Leejo J. Email & Phone Number

Dubai, United Arab Emirates

Portfolio : Dubai Marketing & Printing Press LLC is a leading Printing & Packaging company established in 1989 and has served satisfied clients both big and small brands alike across UAE for the last 30 years and have come out with several technical innovation and award-winning print projects.Roles and responsibility Initiated Lead generation campaigns for B2b clients.Oversaw the recruitment & management of tele sales and field sales officers.Responsible for prospect conversion & business development of clients in Food,Cosmetics & Fmcg industries.Increase overall salesCreating Online storefront for the company and increasing online presence of the companyHave and impressive lead to prospect conversion ratio of 21% over the last 1 yearHas a comprehensive network of 900+ clients across UAE within the FMCG,Food,Cosmetics,Hospitality,Education,Finance and Healthcare industries

Kerala, India

Portfolio:Wedink.in is a complete Aggregation & Booking platform for Wedding Planning offering a wide range of services that includes ordering Wedding cards,Booking Wedding Photographers,Bridal Makeup artists & also providing facility to book a complete range of event management services in various budgets.The platform has over 100+ Award winning photographers,Top of the line cinematography makeup artists and 3 star and 5 star wedding venues and banquet halls registered in the website offering their biggest discounts exclusively to the website.Milestones :Project was nominated for India startup 500 awardsOversaw the entire development of the project from scratch in Agile methodology. Conducted User research,defined Product strategy,Formulated product road map,Backlogs and stories in Jira & Vision for the product.Launched a completely robust booking management application for Events & Services industry for both android and iOS platforms that has seen fast adoption from vendors in the industry.Launched the first availability based booking system for an aggregation platform for the wedding industry.Project won funding from KSIDC(a govt initiative for 2.5 Million rupees)Created workable MVP within the first 2 months and launched incremental additions every month for 6 months till complete rolloutIdentified the product north star and Implemented & monitored KPI’s to track product performance. Created a successful marketing template for vendor on boarding which oversaw the joining of 100 vendors in 90 days and successful adoption of the vendor app

India

Company Portfolio: Inktouch is an E-commerce Brand for Printing & Designing services & first Online platform with a RFQ system for ordering & a virtual design tool that connected users to their designers with a real time proofing & interaction system.The platform had 100+ registered vendors catering to over 140 SKU’sSkills gained : Corporate Relations,Customer service,Proficiency in Jira,Balsamiq,AB variant testing,HeatMap testing,Various UAT techniques,Scrum development. Responsibility :Responsible for Recruitment,Training and Development of Tele Sales & Customer service Officers for InktouchManaged a team of 5 Customer service team.Responsible for online lead to order conversions.Responsible of Sales coordination & Overall Customer satisfactionProduct managementMilestones achieved :Increased average sales per month from 50k to 750k within 6 monthsAchieved overall customer satisfaction index of 85% during my tenureAchieved a lead to order conversion ratio of 8%Got Featured in silicon india magazine representing the company as we achieved the status of top 10 innovative internet brands in printing.Assisted the Product development team in introducing new product features :Helped the creation of the first auction based RFQ system for print industry Introduced a real time design proofing and review system Helped Conduct UAT and product testing

Kerala, India

Company Portfolio: The company is a fully fledged Commercial Printing & Packaging Unit in Cochin,Kerala with 20000 sqft factory area,15 fully automatic machines and employing 65 employees.Roles:Increase brand imageEnsure retention of existing client networkImprove working capital management Increase new client baseDevelopment of New & Promising product lines to Market.Achievements:Introduced an online storefront - increased the online sales which contributed 20% of the total sales within 3 months.Introduced a framework to Recruit & Train sales team which reduced sales team attrition and improved quality and increased direct sales contribution by 15%Helped in the Introduction of color standardization and automation in production work flow which helped increased throughput and output quality while reducing operational costs - This helped us improve client retention rate by almost 50% and helped improve brand image in the market.Eliminated bad debts by removing credit facility from non corporate clients and introducing a cash first system.Advised new product requirements and helped in the transformation of the production unit from core commercial printing unit to a high end packaging unit by Introducing new line of used packaging machineries - This helped in reducing capital investment while creating a niche in the high volume and high value segment.Introduced new products like perfume boxes,burger boxes,medicinal outer boxes etc This contributed to 30% of total revenues within 6 months.

Company Portfolio:Publishing & Distribution of Academic books and Notebooks & Stationery Manufacturing.One of the pioneers in introducing Customized Notebooks to schoolsRoles & Responsibility:Financial budgeting, Fund Raising,Planning, Product Pricing, Operations Management, Developing marketing campaigns, Supply chain management and Business development.Achievements:Raised funds from friends,Family & loans from Banks worth 100000$Maintained a steady growth of company sales at 170% for three years with revenues in 2014 of $416K and profits of $50KProvided over 35% cost savings by adopting a Lean manufacturing process based on market demand and outsourcing of labor-intensive operations in manufacturingPioneered & Introduced concept of customized notebooks to schools in KeralaOversaw in-house printing and production of textbooks among various colleagues including supply chain, outsourced manufacturing and internal teamsManaged supply chain and monitored supply logisticsProposed and developed a new manufacturing unit for production of paper packagesFormulated an editorial team to develop a new category of textbooks for children grades 3-6 which contributed 20% of annual sales to the company in 2010Designed marketing strategy, Emerging Paradigm in Education Conference to educate clients on emerging trends in education in India, gaining 50 new schools who adopted the newly launched publications of the company for the 2013 financial yearIntroduced a cross docking delivery system that reduced the cost of logistics by 25 % nationwide.Sold the company to private investors for 145000 $

Dubai

Responsibility:Lead Generation,Direct Sales & Business DevelopmentAchievements:Grew business at 24% growth rate for two years from $160K to $252KOrganized and coordinated marketing campaigns throughout Kerala and DubaiWon major packaging contracts in Dubai with prominent FMCG companies like Pigeon & Digi-photo achieving sales over $100K annuallyOrganized direct marketing campaigns, developed business in Middle East(UAE & Qatar) and raised 20% of revenues in financial year 2009-2010 from export

Master Of Business Administration (Mba), International Finance And Entrepreneurship, 3.5

Activities and Societies: Hult Venture Group Google Online Marketting Challenge Corporate Finance,Change Management,Private Equity,Capital.

Certified Product Owner, Information Technology

Scrum Certified Product owner.Has the ability to identify,validate & execute IT related products in Agile methodology,Create detailed.

Bachelor Of Technology (Btech), Electrical, Electronics And Communications Engineering, B+

Activities and Societies: Member of IEEE community; Advance course in embedded systems. Experience in Micro controller programming web.

10Th And 12Th, Science With Maths