Jenna Buckner Email & Phone Number

Chicago, Illinois, US

Innovāt International Inc., a certified woman-owned small business, transforms public and private parking and transportation by providing industry-leading, end-to-end solutions to create a profitable, customer focused, commercial business. We advocate a holistic approach to parking and transportation based on international best practice combining key.

Washington, DC, US

Launched DAA’s U.S. consulting start-up “car parks | daa” providing commercial strategy and management for non-aeronautical revenues. Built C-level relationships and alliances to establish new and repeat business and multi-year engagements; developed B2C programs to maximise customer engagement and lifetime value, and built client roadmaps for revenue.

Brisbane Airport, Queensland, AU

Led Brisbane Airport’s largest non-aeronautical revenue producing division. Restructured and re-launched parking, ground transport and rental car businesses growing revenues to over $100 million. Achieved double digit growth across all businesses through B2B and B2C product development, establishment of a successful web business, aggressive integrated.

Sydney Airport, NSW, AU

Recruited to establish Sydney Airport’s $100 million parking and ground transportation division using marketing and commercial expertise. Developed multi-year strategic plans, set revenue targets, directed capital improvements and operational expenditures to exceed budget targets in a challenging economic environment. Launched successful online booking.

Led Marketing, Sales and Customer Service for the largest, national off-airport parking provider with 31 locations in 20 markets. Developed a unified brand identity, website and loyalty program for this amalgamation of diverse parking assets, increasing brand awareness and lifetime customer value. Drove new customer acquisition and profitability through.

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International Business