Scott Wallace

Scott Wallace Email and Phone Number

Board Director, Consultant, Marketing Leader @
Scott Wallace's Location
Six Mile, South Carolina, United States, United States
Scott Wallace's Contact Details
About Scott Wallace

Expert Brand Strategist, positive change agent and business leader who gets results A strong record of building revenue, share and profit growth driven by new product innovations, advanced demand gen campaigns, differentiated value propositions and messaging, segmentation, great talent and tight collaboration with Product and Sales to build powerful Brands. Adept at articulating a vision, formulating a winning strategy, mapping a business plan to maximize return on investment and mobilizing a motivated team to accomplish ambitious goals. Skills: advertising, brand management, business development / sales, business strategy, customer loyalty, database marketing, direct marketing, e - commerce, product / service innovations, market research, marketing communications, positioning, pr, pricing

Scott Wallace's Current Company Details
Scott Wallace Consulting LLC

Scott Wallace Consulting Llc

Board Director, Consultant, Marketing Leader
Scott Wallace Work Experience Details
  • Scott Wallace Consulting Llc
    President And Founder
    Scott Wallace Consulting Llc Sep 2018 - Present
    Business growth and marketing strategy engagements for non-profits, start ups, and Deluxe Corporation. Tailored go to market recommendations, leveraging advanced MarTech and customer / market insights to enhance new client acquisition, revenue per client and sales pipeline. Tight focus on value proposition, differentiation, proof points and messaging.
  • Deluxe Corporation
    Vp Marketing
    Deluxe Corporation Jun 2013 - Sep 2018
    Minneapolis, Minnesota, Us
    A leading $2B provider of checks and FinTech solutions to over 4,900 banks and credit unions, including 185 of the top 200 (www.deluxe.com ). Revenues up over 2X (+$300M), FinTech revenues over 55% of total vs. 10% 5 years ago. Served on Executive Leadership team that built and executed a holistic transformation.• Drove revenue growth behind targeted multi-touch, multi-channel integrated campaigns and product marketing content to a range of buyer personas across entire product portfolio (including data driven marketing, treasury management, digital engagement, and checks and fraud). Leveraged advanced marketing technology to deliver highly qualified leads and ROMI of 200%+. Integrated over 10 acquired FinTech companies to expand suite of solutions, drive inorganic growth and enhance value proposition
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  • G&K Services, Inc
    Svp Marketing
    G&K Services, Inc Jan 2005 - Sep 2009
    A leading North American provider of image apparel and facility services solutions for the workplace, with $1B in revenues, serving virtually every industry with 175,000 customers. Reported to the CEO. Revenues up +8% (+$240M) and earnings per share up +9% over the past 4 years, with targeted segments up 2x+ overall growth rate.Drove Management and Board adoption and implementation of a segmented marketing strategy providing differentiated, proprietary solutions in large, growing markets that generated +17% CAGR (+$50M) revenue growth for food behind the patented ProSura program and patent pending BioSmart® fabric and +29% CAGR (+$25M) for manufacturers behind our ProTect® Brand. Secured an exclusive relationship with Dockers in the workplace to significantly grow our Direct Purchase catalog / e commerce business behind the leading retail Brand. Aggressively shifted toward integrated targeted web and direct marketing for improved ROI, deeper customer relationships and sustained loyalty.
  • Efunds Corporation
    Vp Marketing & Communications
    Efunds Corporation Jan 2004 - Jan 2005
    Leading $500M provider of payment processing, risk management and outsourcing services for electronic payments for financial services, retail, government and telecommunications customers globally. Reported to SVP, Corporate Development, created branding strategy and developed / executed marketing and communications plans. Total revenue grew +10% versus 2003 while earnings increased +23%.Repositioned eFunds as a Solutions provider with focused and deep domain expertise, flexible delivery and an integrated suite of solutions as key differentiators. Led the formation of a dedicated group of sales and marketing teams to improve penetration among top FI clients, including CitiGroup, Bank of America, Capital One, BISYS, Chase and American Express. Developed strategic account plans and deepened relationships leading to +13% revenue growth (+$4M).
  • Ecash Technologies, Inc
    Senior Vice President Of Marketing
    Ecash Technologies, Inc Dec 1999 - Jan 2001
    ETI was an Internet start up Software Company that enabled businesses to offer a variety of secure, reliable, private and easy-to-use electronic payments. Reported to the CEO with responsibilities including branding, advertising, marketing, PR, the web site, the user experience and market research. Developed brand strategy, positioning and messaging to establish ETI as the preferred provider of a range of online payment solutions to both Financial Institutions and Merchants in co-branded or private label scenarios. Customers included Deutsche Bank and Excite. Pilots conducted with STAR ATM network (4,000 banks and 24M card holders), DiscoverCard (50M cardholders) and Metavante (800 banks serving 12M households).
  • Integrion Financial Network Llc
    Chief Marketing Officer
    Integrion Financial Network Llc Mar 1998 - Dec 1999
    Jointly owned by 13 major banks (including PNC, Bank of America, WAMU, Bank One and CitiBank), VISA and IBM, Integrion was a leading provider of end-to-end online banking solutions. Reported directly to the CEO with responsibilities including all aspects of Integrion's overall business strategy, marketing, business development, positioning and communications. Led Integrion, IBM, CheckFree, PwC Alliance Sales / Marketing team to develop persuasive story for Customer up-selling and sales efforts to non-owner banks. Closed 5 of 9 uncommitted owner banks to become customers. Aggregate end users were 2M at 12/99, making Integrion the largest online banking service of its kind.
  • Pnc Bank Corp
    Senior Vice President, Director Of Marketing And Segment Management
    Pnc Bank Corp Mar 1996 - Mar 1998
    Responsible for upgrading the positioning, business strategy, database marketing and marketing investments for the $60 billion assets Consumer Bank across 700 stores in 7 states. Developed and gained approval for the '97 Business Plan for the AAA Financial Services national rollout to 34M members. Generated plan goal of over 1M new accounts in the first year while available in only 65% of the membership base.Gained Management agreement to adopt a customer segment management approach across Business Units to build share of wallet among most profitable households and to leverage technology, sales and service capabilities to build customer relationships. Due to marketing plans and programs, deposits grew +2%, consumer loans +7%, fee income +20% and earnings +15% with a more profitable product / customer mix and +2 pts. higher retention rate.Led the business development of an enterprise-wide proprietary marketing database to selectively target and market to highest profit potential customers and prospects on a national basis across credit cards, deposits, online banking and consumer loans.
  • Keebler Company
    Vice President, Marketing
    Keebler Company Apr 1994 - Feb 1996
    Reported to the EVP / GM, responsible for leading the effort to revitalize $200M salty snacks SBU supported with $80M of investment marketing spending.Improved '94 profit by $20M, profit margin by +4.3 pts. via pricing, promotion and supply chain initiatives.Successfully sold the business to a group of private investors following parent United Biscuits decision to exit the U.S. market.
  • Kraft Foods, Inc
    Vice President, Corporate Marketing
    Kraft Foods, Inc Jan 1984 - Mar 1994
    Held marketing leadership positions of increasing responsibility in both line P and L and staff roles across the entire $29B Kraft portfolio of Brands and business units. Positions included Group Product Manager of Frozen Desserts, VP Marketing for Celestial Seasonings Tea Company, Category Manager for Natural Cheese, VP Kraft Consumer Promotions, and VP Corporate Marketing. A demonstrated record of building powerful Brands across multiple keenly competitive categories behind differentiating innovations (both product and marketing) and superb, high ROI integrated marketing and sales plans.
  • Frito-Lay Inc
    Product Manager
    Frito-Lay Inc Jun 1979 - Jan 1984
    Brand management positions of increasing responsibility, including Lays Potato Chips, Tostitos Tortilla Chips, New Products and Cheetos. P and L responsibility for category leading salty snack Brands.

Scott Wallace Skills

Strategy Marketing Strategy Management Brand Management Business Development Integrated Marketing Marketing Crm Direct Marketing Strategic Partnerships Segmentation New Business Development Business Strategy Start Ups Brand Development Market Research E Commerce Customer Insight Business Planning Marketing Communications B2b Marketing Digital Marketing P&l Management Market Planning Mobile Marketing Consumer Products Saas Market Analysis Innovation Swot Analysis Go To Market Strategy Launch Of New Products Social Media Shopper Marketing Online Marketing Customer Satisfaction Database Marketing Product Launch Change Agent Financial Services Thought Leadership E Commerce Customer Loyalty Customer Engagement Business Transformation Crm Software Public Relations Event Management Business Alliances

Scott Wallace Education Details

  • Cornell University - S.C. Johnson Graduate School Of Management
    Cornell University - S.C. Johnson Graduate School Of Management
    Marketing
  • Dartmouth College
    Dartmouth College
    Economics

Frequently Asked Questions about Scott Wallace

What company does Scott Wallace work for?

Scott Wallace works for Scott Wallace Consulting Llc

What is Scott Wallace's role at the current company?

Scott Wallace's current role is Board Director, Consultant, Marketing Leader.

What is Scott Wallace's email address?

Scott Wallace's email address is sc****@****uxe.com

What is Scott Wallace's direct phone number?

Scott Wallace's direct phone number is +161227*****

What schools did Scott Wallace attend?

Scott Wallace attended Cornell University - S.c. Johnson Graduate School Of Management, Dartmouth College.

What skills is Scott Wallace known for?

Scott Wallace has skills like Strategy, Marketing Strategy, Management, Brand Management, Business Development, Integrated Marketing, Marketing, Crm, Direct Marketing, Strategic Partnerships, Segmentation, New Business Development.

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