Welcome, I'm Joy—a dedicated financial operations expert with a focus on empowering startups and small businesses. With a Master's in Business Administration from the Hebrew University of Jerusalem, my expertise lies in finance and banking. Since 2018, I've been navigating the complexities of financial management and operations, offering tailored solutions to companies across various stages of growth.My professional journey is defined by a robust understanding of organizational finance, from developing efficient collection systems to mastering cash flow and budgeting strategies. I excel in the meticulous management of payments, payroll processing, and providing comprehensive financial support to clients and vendors alike. At the heart of my role is a commitment to integrating financial acumen into the broader business strategy to bolster financial stability and growth.You can find me at my office within the WE WORK complex in Tel Aviv.Get to know meBased in Tel Aviv, my path unfolded with essential pre-military training at Ma'agan Michael, evolving into an artillery instructor's duty. After my military tenure, I broadened my perspective with the Jewish Agency in Toronto, then spent a year traversing East Asia, delving into Buddhist philosophy, and experiencing a pivotal chapter studying at the Dalai Lama's temple in Dharamsala, India. This spiritual quest drew me back to academia, where I completed a Bachelor's degree in Religious Studies, and then an MBA with a focus on finance. I blend mindfulness with finance, maintaining this harmonious balance. I am a vegan, a feminist, and a committed Iyengar yoga practitioner.