Marketing Lead & Creative Ad Content Manager
Los Angeles, California, United States
As a Marketing Lead, I've taken on a pivotal role within the organization, managing 6+ teams to achieve our marketing goals. It is my responsibility to provide guidance and support the marketing team to deliver and achieve conversions. One of my key areas of focus is developing and executing creative ad content strategies. Collaborating closely with product designers, engineers, and other stakeholders, I've led the creation of visually appealing and compelling marketing materials across multiple platforms. Through my ad content strategies, we effectively engaged our target audiences and drove conversions. In addition to my responsibilities as a Marketing Lead, I had the opportunity to actively participate in investor meetings to support the company's funding series. Leveraging my expertise in marketing and growth strategies, I played a key role in showcasing the value and potential of our brand to potential investors.I leveraged digital marketing channels to accumulate a substantial list of 50,000+ creators. Through various strategies and platforms like TikTok, Instagram, Twitch and more, I successfully identified and onboarded potential collaborators and partners, creating valuable opportunities for our brand.As a TikTok marketplace manager, I utilized the platform's advertising tools and features to maximize our brand's visibility and reach. This involved staying up-to-date with the latest trends and leveraging TikTok's unique capabilities to drive results.