Joy Crosby Email & Phone Number

• Lead firm business development and operations across multiple office locations. Executing multi-channel marketing strategy and tactic. Implementing rebrand with new partnerships and increasing efficiency of marketing.
• Creating and executing communication and marketing strategy for partnership transition.
• Formulating and implementing internal and external operational methodology.
• Increasing new revenue 50% within first 6 months of employment.
• Decreasing cost per lead by $1,000 by implementing web-based marketing strategy.
• Designing firm specific CRM and business analysis structure.

• Supervise business development operations including cultivation relationships with partners, conducting public outreach, and engaging community volunteers. Ensure a sustainable business model by building trust and.
• Implemented an innovative approach to relationship management and business development including expanding social media presence that increased portfolio revenue by 25%.
• Raised over $3 million in donor contributions, with the team, by planning and directing events attended by local and international celebrities, direct mail campaign said and foundation relations.School districted.

Charlotte, NC, US

Expand and oversee Agency Financial Stability and Economic Mobility services in order to serve 22,000+ Mecklenburg County families experiencing low-wealth. Rejuvenate casework culture from transactional to relational by utilizing Motivational Interviewing and Human Centered Design practices. Analyze and improve long-term case work methodology to include.

Quickly promoted to lead the development, implementation, and management of national outreach and web- based marketing programs for 1 million plus clients, 1,100+ chapters and 30,000 volunteers. Trains and directs regional consultants and staff in the best practices for delivering on-site training programs to national affiliates. Monitors the industry for.

Create and deliver affiliate marketing, business development, and training consultations and programs. Serve on senior leadership team to bolster infrastructure and systems. Speak at industry-related national conferences to present best practice marketing and management principles and methodologies. Prepare and manage $3M advertising and marketing.

As Director of Client Marketing, planned and executed client marketing functions and maintained a national media presence. Provided oversight of a $2M+ marketing budget. Cultivated state-based grant opportunities for client outreach. Appointed as 1 of 5 positions to serve on Joint Venture Management Committee to direct training functions for 24/7 call.

Non-profit crisis-intervention healthcare and advocacy center with an annual budget of $120K.Managed center operations. Directed team of up-to 4 salaried and 30 volunteer staff. Formulated and administered client and community outreach education, programs and functions. Developed and implemented budgetary procedures to optimize first CPA-led approval.

Privately-held company providing accounting, database management and marketing support to political candidates and state-based non-profit organizations. Managed annual budgets ranging from $300K to $5M. Administered databases, accounting and payroll functions (including audit preparation and completion), and provided federal election campaign oversight.

Green Belt, Six Sigma

Event And Meeting Planning

Mba, Business Management

Bs, Business Management

Certificate Of Completion, Human Services, General