Joyce D'Souza Email and Phone Number

• One of the inceptors for the Corporate Communication & Marketing team• Custodian of 4 major aspects for the company: Brand, Marketing, Internal Communication & External Communication • Created new and improved communication methods & strategies for both external and internal communication related to business activities of the organization including both new-age & traditional media • Designed, developed, and implemented from scratch a successful app for the company which was the… Show more • One of the inceptors for the Corporate Communication & Marketing team• Custodian of 4 major aspects for the company: Brand, Marketing, Internal Communication & External Communication • Created new and improved communication methods & strategies for both external and internal communication related to business activities of the organization including both new-age & traditional media • Designed, developed, and implemented from scratch a successful app for the company which was the first of its kind in the industry (Wiz World App) which connected over 400 employees across 6 branches and divisions • Created an annual intellectual property (Wizcraft Excellence Awards) which felicitated the work done by company employees with a robust and all-inclusive microsite to go along with it so that all processes are digitized • Created and implemented innovative digital marketing and PR strategies resulting in substantial brand awareness • Strong vendor base to manage projects and get cost effective solutions to ensure timely deliverables & quality • Transformed the website to engage & communicate better by integrating all web and mobile channels to ensure consistency across customer touch points• Ensured visibility for the company and its thought leaders through the presence and participation in industry, academic & award sessions and panels• Content creation across multiple platforms (Internal & External) through both written and visual mediums • Day to day strategic & operational working with senior management & leadership across the company • Worked on developing content for company intellectual properties like IIFA, IIFA Utsavam, GiMA and Global Citizen Festival India Show less

PRPR Plan & Coverage for Sr. Mgmt and Brand Percept PR Plan & Coverage for all Percept Group Companies - Products / Services / IPs / Profiling Key Management & the Company / Strategic & Tactical PRPress Meets & ConferencesProfile Updates of Companies & SpokespersonsStakeholder Communication P2P / P2M / P-Domain Newsletters - source & consolidate content across the Percept Group, edit designs and ensure monthly dissemination to respective TGsCorporate Website &… Show more PRPR Plan & Coverage for Sr. Mgmt and Brand Percept PR Plan & Coverage for all Percept Group Companies - Products / Services / IPs / Profiling Key Management & the Company / Strategic & Tactical PRPress Meets & ConferencesProfile Updates of Companies & SpokespersonsStakeholder Communication P2P / P2M / P-Domain Newsletters - source & consolidate content across the Percept Group, edit designs and ensure monthly dissemination to respective TGsCorporate Website & Corporate IntranetCorporate Website - updates, maintenance, innovationsCorporate Intranet - Regular Content Management, updates, innovation, contests, mailers & manual dissemination to maintain awareness, relevance & interest. Backend tracking & analysis of site visits. Upload Videocasts to drive connect b/w Sr. Management & Perceptites. Regular marketing initiatives to drive interest, desire and traffic to the site.Mypercept QuizWiz Contest Industry PR & AccoladesPresence of Percept's key management / representatives at relevant EMC Industry Panels, Seminars, Conclaves & Academic InstitutesIdentifying Award & Accolade platforms for Corporate Office and Group Companies, pitch and attain nomination, presence, target to ensure industry win & accolades.Special Tasks & Projects Percept Annual Conference & Annual Day Maintenance of the CC ID and macro Internal & External Stakeholder mail management Special or New Branding Initiatives / Ideas / other Corporate Projects Self Development:Research and analysis of current and upcoming trends in the EMC & PR industry. Researching, developing & executing innovative strategies for External & Internal Brand Marketing & Communications across all platforms and mediums.Quality & Customer Care:Develop & strengthen Media Relationships for the Percept Group. Update Media contacts. Proactive Reputation Management with the Media Fraternity. Show less

Liaising on a daily basis with clients and the media to achieve mileage and visibility for clients by leveraging their brand in the media.Relationship building and networking with clients and the media.Monitoring newspapers, magazines, journals, broadcasts, newswires and blogs, for opportunities for the client.Crisis ManagementResearching, planning and strategizing via PR measures to tap the client umbrella of stakeholders. Preparing regular client reports and attending… Show more Liaising on a daily basis with clients and the media to achieve mileage and visibility for clients by leveraging their brand in the media.Relationship building and networking with clients and the media.Monitoring newspapers, magazines, journals, broadcasts, newswires and blogs, for opportunities for the client.Crisis ManagementResearching, planning and strategizing via PR measures to tap the client umbrella of stakeholders. Preparing regular client reports and attending client meetings.Team development and retention.Researching, writing and distributing press releases to the targeted media.Promoting news stories and features to the media.Coordinating studio or location photography. Show less

Liaising on a daily basis with clients and the media to achieve mileage and visibility for clients by leveraging their brand in the media.Relationship building and networking with clients and the media.Preparing regular client reports and attending client meetings.Researching, writing and distributing press releases to the targeted media.Promoting news stories and features to the media.• Coordinating studio or location photography.

Working as part of a team to achieve client engagement goals To interact with the media.Research on behalf of the client of the industry.Providing inputs to the team when asked for.Prepare pitch notes when interacting with the media.To maintain and update media lists relevant to client.Facilitated collating the Monthly Dossiers.Drafting Press Releases for various occasions for each of the clients.