• Drive the sales activities of the reseller channel initiating marketing & sales initiatives with channel partners to ensure that the level of demand creation is sufficient to establish a sales pipeline commensurate with the sales goal.• Establish the appropriate sales coverage.• Provide territory management data including forecasts, account management documentation, and activity reports to SolidWorks management providing basis for sales planning.• Identify, evaluate and respond to key business opportunities and develop, present and demonstrate SolidWorks capabilities to the customer.• Introduce and integrate SolidWorks technical resources, VAR personnel and Solution Partners to the customer to demonstrate capability, educate customer personnel and facilitate sales management.• Communicate effectively with VARs in implementing SolidWorks sales strategies appropriately integrating VAR resources in the sales process and implementation plan.• Lead the implementation of professional technology proposals by the channel partners.• Analyze potential problems and address customer issues.• Provide and coordinate pre & post-sales support.