AeroLeads people directory · profile
Joanna Sim Email & Phone Number
Director of Events, CEO Transformation Office
at
Intuit
1 work email found
@intuit.com
9 phones found area 408, 310, 415, and 650
LinkedIn matched
✓ Verified May 2026
4 data sources
Profile completeness 100%
Current company
Role
Director of Events, CEO Transformation Office
Location
Mountain View, California, United States
Company size
Who is Joanna Sim? Overview
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Quick answer
Joanna Sim is listed as Director of Events, CEO Transformation Office at Intuit, a company with 17010 employees, based in Mountain View, California, United States. AeroLeads shows a work email signal at intuit.com, phone signal with area code 408, 310, 415, 650, and a matched LinkedIn profile for Joanna Sim.
Joanna Sim previously worked as Director of Events at Intuit and Director of Customer Strategy and Storytelling, Intuit Brand Storytelling and Experiences at Intuit. Joanna Sim holds Bachelors, Industrial Engineering from University Of Toronto.
Company email context
Email format at Intuit
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{first}_{last}@intuit.com
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AeroLeads found 1 current-domain work email signal for Joanna Sim. Compare company email patterns before reaching out.
Profile bio
About Joanna Sim
Joanna leads Customer Strategy and Storytelling at the Intuit’s Brand and Transformation team, where she scales customer and audience insights and activation of strategy across the Intuit ecosystem. She's a researcher and designer at heart, and now leads a team focused on transforming audience insights and business strategy into amazing stories and immersive experiences — all in service of driving transformation at scale. Joanna graduated from the University of Toronto with a B.A.Sc. in Industrial Engineering and received her M.Sc. in Human Factors from San Jose State University.
Listed skills include User Centered Design, User Experience, Usability Testing, User Research, and 10 others.
Current workplace
Joanna Sim's current company
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Intuit
12 roles
Joanna Sim work experience
A career timeline built from the work history available for this profile.
Director Of Events
Director Of Customer Strategy And Storytelling, Intuit Brand Storytelling And Experiences
Current
Feb 2021 - Present
Head Of Strategy And Customer Insights, Intuit Brand Experiences & Storytelling
Apr 2019 - Jan 2021
Design Researcher & Group Manager, Quickbooks
I'm a part of Innovation Practices team in QuickBooks. I work closely with product teams on uncovering and activating customer insights and fueling innovation through design strategy. My current focus area is on reimagining the core (yes, the guts!) of QuickBooks for our mobile-first customers. I also coach other researchers on the team to do the same in.
Jan 2017 - Mar 2019
Principal Experience Design Researcher, Quickbooks
May 2013 - Dec 2016
Lead Ui/Ux Designer & User Researcher
Feb 2011 - Apr 2013
Xd Researcher Lead (Design Innovation Group)
* Responsible for strategic global research for GoConnect; conducted and drove validation research in 4 global markets. Planned and executed against global research roadmap* Key participant in driving global product strategy and design for GoConnect * Led design for GoConnect consumer experience, working closely with product development and marketing teams
Jun 2010 - Feb 2011
Xd Mobile Lead
* Drove product strategy from discovery through to delivery * Research deliverables include driving and executing research roadmap: target user definition, defining goals/principles, creation of design concepts, conducting concept tests and rapid iteration tests with users.* Led design for iPhone app DealHood and deliverables include storyboards, mock-ups.
Dec 2009 - Jun 2010
Senior User Researcher For Mobile
Collaborated with design team, product managers and business owners to define, create and execute user research efforts. Conducted company-wide training in site visits, usability testing and moderating. Established usability benchmark baselines on many Intuit products and competitors.- Design and user research experience in mobile (Web, SMS, apps).
Jan 2005 - Jun 2010
Xd Research Lead
* Conducted E2E evaluation of Intuit's mobile payment solution, GoPayment. * Identified usage funnels roadblocks and redesigned on-boarding experience* The redesigned experience out-performed the existing site by 100% in an A/Z test. Redesign design principles now to be deployed across all functions.
Apr 2009 - Dec 2009
User Experience Researcher
* Conducted competitive benchmarking evaluation for Yahoo! Messenger * Assisted in conducting ethnographic field research* Conducted usability tests on paper and working prototypes
Jun 2004 - Nov 2004
Team & coworkers
Colleagues at Intuit
Other employees you can reach at intuit.com. View company contacts for 17010 employees →
TT
Taraneh Taghavian
Colleague at IntuitFars Province, Iran, Iran, Islamic Republic Of
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JH
Jordan Henigman
Colleague at IntuitBerkeley, California, United States, United States
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LM
Lianne Masquelier
Colleague at IntuitSan Diego, California, United States, United States
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TA
Teymour Ashkan
Colleague at IntuitMclean, Virginia, United States, United States
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RK
Rashmi K A
Colleague at IntuitPittsburgh, Pennsylvania, United States, United States
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ED
Edna Dianda
Colleague at IntuitReno, Nevada, United States, United States
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JH
Joe Harrison, Jr.
Colleague at IntuitWashington DC-Baltimore Area, United States
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DK
Deepa Krishnan
Colleague at IntuitSan Francisco Bay Area, United States
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NU
Neha Upadhyaya
Colleague at IntuitSan Francisco, California, United States, United States
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KS
Ken Smith
Colleague at IntuitChicago, Illinois, United States, United States
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Taraneh Taghavian
Colleague at IntuitFars Province, Iran, Iran, Islamic Republic Of
View →
JH
Jordan Henigman
Colleague at IntuitBerkeley, California, United States, United States
View →
LM
Lianne Masquelier
Colleague at IntuitSan Diego, California, United States, United States
View →
TA
Teymour Ashkan
Colleague at IntuitMclean, Virginia, United States, United States
View →
RK
Rashmi K A
Colleague at IntuitPittsburgh, Pennsylvania, United States, United States
View →
ED
Edna Dianda
Colleague at IntuitReno, Nevada, United States, United States
View →
JH
Joe Harrison, Jr.
Colleague at IntuitWashington DC-Baltimore Area, United States
View →
DK
Deepa Krishnan
Colleague at IntuitSan Francisco Bay Area, United States
View →
NU
Neha Upadhyaya
Colleague at IntuitSan Francisco, California, United States, United States
View →
KS
Ken Smith
Colleague at IntuitChicago, Illinois, United States, United States
View →
2 education records
Joanna Sim education
Bachelors, Industrial Engineering
University Of Toronto
Masters, Human Factors And Ergonomics
San José State University
FAQ
Frequently asked questions about Joanna Sim
Quick answers generated from the profile data available on this page.
What company does Joanna Sim work for?
Joanna Sim works for Intuit.
What is Joanna Sim's role at Intuit?
Joanna Sim is listed as Director of Events, CEO Transformation Office at Intuit.
What is Joanna Sim's email address?
AeroLeads has found 1 work email signal at @intuit.com for Joanna Sim at Intuit.
What is Joanna Sim's phone number?
AeroLeads has found 9 phone signal(s) with area code 408, 310, 415, 650 for Joanna Sim at Intuit.
Where is Joanna Sim based?
Joanna Sim is based in Mountain View, California, United States while working with Intuit.
What companies has Joanna Sim worked for?
Joanna Sim has worked for Intuit, 23Andme, and Yahoo!.
Who are Joanna Sim's colleagues at Intuit?
Joanna Sim's colleagues at Intuit include Taraneh Taghavian, Jordan Henigman, Lianne Masquelier, Teymour Ashkan, and Rashmi K A.
How can I contact Joanna Sim?
You can use AeroLeads to view verified contact signals for Joanna Sim at Intuit, including work email, phone, and LinkedIn data when available.
What schools did Joanna Sim attend?
Joanna Sim holds Bachelors, Industrial Engineering from University Of Toronto.
What skills is Joanna Sim known for?
Joanna Sim is listed with skills including User Centered Design, User Experience, Usability Testing, User Research, Contextual Inquiry, Mobile Devices, Heuristic Evaluation, and User Interface Design.
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