Inspired by the pageantry and grand production values of major sporting tournaments (FIFA, UEFA, NBA, Euroleague) and the opening ceremonies of the Olympics, João implements sales solutions to acquire new clients, deliver profitable growth, and increase awareness about AM products and services. With a background in sports management and post-graduate degree in Marketing Management, João has been producing events since 2004. He has implemented event solutions in more than 200 shopping malls across 27 countries, reaching over a million kids. João helps the sales team identify features and benefits of AM solutions to its customers. He also assists in evaluating, securing, and improving alliances with key organizations to promote our product and service offerings. With his extensive experience and expertise in delivering solutions on multiple continents, João plays a key role in expanding AM’s reach worldwide. He excels at creating new projects and cultivating business opportunities, which allows him to travel and discover different cultures, acquire more experiences, gain new insights, and view new forms of entertainment. Specialties: Marketing Planning & Creative Strategy, Business & International development, Retailtainment & Edutainment, retail market events