Jon-Paul Wimer Email & Phone Number

Orlando, FL, US

Lake Mary, Florida, United States

• Create compelling marketing materials, including brochures, website content, social media posts, email newsletters, and video content.
• Implement comprehensive marketing strategies to attract prospective students and families.
• Manage and analyze enrollment data to identify target demographics and track campaign effectiveness.
• Create compelling marketing materials for print, digital, and social media platforms.
• Develop and maintain a strong brand identity for the school.
• Manage all aspects of the school's communication, including website, social media, press releases, and publications.

Winter Park, Florida

• Oversee all website updates and redesign initiatives so that the brand and messaging is consistent throughout.
• Direct and maintain all social media channels including content creation with the addition of paid social advertising; provide detailed analytics weekly and after all campaigns.
• Develop marketing campaign strategies that include branding, content, design, objectives, and execution; ensure all campaigns are effective with the use of detailed metrics.
• Generate brand awareness and leads through strong email marketing campaigns complete with messaging, imagery/graphics, branding, and call to action.
• Supervise marketing team members including a videographer/graphic designer and social media/photographer positions.
• Manage all graphic design needs for the numerous marketing campaigns, brand awareness communications, and print collateral.

Gainesville, Florida Area

• Coordinated marketing campaigns using numerous channels such as web, email, social media, and print; increased membership awareness and acquisitions through said campaigns
• Produced customized web and social analytical reports showing both information and analysis on marketing performance, budget management, and metrics; proficient with Google Analytics and social media analytics and.
• Increased the social media presence and interaction by understanding user experience; Twitter followers up 8 percent and Instagram followers up 10 percent in just six months.
• Managed communications, specifically digital forms, including email marketing, electronic newsletter, website development, online (and print) magazine, social media accounts (Facebook, Twitter, Instagram, LinkedIn.
• Supervised graphic designers and writers; encourage them to stay on task, meet deadlines, and produce high-quality work
• Maintained and continually improved UF Alumni Association website by understanding the latest trends; boost SEO by updating content regularly, adjusting keywords and refining navigation

Gainesville, Florida Area

• Created and managed all content-related aspects of the Santa Fe College (SF) website; design and implement fresh, innovated web/print elements to aid in recruitment, retention, and fundraising
• Earned gold and silver awards for marketing achievements from the National Council for Marketing & Public Relations as well as first and second place awards from the Communications and Marketing Commission Awards of.
• Designed and built new SF Foundation website; improved content for user experience to maximize fundraising needs; incorporated visually appealing content and design
• Took part in large scale marketing campaigns for SF’s bachelor’s and associate degrees, SF to UF initiative, and international education using web, social media, email, mobile and radio.
• Managed the rollout of SF’s new content management system (Percussion CMS); instituted a CMS training program for SF administration, faculty and staff, and administered all training sessions
• Produced websites, presentations, and other digital communications for a number of Office of Advancement fundraising events; created innovative web page for SF’s 50th Anniversary celebration – “50 Years to First”

Butler, Pennsylvania

• Instructed courses at Butler County Community College in Butler, PA, in the field of English writing, such as English 101, English 102, Speech.
• Managed assignments and quizzes through Blackboard – an educational-based learning management system.

Center Township, Pennsylvania

• Instructed courses at CCBC in Monaca, PA, in the field of English writing, such as English 101, English 102, Crime Literature, Introduction to Fiction, Business Writing, and Public Speaking
• Educated a variety of writing disciplines, from basic English essay writing to formal business writing
• Managed assignments and quizzes through Blackboard – an educational-based learning management system

Ellwood City, Pennsylvania

• Executed writing, editing, social media and advertising needs for the online daily news website
• Ensure all content, advertisements, and photos were responsive and conducive for all digital platforms
• Oversaw web and graphic design, which helped increase readership, subscriptions, and paid advertising
• Emphasized specific writing features and techniques based on web analytics; used knowledge of search engine optimization to increase number of readers
• Demonstrated time management skills in order to conduct interviews, write, edit, and publish in a timely manner
• Led other PR writers, journalists, web and graphic designers on digital communication strategy

Moon Township, Pennsylvania

• Instructed courses at Robert Morris University in Pittsburgh, PA, in the field of communication skills, which included Business Communication, Writing Strategies, Professional Writing, and Public Speaking
• Introduced how social media, the Internet, and blogs can be used to effectively communicate professionally in the 21st century
• Guided students in professional letter writing, business-related emails, grant proposals, and other professional documents
• Participated in curriculum development programs and seminars

• Composed and edited press releases, internal/external memos, brochures, and miscellaneous public relations documents
• Worked directly with the Chamber of Commerce president on press releases and other digital communications
• Produced copy for the Chamber website and edited all electronic and print materials
• Took initiative to ensure projects were completed in a timely manner, and accepted challenging projects without reservation

• Writing and speech tutor for all undergraduate and graduate level students.

Grove City, PA

• Worked hand-in-hand with the sports editor to write all sports-related articles as an internship position.

Master Of Arts (Ma), Professional, Technical, Business, And Scientific Writing

Bachelor Of Arts (Ba), Communications

Spanish