Professional, creative, and passionate. 10 years of work experience in education, F&B, FMCG, medical device, and art industry under international framework. A lifelong learner, proficient at collaborative leadership, cross-functional cooperation, and communication with heterogeneous group.
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ConsultantKommit Education May 2019 - PresentTaipei City, Taiwan• Spearheaded the successful application and enrollment of approximately 250 students annually by offering bespoke overseas study options and comprehensive coaching.• Developed and executed comprehensive marketing strategies across 10+ channels, optimizing budget distribution and enhancing brand presence.• Pioneered the brand's visual identity and digital content strategy, leading to significant increases in engagement and brand recognition. -
Booth StaffTaipei Dangdai Limited Mar 2022 - May 2022Taipei City, Taiwan• Managed booth operations and curation for SCAI THE BATHHOUSE at Taipei Dangdai 2022, enhancing gallery visibility and artist introductions.• Played a key role in sales promotion and VIP engagement, contributing to the gallery's successful presence at the event.• Featured in an exclusive interview by Unique Satellite Television, expanding media exposure and public engagement. -
Marketing Assistant ManagerHsin Hsin Galaxy Apr 2017 - Apr 2019Taipei City, Taiwan• Led e-commerce marketing strategies for over 40 brands, significantly boosting sales through innovative annual and quarterly planning.• Coordinated cross-team projects to optimize resource utilization and performance analysis, reporting directly to regional officers.• Managed and forecasted inventory levels, ensuring efficient warehouse operations and supply chain management.
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Marketer And DesignerIchijiku Business Feb 2014 - Mar 2017Taipei City, Taiwan• Collaborated with over 20 local artists to enhance their market presence through targeted social media strategies and gallery partnerships.• Designed a wide array of marketing materials, including logos, posters, and packaging, contributing to successful exhibitions and artist promotions.
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Marketing ExecutiveJohnson & Johnson Dec 2012 - Jan 2014Taipei City, Taiwan• Led impactful marketing campaigns for MOIST product lines, engaging over 100 eye doctors in brand endorsement initiatives.• Spearheaded social media strategies and CRM initiatives, significantly improving customer recruitment and retention.• Collaborated with a technical team in India to revamp the JJVC Taiwan official website, enhancing user experience and brand outreach. -
Sales And Marketing SpecialistYi-Jing Tea Space Dec 2010 - Oct 2012Taipei City, Taiwan• Contributed to in-store sales efforts, significantly enhancing customer engagement by 30% and product knowledge through expert brand representation.• Managed the brand's official social media accounts, including Facebook and Plurk, driving engagement and fostering an online community.• Creatively designed packaging for the anniversary Puerh Tea series, receiving commendation for innovation in product presentation.
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Intern Internet MarketerCite Media Holding Group Jul 2011 - Sep 2011Taipei City, Taiwan• Played a pivotal role in content creation and community management for the T17 website, focusing on innovation and user engagement.• Contributed to the planning and execution of a major anniversary event, enhancing brand visibility and audience interaction.
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Trainee JournalistNational Chengchi University Feb 2011 - Jul 2011Taipei City, Taiwan• Reported on diverse educational news from universities in the Western US, Australia, and India, honing journalistic skills and global perspectives.• Demonstrated adeptness in news judgment, interviewing techniques, and narrative storytelling, contributing to the university's media outreach.
Jou-Yi Wu Education Details
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Entrepreneurship And Innovation -
International Communication, Journalism
Frequently Asked Questions about Jou-Yi Wu
What company does Jou-Yi Wu work for?
Jou-Yi Wu works for Kommit Education
What is Jou-Yi Wu's role at the current company?
Jou-Yi Wu's current role is Consultant at KOMMIT EDUCATION.
What schools did Jou-Yi Wu attend?
Jou-Yi Wu attended Neoma Business School, National Chengchi University.
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