush Shigwan, Gazala Lakha, Ajay Acharya, Kalim Warsi.
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Joshy John
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