Josie M. Email and Phone Number

Executes influencer campaigns from start to finish, including outreach, negotiation, contracting and campaign execution by utilizing Cohley to target retail contentDeveloped and spearheaded the social media strategy for PATH's TikTok account to successfully launch the limited edition Barbie bottle, achieving over 500,000 views resulting in the product selling out within 3 months of its launchManage PATH’s brand social media accounts, including daily posting by scheduling content on Sprout Social and maintaining an active presenceCaptures content using both iPhone and professional-grade camera equipment (Canon G7x & Canon 7D Mark 2) and edit and refine the content to align high-quality standards for Instagram and TikTok Serves as a liaison between marketing, creative department, and e-commerce manager to boost/create ads around influencer and in-house content to ensure impression and session goals are met

- Maintains Urban Outfitters’ visual and display standards and assists with seasonal floorset - Exhibits a willingness to learn and adapt, maintaining an ongoing connection with the customer- Assisted with on-boarding and training new employees to ensure the consistent client experience- Create meaningful connections with customers to ensure long term client satisfaction- Manage product flow on the sales floor and backstock

-Support daily merchandising with product placement through deep customer knowledge to increase profit-Executed large scale project planning and implementation in accordance to launch date timeline -Demonstrates awareness and adheres to Loss Prevention, Inventory Control, safety standards, and all other Company policies and procedures