I am responsible all the online marketing and sales for wine cooler, beverage fridge and all home and commercial appliances of LANBO appliance.

In this company, I am also in charge of Marketing department and responsible for brand marketing. I mainly deal with global market research for our brand products and make marketing plan according to the market situation. I am skilled at working with teams to translate marketing, communications, and brand strategy into cohesive tactical plan delivering excellent ROI as well as return on time. I have expert approaches in creating integrated marketing, brand, and communication strategies and implementing those strategies for growth of sales, brand, reputation, sales and networking leads.

In MJTech, I am in charge of Marketing department and responsible for all brand marketing works including analyze and report global electronic cigarette market and make marketing plan according to the change of the market. Manage all the online marketing budgets and monitor the effect of online marketing. Recruiting and training new colleagues. Attracting organic traffic from search engines. Optimizing conversions on existing pages. Clear reporting on traffic. Manage all the advertising cooperation with forum, press release, review platform and industrial portal. Responsible for Intimina’s global online and social media presence. Community Management: Animating communities on social networks. Video marketing: Knowing how to attract traffic using videos as a marketing tool, etc. Do everything to promote our company brand.

My last job is in Followbest Co, Ltd as a SEM Manager.In this company, I went through all task from establishing a website to running it.On SEM, I use SNS and other media platform and scheme for holiday promotion activities to increase traffic and orders. In particular, I will find various kinds of outside resources like blogs, forums, articles, bookmarks, deals&coupon and third party media platforms and properly to use them. For example, I use blogs, articles, press release, PPC to achieve a good keywords ranking; I use deals&coupon, forum, FAQ and Facebook, twitter to make a products promotion on holidays; if there are new products updated, the best way is to contact the third party media platform like some technology websites to attract traffic.Also, I need to train all the new members in our department and hold regular meeting and make schedules monthly.

My first job is in Shen Zhen Search Frontier Co. Ltd which is an E-commerce service company mainly dealing with website establishing and search engine optimization. My principal duties areanalys is the change of Google algorithm and the development of online marketing technology, the traffic, ROI datas in Google Analytics, SEO copywriting, keywords analysis and inbound link construction. Here, I know what is SEO and the future of e-commerce.