Joanna Gancarczyk
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Joanna Gancarczyk Email & Phone Number

Head of Marketing on demand | Creative Director | Interim Marketing Manager | Strategy Consultant at HireaHead -Dyrektor Marketingu do wynajęcia
Location: Wrocław, Dolnośląskie, Poland 14 work roles 2 schools
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Role
Head of Marketing on demand | Creative Director | Interim Marketing Manager | Strategy Consultant
Location
Wrocław, Dolnośląskie, Poland
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Joanna Gancarczyk is listed as Head of Marketing on demand | Creative Director | Interim Marketing Manager | Strategy Consultant at HireaHead -Dyrektor Marketingu do wynajęcia, a company with 2 employees, based in Wrocław, Dolnośląskie, Poland. AeroLeads shows a matched LinkedIn profile for Joanna Gancarczyk.

Joanna Gancarczyk previously worked as Interim Marketing Manager | Strategy Consultant | Head of Marketing on demand | Creative Director at Hireahead -Dyrektor Marketingu Do Wynajęcia and Lecturer - Design Thinking & Brand Identity and Communication Strategy at Uniwersytet Swps. Joanna Gancarczyk holds Master'S Degree, Communication Design from University Of Wrocław.

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HireaHead -Dyrektor Marketingu do wynajęcia

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Profile bio

About Joanna Gancarczyk

With a decade of experience, I have successfully executed 100+ growth marketing projects and communication strategies across 40+ industries on polish and global markets. As the Head of Marketing at 25Wat since 2018, I led a team of 20+ experts, managing all aspects of marketing and communication, including operations and sales.I also educate students at SWPS University Wrocław and collaborate with INCO as a Growth Marketing Course Instructor & Mentor. As a Certified Design Thinking Facilitator & Strategist, I have substantial experience working with SMEs, software houses, startups, scale-ups, and corporations in Polish and English.My portfolio includes various companies, such as Castorama, Profi Lingua, Ørsted, Łukasiuk, Viviamo, BOBOQ Poland, CARPRO Global, Pracuj.pl - The:Protocol, So Coffee, Echo Investment ts, Selena S.A, Essity, Novitum, Pixel Ant Games, Oleofarm, Gazuno, and WAGO Elwag. I am passionate about creating innovative marketing strategies that boost growth and brand recognition, leveraging my experience with interdisciplinary teams to address product and service design challenges and opportunities.Notable projects include marketing strategies for Molecula Bubble Tea, branding & growth plans for Bidcar.pl, communication strategies for Human Power and Titans24, and brand identity for a homestead planning app (in development). My B2B marketing and employer branding expertise have benefited tech industry clients like Kyoto Technology, Thaumatec Group, Vazco, and Squareball.I am particularly interested in developing and implementing innovative marketing strategies that drive growth and brand recognition. My experience collaborating with interdisciplinary teams, including engineers and product designers, has given me a deep understanding of the unique challenges and opportunities that arise in product and service design.I have also extensive experience developing communication plans and consultancy for tech industry companies. My expertise in B2B marketing and employer branding has helped companies like Kyoto Technology, Thaumatec Group, Vazco, and Squareball achieve their communication goals.

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HireaHead -Dyrektor Marketingu do wynajęcia
Hireahead -Dyrektor Marketingu Do Wynajęcia
Head of Marketing on demand | Creative Director | Interim Marketing Manager | Strategy Consultant
Wrocław, PL
14 roles

Joanna Gancarczyk work experience

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Interim Marketing Manager | Strategy Consultant | Head Of Marketing On Demand | Creative Director

Current

Polska

Wynajmij mnie do swojego biznesu w formule demand, jako Head of Marketing / Senior Consultant w obszarze strategii, brandingu i marketingu. Możesz wynająć mój mózg 🧠 dla swojego projektu w elastycznej formule per projekt lub w formie stałego abonamentu doradczego.💠W tym modelu pomagam firmom B2B, & B2C, które budują swój zespół marketingu (lub już go mają).

Jan 2023 - Present

Lecturer - Design Thinking & Brand Identity And Communication Strategy

Current

Wrocław, Woj. Dolnośląskie, Polska

As a practitioner, I teach SWPS University students how to use the Design Thinking methodology in the creative process. I'm also lecturing about Brand Identity and Communication Strategy.

Jan 2023 - Present

Growth Marketing Mentor / Instructor

Current

Polska

I am responsible for creating and conducting two editions of Growth Marketing courses for participants of the Inco Academy. I also provide mentoring to the participants to help them kickstart their careers in marketing. My first course received high ratings of 9/10 and many recommendations.

Jan 2023 - Present

Mentor

Current

Polska

W ramach Design Mentorship można skorzystać z mojego wsparcia mentoringowego w obszarach takich jak Strategia marki | Branding| Design Thinking | Service Design | Marketing Leadership | Growth Marketing | Product Marketing

May 2023 - Present

Interim Marketing Manager & Advisor (Freelance)

Current

Wrocław, Woj. Dolnośląskie, Polska

Since March 2024, I have been serving as an external advisor and consultant on a contract basis as part of a partnership collaboration.

Mar 2024 - Present

Head Of Marketing & Communication

Wrocław

  • Since 2018, I am a leader of the marketing department in a dynamic, fast-growing, global digital agency with a growth marketing mindset. (The entire organization currently employs over 100 experts - 2023).
  • As part of my role, I am responsible for all processes within the department, including team management, business development, sales support, pricing strategies, and substantive supervision of strategic and marketing.
  • On a daily basis, I work closely with the WEB and… Show more
  • On a daily basis, I work closely with the WEB and Product Design departments as a Senior Growth Marketing Consultant, developing growth strategies for startups, software houses, and digital products with Polish and.
  • During my tenure, the agency doubled its annual revenue from marketing unit twice in a row, despite the challenging times of the pandemic and recession from 2020-2023.
  • Successfully grew the team from 1 to 20 people overseeing recruitment processes, providing mentoring, and devising team development plans.
Jan 2020 - Mar 2024

Senior Communication & Marketing Manager (Team Leader)

Wrocław, Woj. Dolnośląskie, Polska

  • From 2018 to 2021 my role in 25wat and scope was similar to present but because of an increase in responsibility for the whole business unit and team expansion, I was promoted to a new position Head of Marketing with.
  • In 2020 I played an active role in creating STOP COVID, the first healthcare mobile app in Europe designed to fight COVID-19 in collaboration with the Polish Ministry of Digital Affairs.
  • In 2018-2020 I played a part in… Show more From 2018 to 2021 my role in 25wat and scope was similar to present but because of an increase in responsibility for the whole business unit and team expansion, I was promoted.
  • In 2018-2020 I played a part in creating and developing Titans 24, a cybersecurity startup that was nominated for the global Startup Contest at the 2019 Web Summit event.In 2018 Contributed to the creation and.
Mar 2018 - Jan 2020

Branding & Marketing Consultant | Communication Strategist | Moderator | Business Trener

Samozatrudnienie

Poland

As Consultant I provide:Marketing Trainings & MentoringsService Design & Design Thinking workshop facilitationGrowth Marketing & Employer Branding StrategiesBrandingSelected Clients: Profi Lingua, Thaumatec Group, Viviamo, INCO Academy, SWPS University

Jan 2014 - Dec 2023

Stanowisko Member Of Bni Business Organisation - Bni North Wrocław

Wrocław, Woj. Dolnośląskie, Polska

I represented 25wat and myself in the BNI Poland organization, presenting our company's offerings at biweekly networking meetings for business owners from various industries in the Wrocław group. As a result of these efforts, I significantly expanded my personal network and established several valuable partnership and sales contracts.

Sep 2022 - May 2023

Pr & Media Relations Consultant

Wrocław, woj. Dolnośląskie, Polska

Titans24.com is a cybersecurity, automated system to protect SMEs from cyber threats. It shields websites and web applications under 11 security layers and protection BOTs. We are #GuardiansoftheCyberGalaxy 🤜🤛

Mar 2018 - Dec 2020

Some & Pr Coordinator

Wrocław

Key duties in this role:Social Media & Public Relations Branding & Art Direction - Outdoor/DigitalContent Marketing & Influencer MarketingBiggest achievements in this role:Successfully organized a corporate event for over 1000 attendees.Won 3 tenders for social media management services.

Nov 2016 - Mar 2018

Content Marketing Specialist

Wrocław

Key duties in this role: Content Marketing, SEO Copywriting, Social MediaParticipated in tenders, photo shoots, and video sessions.Achievements: Created a social media growth strategy for the gastronomic portal codogara.pl and creating a naming for a content portal of one of the major interior design e-commerce platforms in Poland.

Jan 2015 - Apr 2016

Sales Consultant / Senior Back Office Consultant

Wrocław, woj. Dolnośląskie, Polska

✔ Creating sales presentations to communicate product features in terms of benefits✔ Conducting sales calls with customers to close deals✔ Creating documentation in the system✔ Evaluating customer purchase requirements and recommending the best offers for both B2B and B2C customers.✔ Maximizing customer retention through quick resolution of their issues.

Nov 2012 - Jun 2014
2 education records

Joanna Gancarczyk education

Master'S Degree, Communication Design

Activities and Societies: 2015 Scholarship for The Best Students

Bachelor Of Journalism And Social Communication, Journalism And Social Communication, 5,0

Activities and Societies: Think by Design - student organization as Chairwoman Duties: finding sponsors and partners, project management.

FAQ

Frequently asked questions about Joanna Gancarczyk

Quick answers generated from the profile data available on this page.

What company does Joanna Gancarczyk work for?

Joanna Gancarczyk works for HireaHead -Dyrektor Marketingu do wynajęcia.

What is Joanna Gancarczyk's role at HireaHead -Dyrektor Marketingu do wynajęcia?

Joanna Gancarczyk is listed as Head of Marketing on demand | Creative Director | Interim Marketing Manager | Strategy Consultant at HireaHead -Dyrektor Marketingu do wynajęcia.

Where is Joanna Gancarczyk based?

Joanna Gancarczyk is based in Wrocław, Dolnośląskie, Poland while working with HireaHead -Dyrektor Marketingu do wynajęcia.

What companies has Joanna Gancarczyk worked for?

Joanna Gancarczyk has worked for Hireahead -Dyrektor Marketingu Do Wynajęcia, Uniwersytet Swps, Inco, Design Mentorship, and 25Wat.

How can I contact Joanna Gancarczyk?

You can use AeroLeads to view verified contact signals for Joanna Gancarczyk at HireaHead -Dyrektor Marketingu do wynajęcia, including work email, phone, and LinkedIn data when available.

What schools did Joanna Gancarczyk attend?

Joanna Gancarczyk holds Master'S Degree, Communication Design from University Of Wrocław.

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