João Paulo Lisboa Rosman Email & Phone Number

Rio De Janeiro, Rj, Br

Rio De Janeiro Area, Brazil

Leading creative projects NOO Media and Works divisions.Creative strategy for clients branching from real state, tv, sports, entertainment, food and beverages, fashion and many others.Business development and growth strategy.More updates to come.

São Paulo Area, Brazil

Head Creative Strategist for ABInbev, for the brands Budweiser, Skol, Brahma, Antarctica, Guaraná Antarctica, Colorado, Hoegaarden, Goose Island, Stella Artois, Wäls, Bohemia, Sucos Do Bem.Head Creative Strategist for Health, working with Johnson & Johnson Medical Devices, Roche, Boehringer-Ingelheim, FIloo, Hospital Santa Paula.Other noticeable clients Visa, Dow, Instagram, LinkedIn.

Rio De Janeiro Area, Brazil

Main creative strategist for IMC initiatives and digital platforms for Live TIM. Most notable the launch of the official facebook page, brand persona, content strategy, relationship platform and Q3 campaign starting Chuck Norris with an interactive video.Community Manager for Social Media Initiatives, mainly Facebook. Keep highest levels of engagement in the Telecon Category in Brasil, with positive conversations. Above average organic growth within the category. Developed the creative relationship platform Eu + Live for Live TIM. A project where clients share the stories of how internet changed their Lives. With support of a E-mail marketing strategy for cross selling, profitability and relationshipHeaded the Rock in Rio digital Live coverage. We achieved more than 1.7 million mentions on Twitter, 6.5 millions users on Facebook resulting in more than 10 million connected with our digital Live coverage.Led the creative strategy for Rock in Rio digital brand partnerships and branded content development.

Rio De Janeiro Area, Brazil

Creative strategic planner for the following Cola cola products: Coca-Cola Zero, Fanta, Sprite, Schweppes and Kuat (local Brazilian brand)Project manager for content excellence production, working with world top advertising agencies such as Ogilvy, McCann and JWT.

Greater Los Angeles Area

• Developed marketing and branding strategies for multiple external clients and internal projects.• Dragon’s Dogma – Content strategist and community manager for pre release of Capcon’s latest RPG. 30k likes in 3 months with an average reach of 40% on Facebook.• MIB: Alien Crisis – Social strategist and community manager. 400k likes in two months for pre launch, aided by bought media and strategic content, average reach of 23% on Facebook updates on first month post launch.

San Francisco

Managed Twitter user experience for Portuguese speaking user worldwide; direct contacts through e-mails and Twitter direct messages.Localization to Brazilian Portuguese for: Twitter.com, Twitter App (Android and Iphone) help center articles and marketing assets inAssisted with market knowledge for business development in Brazil for account reactivation.

Greater Los Angeles Area

Social Media Technology Targeting Worldwide Latin Audiences• Led community management for all social communications platforms in both Portuguese and English; increased Facebook fan activity by over 60% and Twitter following by over 250%• Collected and analyzed customer feedback through regular surveys and online reputation monitoring; translated feedback into actionable initiatives for product and marketing teams.• Assisted with creative design and sales collateral for Quepasa’s social media advertising product, ‘Quepasa Contests’; worked on campaigns for Honda, Mexico Tourism and for Terra.com.• Generated monthly revenue reports for Quepasa Games business division by collating data from multiple reporting platforms and across different geographies.

Los Angeles, Ca

Social Media Strategic Planning for for web product clients, focused on connecting Social Media platforms such as, Facebook, Twitter and LinkedIn in the overall user experience.Business development through social media and direct contact.

São Paulo Area, Brazil

Digital Marketing Company Specialized in eCommerce• Designed and implemented a comprehensive marketing plan that included SEO, SEM and email marketing to help grow revenue and increase the client base; drove 50% increase in monthly sales and 400% increase in clients • Executed a Google Ad Words strategy to help increase website visibility; attracted 7-14 new clients monthly.• Managed the design and development of a new corporate website, including branding, users experience and ecommerce components; new site generated 70% more traffic and reduced overall bounce rate by 40%• Spearheaded the launch of monthly business networking events that resulted in a 20% increase in sales revenue

Rio De Janeiro Area, Brazil

Managed all clients requests for product updates, average of 50 updates a day.Quality control of production, release and client satisfaction.

Internship at 2TAG.net as creative, design and planing

Assistant Photographer for Hugo Danizart, works such as Fall Catalog of Andarella Shoes, and a variety of jewelery shots..

Worked as an Actor in a variety of Advertising FIlms and Plays.

Assistant Professor for the class of Visual Communication.Helping students with software problems like Adobe Illustrator, Photoshop and Indesign.

Strategic Marketing, Marketing

Activities and Societies: Portuguese Speaking Group

Integrated Marketing Communications, Marketing

Activities and Societies: Portuguese Speaking Group

Extension, Inovation And Design Thinking

Activities and Societies: Designing The Future Debate Group An introduction on culture of innovation and the process of design thinking.

E-Mail Marketing And Social Networks, Online Marketing

Immersion course on E-mail Marketing and Social Media Strategies

Specialization, Marketing

Activities and Societies: Led the creative planning to IMC initiatives and digital platforms. Most notable the launch of the official.

Basic, Japanese

Japanese speaking class. Learned to read and write Hiragana and Katakana Basic Talking

Grad School, Advertising

I've worked at the Media Lab as an Video editor, photographer and camera man. Also was the lead creative assistant for visual.

Graduate, Advertising, Communication

Certificate, English

English for GMAT and TOEFL