Kshitiz Das

Kshitiz Das Email and Phone Number

SMM, Digital Marketing, and Social Media | Brand and personal branding @ GroupM
new york, united states
Kshitiz Das's Location
Greater Delhi Area, India
Kshitiz Das's Contact Details

Kshitiz Das work email

Kshitiz Das personal email

n/a
About Kshitiz Das

Assistant Manager with a robust 6+ years of experience in crafting and executing dynamic social media strategies, public relations campaigns, and overseeing special corporate events. Known for precision at work, strategizing social media campaigns, ensuring optimal media coverage, content calendar creation, vendor collaboration, and leveraging various channels to captivate and expand the brand presence in cut-throat competition.Currently managing social media at Cactus Communication, leading social media campaigns for clients, that are into academic research, science universities, and startup incubators, as well as overseeing online reputation management.A skilled troubleshooter and proactive problem solver with a focus on developing and implementing process improvements for overall brand recognition. Passionate about diving into new ventures and always ready to infuse excitement into social media initiatives.Skills: Video editor, sound/Music composer & and editor, content creator, Public Relations professional, social media marketing, and looking forward to adding more.

Kshitiz Das's Current Company Details
GroupM

Groupm

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SMM, Digital Marketing, and Social Media | Brand and personal branding
new york, united states
Employees:
6978
Kshitiz Das Work Experience Details
  • Groupm
    Paid Social
    Groupm Jul 2024 - Present
  • Cactus Communications
    Assistant Public Relations Manager
    Cactus Communications Oct 2021 - Jul 2024
    >>Social MediaUnderstanding the clients, brand, their products and their social media marketing requirements to improve the customer engagement and reach.Optimizing the social media platforms.Managing their social media presence by running campaignspushing the brand towards the higher recognition against their competitorsUsing the social media analytics tools in order to analyze the success and providing suggestions to improve their presence.>>Digital… Show more >>Social MediaUnderstanding the clients, brand, their products and their social media marketing requirements to improve the customer engagement and reach.Optimizing the social media platforms.Managing their social media presence by running campaignspushing the brand towards the higher recognition against their competitorsUsing the social media analytics tools in order to analyze the success and providing suggestions to improve their presence.>>Digital PR• Perform quality outreach over multiple channels, including phone and email, leading todemonstrable results against campaign KPIs• Work alongside content, strategy and design teams to keep projects running on time, assisting inthe creation of timelines and press packs etc.• Craft outreach strategies, creating multiple press angles for different press demographics• Develop and maintain strong personal relationships with key publishers across target mediademographics• Identify publishers through social media/link analysis.• Maintain and develop Impact Science’s press and media contact database, as well as creatingrelevant contact lists for client campaigns• Manage a team of content marketers working on client-facing outreach campaigns>>General• Contribute to brainstorms and campaign ideation sessions, ensuring all campaignsare both realistic and exciting, while also bringing fresh ideas to the table• Report on campaign successes and learnings to the wider team• Coordinate with different teams to make sure that content always delivers results• Research clients, their competitors and their target audience. Identifying content that works• Work with client-facing teams to present results back to clients. • Responsible for Cost-Effective and Cost-Efficient spending>>Industry updates – monitoring each week's industry blogs and headlines to ensure that the team are up to date on the latest happenings, to expand knowledge andcontribute in a meaningful way. Show less
  • Tech Mahindra
    Networking Specialist
    Tech Mahindra Nov 2020 - Oct 2021
    When the whole world was down with an unprecedented situation as the novel coronavirus made its impact globally, lots of professionals weren’t able to hold’s one’s own. Those hard times have observed many career upskilling and reskilling. That's where I also reskilled myself to a whole new career domain. Which is touching upon and polishing some of the skills I already had (Marketing), while giving me an opportunity to be a better version of myself with more strengths and skill sets… Show more When the whole world was down with an unprecedented situation as the novel coronavirus made its impact globally, lots of professionals weren’t able to hold’s one’s own. Those hard times have observed many career upskilling and reskilling. That's where I also reskilled myself to a whole new career domain. Which is touching upon and polishing some of the skills I already had (Marketing), while giving me an opportunity to be a better version of myself with more strengths and skill sets (Networking / IT domain specialist). KRA: ● Analytical approach towards the customers: analysing customer problems and with a user-friendly approach, troubleshooting their problems.● Creating event logs: keeping troubleshooting on customer's concerns in mind, keeping a note of whatever is being discussed and the steps are taken.● Vendor/warehouse management: working closely with vendors and warehouse teams to sort the needs of customers.● Coordinating with team members in understanding the concerns and solving them.● Keeping track of the latest technology and everything related to it.● Brand product and service promotions while keeping the primary role inmind, to troubleshoot.● Driving sales in the best possible way and chance; hitting the jab at theright place and at the right time.● Pitching for new products. Show less
  • Freelance
    Public Relations Consultant
    Freelance Jun 2020 - Oct 2020
    Holding onto my understanding as a PR professional, helping clientele to understand the market/industry, and ways to bring good works to the masses. My role in the same:● Keeping track of the media movements; pitching the right journalist to the right clients.● Exploring media opportunities for clients, getting the deliverables on time.● Curating facts and figures and binding them in the report (client suitable)for; story ideas and industry stories tracking.● Penning… Show more Holding onto my understanding as a PR professional, helping clientele to understand the market/industry, and ways to bring good works to the masses. My role in the same:● Keeping track of the media movements; pitching the right journalist to the right clients.● Exploring media opportunities for clients, getting the deliverables on time.● Curating facts and figures and binding them in the report (client suitable)for; story ideas and industry stories tracking.● Penning the articles, press releases and listicles for clients.● Drafting Media plans to make sure a transparent, smooth and hassle-freeoperation.● Servicing clients through all PR means. Show less
  • Value 360 Communications Private Limited
    Senior Account Executive
    Value 360 Communications Private Limited Mar 2020 - Jun 2020
    Delhi, India
    ● Curating media month plans for the client, incorporating all the PR means to achieve the client's goals● Service clients through every PR mean to retain; from connecting with clients and understanding their market goals to ensuring meeting deadlines on time.● Data analysis; tracking of the client competitor’s news and sharing the industry news with the client updated. Apart from the same, to keep the client up to date about what their competitors are doing, tracking of competitors;… Show more ● Curating media month plans for the client, incorporating all the PR means to achieve the client's goals● Service clients through every PR mean to retain; from connecting with clients and understanding their market goals to ensuring meeting deadlines on time.● Data analysis; tracking of the client competitor’s news and sharing the industry news with the client updated. Apart from the same, to keep the client up to date about what their competitors are doing, tracking of competitors; competitor analysis.● Media tracking, reaching out to the right journalists, followed by exploring different media opportunities for the client.● Management skills; coordinating with the team and vendors for the smooth expedition of the tasks.● Built the following clientele profile: -Lifestyle-Health-Education / EdTech-Startup-Hospitality -E-commerce Show less
  • Dentsu
    Account Executive
    Dentsu Sep 2017 - Mar 2020
    A fantastic organisation that guided my career in the Public Relations domain. Got the opportunity to drive PR activities for clientele like Ikea, and HCL (bothcorporate and corporate social responsibility part), SEEDS India NGO, World Sacred Spirit Festival and JAWA motorcycles, followed by the Bureau of Energy and Efficiency and others. During my tenure, I got the opportunity to shape and tune my career as a PR professional while undertaking the following tasks, which are appended… Show more A fantastic organisation that guided my career in the Public Relations domain. Got the opportunity to drive PR activities for clientele like Ikea, and HCL (bothcorporate and corporate social responsibility part), SEEDS India NGO, World Sacred Spirit Festival and JAWA motorcycles, followed by the Bureau of Energy and Efficiency and others. During my tenure, I got the opportunity to shape and tune my career as a PR professional while undertaking the following tasks, which are appended below: ● Explored different opportunities for the client and made sure that media lists are updated; went on Media rounds.● Tracking and sharing the industry news with clients.● Service clients through every PR mean to retain; Scheduling client meetings, confirming the agency and final approval on minutes of the meeting; Industry information report to clients; Client / internal deadlines to be met in 100% of cases.● Managed corporate events; Media Calling● Built the following clientele profile: -Technology / IT -Experience in handling corporate clientele-Corporate Social Responsibility / NGO-Health-Education / EdTech-Startup-Cultural / Music-Hospitality -Legal / Attorney-Auto clientele such as JAWA Motorcycle Perak launch campaign. Other Government clientele such as: -Bureau of Energy Efficiency (BEE) Show less
  • Natty Niños
    Event Coordinator
    Natty Niños May 2017 - Aug 2017
    Delhi, India
    At Natty Ninõs, I had performed the following tasks, those are as appended below: ●Organised event logistics, such as scheduling, budget developmentand management, staffing and communicating with clients in regardsto event needs.● Designed and maintained spreadsheets documenting vendor, facilityand guest information.● Organized venues, budgets, guest lists, catering and event timelines.
  • Promising Pr Networks Pvt. Ltd.
    Public Relations Intern
    Promising Pr Networks Pvt. Ltd. Jan 2017 - May 2017
    Noida Area, India
    While exploring different streams and possibilities that can be achieved after pursuing Journalism and Mass Communications, here’s how I took my very first steps towards PR. ● Drafted professional and error-free letters, presentations and spreadsheets for clients. ●Industry research in order to attain SWOT to assist the team in serving clients better. ● Gathered data from market research surveys and documented the same.●Updating media lists ●Media dipsticks to gather… Show more While exploring different streams and possibilities that can be achieved after pursuing Journalism and Mass Communications, here’s how I took my very first steps towards PR. ● Drafted professional and error-free letters, presentations and spreadsheets for clients. ●Industry research in order to attain SWOT to assist the team in serving clients better. ● Gathered data from market research surveys and documented the same.●Updating media lists ●Media dipsticks to gather information about journalists’ interests and upcoming industry story participation opportunities.●Media callings to build a positive outlook and good rapport with clients, also to participate in stories. Show less

Kshitiz Das Skills

Public Relations Photography Blogging Advertising Commercial Photography Digital Photography Social Media

Kshitiz Das Education Details

Frequently Asked Questions about Kshitiz Das

What company does Kshitiz Das work for?

Kshitiz Das works for Groupm

What is Kshitiz Das's role at the current company?

Kshitiz Das's current role is SMM, Digital Marketing, and Social Media | Brand and personal branding.

What is Kshitiz Das's email address?

Kshitiz Das's email address is ks****@****bal.com

What schools did Kshitiz Das attend?

Kshitiz Das attended Mica, Guru Jambheshwar University, Guru Gobind Singh Indraprastha University, D.a.v. Public School.

What skills is Kshitiz Das known for?

Kshitiz Das has skills like Public Relations, Photography, Blogging, Advertising, Commercial Photography, Digital Photography, Social Media.

Who are Kshitiz Das's colleagues?

Kshitiz Das's colleagues are Mingo Jiang, Pradeep Hari, Mehul Dedhia, Kira Chen, 林书怡, Asheervadham Dhandi, Manzur Ali Chaudhary.

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