Poetry Peace is a community that hosts monthly poetry events centered around showcasing BIPOC/LGBTQ+ writing, while being open to all. We focus on building community around creativity, compassion, and vulnerability• Brainstormed marketing campaigns for social media, amassing thousands of views on TikTok and Instagram and gathering up to 80 attendees an event• Designed social media assets and edited short-form videos• Amassed a local network of other BIPOC/LGBTQ+ organizations, and set up collaborations and brand partnerships

• Developed marketing strategy, promotional materials, and campaign timelines for movies under Sony Pictures Classics, Acquisitions, International Productions• Maintained centralized timelines of critical dates for titles and communicating between functional teams• Managed invoices, expense reports, and scheduling related to Publicity and Marketing client ventures• Worked with digital/social teams to partner with influencers and talent for digital campaigns• Communicated with international film festivals to coordinate asset trafficking and screening links

• Assisted two department executives in scouting for new artists, managing expenses, building meeting calendars• Coordinated with Film/TV sync and ads department in ticket buys with live music venues and tracked shows• Accurately recorded A&R departmental meetings• Managed project invoices and finances for artist travel

• Arranged event accommodations for guests of weekly movie screenings, such as setting up outdoor seating, concessions, refreshments, supplies, and more• Ushered attendees and VIP guests to their seats, and demonstrated friendly customer service

• Created playlists for O&O strategy that are featured under SoundCloud’s official Repost Spotify account• Specialized in developing marketing strategies for Hyperpop artists and playlists• Strategized marketing plans and best practices for catalog artists and organized catalog database

• Conducted outreach to an organically grown network of 60+ influencers, securing over 50 posts for 20+ campaigns, including projects for Halsey, Olivia Rodrigo, Katy Perry, and more• Co-manages the °1824 Instagram by ideating content, building weekly social calendars, creating and designing original edits, copywriting, collaborating with partner accounts, and managing other teammates• Spearheaded and solely managed the Club 90s partnership, working with Def Jam to successfully execute Justin Bieber “Ghost” Night, with an attendance of over 400 people.• Actively contributed to task forces that ideate and execute strategic marketing plans for UMG artists such as PUBLIC, Nirvana, Kajo, and Playboi Carti• Secured brand parternships and press opportunities for UMG artists and developed and maintained strong relationships with outlets including META Mag and Nothing Mag TV• Operated tours and in-person activations that included marketing plans and content creation (MGK, midwxst, PUBLIC “LDQ” music video)

• Pioneered writing the script for short film “Paper UFOs” based on the relationship with my father and personal experiences related to the Asian American identity• Marketed fundraiser for the film on TikTok and Instagram, amassing over 20K+ views and $500+ in donations• Premiered at Chinese American Students Association’s Annual Culture Night and 2023 Pasadena International Film Festival

• Analyzed weekly scripts of potential television pilots and feature films• Authored in-depth script coverage and offered detailed, creative feedback

• Researched and developed creative marketing strategies and designed decks for upcoming projects for studio clients such as Paramount, Universal, Disney, and more—originating ideas during client project brainstorms• Created and designed weekly company newsletters featuring box office report research and film industry news

• Authored blog based on college experiences, created engaging social media posts to increase reach• Conducted market research to attract clients and increase viewership, amassing 1000 followers• Designed social media templates

• Ushered and scanned tickets for guests attending USC's on campus events under Trojan Event Services