Building an entirely new Shopify based wholesale website to drive dealer sales online.Integrating product data from Plytix based PIM.Working with marketing to create engaging and relevant pages.Optimising SEO.Ongoing analytics work via GA4 for iterative improvements to the user experience and sales.Creating data feeds and queries for e-commerce. clients.Optimising data for improved productivity and sales.

Built and managed an e-commerce musical instruments company.Positioned the brand in multiple sales channels with particular success in US channels, which account for around 50% of total turnover.Developed numerous strategies to optimise SEO and online advertising performance.Liaise with new and existing suppliers to ensure the product range offered matches he changing needs of the market.Locate and develop new products.

Research and present videos focusing on the specialty coffee industry.Evaluate video performances and feed this back into the development of new releases.

Built and managed a specialty coffee online retailer that brought together coffees from the world’s top roasters in one marketplace.

Built and managed a specialty coffee brand.Wrote articles for the specialty coffee press.Trained staff and ran training sessions for customers.Achieved a Tripadvisor Top Rating in first year of operation.

Managed a team of student programmes officers overseeing the student lifecycle.Produced high level research reports for Board of Governors and senior management.Optimised the university’s statutory data returns, which resulted in a 20 place improvement in performance in university league tables during my tenure on this project.Undertook research and feasibility studies for senior management on large scale projects, such as the creation of a new campus.Managed budgets from multiple funding sources totalling in excess of £1.5 million per annum.Specified and managed the move from paper to online registration of students.Managed franchised programmes with partner colleges, including the development of the university’s first partnerships with private providers.

Analyst for M&A activity in the semiconductor industry.Wrote reports and developed data visualisation tools for blue chip customers such as Royal Dutch Shell and IBM.Worked with technical team on iterative improvements to the software.