As a designer, I instinctively interpret the world around me and harness my skills to make people's engagements more awesome. My passion lies in creating delightful experiences that enhance accessibility and strengthen brand loyalty. It's all about that perfect harmony of empathy and intuition, which empowers me to produce impeccable, impactful work centered around a meaningful mission.Thankfully, my leadership and vision have allowed me to work 10+ years on some truly remarkable projects for top Fortune 500 companies. • Like the time I helped Arizona Jean’s advance to Top 5 Yahoo IMVironments and attract a new customer audience (ooh teenagers!) with my irresistibly intriguing online platform. I also designed their AZ Jean logo. • I’ve art directed JCPenney's dynamic digital campaigns and social initiatives, which lured over 1 million new online shoppers to top-tier brands in the nation, like Liz Claiborne, KitchenAid and St John's Bay to name a few. • However, my biggest “feel-good” collaboration is a pioneering mobile app I designed for John Hopkins Children's Center that can detect a rare liver disease in newborns with 89% accuracy. This app set the stage for other medical diagnosing apps. As a creative art director, my superpower is empowering and mentoring my team. I believe in fostering an atmosphere of fun, freedom, and ownership. Brainstorming sessions with me are the stuff of legend - I'll have everyone stretching the limits of their "what ifs" and "why nots" until we give birth to some truly genius ideas. Egos aside, I gently remind my people that creative intelligence is a gift, and we're going to explore those possibilities to the fullest. I value the wholeness of my work; integrity. Authentic voices, team support and brand loyalty are all must-haves, but strategically putting all the pieces together, enjoying the challenge with the people you work for tops them all.When I'm not saving the world through creative work, you can find me in a trance in front of my easel. I paint prolifically and have shown my work all over the globe. If you are curious what that looks like, go ahead, take a gander here https://www.jrrapier.com/originals. I relish roaming the hills of Maryland and Virginia with my dog. Exploring the world's hidden corners with my family will always be an endless list of destinations. In summary, exploring, creating and hanging out with fun people is my jam.Check out my portfolio https://jrrapierdesign.com/