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With more than 30 years of experience in software, I lead a team of passionate and talented professionals at Bionic Advertising Systems who help advertising agencies automate their media planning and media buying workflows. We enable fully-integrated, end-to-end, omni-channel media workflow automation through Bionic for Agencies - our award-winning, #1 ranked software that has been proven to reduce costs, increase ad effectiveness, and bring more transparency, accountability, and control.I am also the founder and president of NextMark, Inc., where we established the #1 marketplace for various forms of addressable media with more than 100,000 media programs indexed from 1,400 suppliers used by thousands of buyers daily. We built an innovative Software as a Service (SaaS) marketplace technology platform backed by two US patents, and received industry awards and honors for our contributions to marketing education and innovation.My mission is to empower marketers to reach their market more effectively and efficiently, and to create value for both buyers and sellers of media.
Bionic Advertising Systems
View- Website:
- bionic-ads.com
- Employees:
- 15
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Ceo And Co-FounderBionic Advertising SystemsHanover, Nh, Us
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Ceo & Co-FounderBionic Advertising Systems Oct 2013 - PresentHanover, New Hampshire, UsBionic Advertising Systems provides media investment management software including media planning, media buying, project management, and performance monitoring. Bionic helps you track every penny of your media investment from initial plan through reconciliation, with 100% transparency and accountability to business goals.
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Founder And PresidentNextmark, Inc. Aug 1999 - PresentHanover, Nh, Us* Founded NextMark to enable marketers to reach their market more effectively and efficiently* Hired and managed team to deliver on vision* Established the #1 marketplace for various forms of addressable media with more than 100,000 media programs indexed from 1,400 suppliers used by thousands of buyers daily* Built innovative Software as a Service (SaaS) marketplace technology platform backed by two US patents* Successfully established products in the marketplace to become the #1 media planning system and #1 order processing system for addressable media* Awarded the Direct Marketing Education Foundation's Rising Stars Award* Awarded the Direct Marketing Associations' inaugural Future Innovators Award* Led company financially from early-stage venture capital and bank financings through to sustainable profitability* Led acquisition and successful integration of competitor -
Member, Board Of TrusteesMarketing Edge Feb 2009 - Jun 2014Two 3-year terms as member of board of trustees:* Marketing committee* Strategic planning committee* Outreach committee* Helped with re-branding from DMEF to Marketing EDGE
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Marketing System ConsultantExchange Applications 1996 - Aug 1999* Hired as one of the first employees of Exchange Applications (later renamed to Xchange then sold to Amdocs), a marketing automation software company that was Massachusetts' second most successful IPO in 1998. * Developed and Patented a system for implied response attribution to better measure the effectiveness of marketing programs* Delivered large-scale marketing systems for Fortune 500 clients, including USAA, Citigroup, and Fleet Bank (now Bank of America)
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Director Of Technology And FinanceTravelers Insurance 1990 - 1996New York, Ny, Us* Graduate of Travelers ACCENT management development program which provided a variety of job experiences through rotations in various business units throughout the company. * Delivered two mobile computing platforms * Established a single, countrywide 800-number for claim reporting (1-800-CLAIM-33). * Co-founded a startup subsidiary with Paul Ramsey, called Precision Damage Control Services, where I served as the Director of Technology and Finance.
Joe Pych Skills
Joe Pych Education Details
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Cornell UniversityMathematics -
Rensselaer Polytechnic InstituteComputer Science
Frequently Asked Questions about Joe Pych
What company does Joe Pych work for?
Joe Pych works for Bionic Advertising Systems
What is Joe Pych's role at the current company?
Joe Pych's current role is CEO and Co-Founder.
What is Joe Pych's email address?
Joe Pych's email address is jp****@****ark.com
What is Joe Pych's direct phone number?
Joe Pych's direct phone number is +160343*****
What schools did Joe Pych attend?
Joe Pych attended Cornell University, Rensselaer Polytechnic Institute.
What skills is Joe Pych known for?
Joe Pych has skills like Online Marketing, Strategy, Direct Marketing, Start Ups, Digital Marketing, Online Advertising, Marketing, Media Planning, Sales, Customer Acquisition, Software Development, Media Buying.
Who are Joe Pych's colleagues?
Joe Pych's colleagues are Andy Lord, Patrick Santiago, James Smith, Jenny Lawrence, Colin Dailey.
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