Juan Pablo Munevar Email & Phone Number

Miami, Fl, Us

blue road is a consulting practice focused on go-to-market, CX, sales management/enablement, and ad workflows, partnering with small and mid-market companies in the US and LATAM to drive performance and growth.-Building a commercial strategy for an e-learning platform seeking to increase renewals and upsell by defining ideal customer profiles and CX, leading to an increase in conversion by 40% and a 97% YoY retention rate. -Creating GTM strategy and SaaS commercial model for a digital asset management platform seeking to gain market share in the US and LATAM, allowing it to compete against enterprise-level solutions. -Transforming digital marketing strategy for local community bank focused on increasing new leads, financial services coaching, and market share across several non-traditional, unbanked segments.

Helsinki, Fi

AI-powered platform that integrates media, creativity, and analytics, where I directed strategic initiatives and cultivated partnerships with agencies, walled gardens, brands, and ISVs to onboard new clients.-Developed integrated first-party data and performance media strategy for a multinational financial firm with 17M clients, increasing conversions and ROI. -Successfully orchestrated and negotiated a preferred global paid media platform agreement for a Top 3 global media holding group.

Pleasanton, California, Us

Medallia is the leading enterprise experience platform that captures billions of experience signals across interactions, including all voice, video, digital, IoT, social media, and corporate messaging tools. It uses proprietary artificial intelligence and machine learning technology to automatically reveal predictive insights that drive powerful business actions and outcomes to reduce churn, turn detractors into promoters and buyers, create in-the-moment cross-sell and up-sell opportunities, and drive revenue-impacting business decisions, providing clear and potent returns on investment.I added net new business logos for companies with 1,000+ employees and expanded accounts, managed multi-million omnichannel customer portfolio; and cultivated partnerships with consulting firms, ISVs, and others to amplify cross-sell/upsell; plus:-Created an expansive digital and customer experience program for a multinational payment app, positioning it as a top consumer choice, leading to its acquisition by one of the world’s largest retailers.-Ideated and implemented an omnichannel CX program for a leading multinational insurance & risk management holding group focused on increasing renewals, satisfaction, and improved customer service. -Introduced digital experience management (DXM) platform for leading global airline, orchestrating CX across app/web/mobile/kiosk, focused on decreasing wait times and costs and increasing digital revenue per passenger. -Ideated and initiated implementation of XM program for Quick Service Restaurant with 1,100+ locations and 15,000 employees, reducing employee churn, improving operations, and increasing customer loyalty. -Developed CX platform for higher education holding with 100,000+ students, increasing new registrations while reducing dropouts QoQ and cost per new student acquisition.

Pleasanton, California, Us

London, Gb

XR Extreme Reach is the company behind the leading tech platform powering the global creative economy through creative optimization, digital asset management, and content distribution via a SaaS platform used by 2,000+ brands in 140 countries; as responsible for regional P&L, achieved a continuous revenue increase while reducing costs and retaining clients; managed cross-functional teams focused on building partnership ecosystem and GTM strategy, driving significant market share, achieving record ARR, and opening new markets; also, -Ideated and sold a global carmaker's asset-sharing platform, facilitating new car launches and improving speed to market, contributing to positioning the automaker as one of the global sales leaders. -Created a digital platform for a leading global CPG firm, distributing TV, digital, print, trade, OOH, and social content across the creative ecosystem, significantly reducing asset wastage and increasing speed to market across several countries.-Led implementation of global ad workflow platforms for global brands in the retail, hospitality, travel, CPG, financial services, media, and entertainment industries.-Unified all creative, media, and data workflows for a global tourism website, eliminating redundancies and bottlenecks across the entire marketing ecosystem, leading to double-digit multi-market revenue increases.

London, Gb

London, London, Gb

At Oliver, a British-based agency that designs and runs bespoke in-house, full-service agencies for Global 1000 brands, building solutions for 300 clients through 2,500 employees, with $600M in revenue, I directed omnichannel digital advertising strategy for D2C campaigns, reporting to the CEO. -Led in-house management of branding and performance campaigns for CPG via a digital creative and media team in London while working on media pitches and winning new clients.-Created and implemented an actionable media spend plan, increasing accounts scope significantly.

Seoul, South Korea, Kr

Cheil Worldwide is the leading business-connected agency operating in 46 countries worldwide with around 6,500 employees. We specialize in performance-driven marketing across three core offerings - brand communications, experiential, and commerce. With our focus on enhancing business performance of our clients and brand experience of consumers, we create connected experiences that matter by forging connections between all the marketing silos, putting together creativity, data, tech, and retail.

RCP Communications provided world-class content creation and localization for brands and agencies - an idea that started with a single client and grew through strategic partnerships and marketing to a global portfolio that included Morgan Stanley, Metlife, Aeromexico, Bank of America, Wells Fargo, Assist Card, Citibank, Samsung, groupM and other firms and agencies in the US, Latam, and EMEA.

New York, Ny, Us

At Morgan Stanley, I obtained FINRA licenses 7, 63, and 2-15 and focused my practice on developing investment portfolio allocation for private clients, endowments, and family offices.

Bachelor Of Business Administration - Bba, Marketing And Economics

Marketing Management