Jay Ratkowski Email and Phone Number
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Jay Ratkowski personal email
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👋 Hi, I’m Jay. I am the founder at a neat little agency called Transistor Digital Marketing. Since 2015, our job has been to deeply understand your business so we can find the right SEO and PPC strategies to help you succeed. We do a lot of good work with companies in industries like saas, b2b e-commerce, food/bev, travel/tourism. Other companies, too. I’m a fan of technical SEO and only advertising without having to hoard disturbing amounts of data. I think working as a general concept is pretty crappy, so we all need to work on making it less crappy. But especially those of us who run companies. Also I’m not that into LinkedIn. So if we connect, you can be confident you won’t see me posting daily thought starters or sending you follow ups to sales pitches that you never asked for. I’m just here to maybe learn some stuff and occasionally meet new people.
Transistor Digital Marketing
View- Employees:
- 5
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Founder, PresidentTransistor Digital Marketing Mar 2015 - PresentMilwaukee, WiDigital marketing agency focused on providing a better working environment for employees and higher caliber of service for clients. We've helped over 150 businesses and counting with SEO and PPC management for their websites. We work with regional and global brands in ecommerce, software, finance, food/beverage and more.
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Board MemberGreendale Eduction Foundation Mar 2021 - PresentUnited StatesHelping support efforts to fund scholarships, school programs, and financial needs of students, teachers, school staff.
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MarketingMypretendplace Jan 2015 - Jan 2019Http://Mypretendplace.ComStartup online retailer focused on inspiring creativity in children through ongoing subscriptions of dress-up and activity packages.
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Team Lead - SeoPerficient (Formerly Zeon Solutions) Jun 2014 - Mar 2015Milwaukee, WiI lead the largest SEO team I know of in Wisconsin. We do everything from straight-up organic optimization to content strategy to getting pesky Google penalties removed to mitigating traffic loss when giant websites migrate platforms. Our clients are big. A few of them are Fortune 100's. They are B2B and B2C. Ecommerce (with thousands and thousands of SKUs) and lead-driven. The main things are I do include:-Manage a team of eight (and counting) hot young seo gunslingers - responsible for hiring, training, development, career paths, etc. -Lead account strategy so clients can brag about their organic revenue to competitors - work with my team to translate overarching business objectives into tactics we can support with organic search.-Primary driver of department change - creating new process, deliverables, etc. No matter how good things are, they can always get better. I want to find out how.-Owner of resource management - New clients come in all the time, need to figure out who can work with them best and ensure everyone has a manageable workloadOther random things about me:-Leader of a department restructure and long-term search marketing organizational growth plan-Regularly make John Cusack film references that nobody catches (including in this description)-Lead a company-wide work-life balance initiative to find areas of opportunity to ensure everyone can comfortably integrate work into their lives -My desk has more shag carpet than anyone in the midwest-Part of a company-wide process-improvement initiatve -
OwnerDaft Paragon Dec 2011 - Dec 2014The InternetFormerly an idea for an online guitar store, currently a guitar blog. -
General ManagerFantasy Football Aug 1995 - Dec 2014- Won league championships 17 years apart. Only Kareem can top that timespan.- Played when you had to yell out players names and cross out ones that were drafted, then call in your lineup each week on the telephone.
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Senior Search Marketing SpecialistZeon Solutions Jun 2013 - Jun 2014Milwaukee, Wi• Develop strategy for SEM clients and manage implementation• Manage & develop junior level team members• Coordinate with other departments to ensure new websites follow SEO best practices• Drive change with improved process, technologies, templates, etc -
Marketing ManagerDiamond Nexus Mar 2013 - Jun 2013• Manage a team responsible for customer acquisition & retention (through SEM, display, email) as well as product development and product marketing.• Lead for web design & testing project with goal of creating new design elements, messaging, navigation, etc. Use Google Content Experiments to find optimal results.• Manage planning, strategy, implementation, & optimization for paid media account with ad spend exceeding $4 million per year in a highly competitive retail market• Analyze online & offline data to determine lifetime value of goals, create detailed audience profiles, track user behavior across digital channels, devices and physical channels (web to store, web to phone, etc), support executive decisions• Experience with online video advertising (via YouTube) as well as national TV (via Google TV Ads)• Working knowledge of national TV advertising and large scale digital media buys• Work closely with executive team to plan, execute and report on major marketing objectives
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Search Marketing CoordinatorDiamond Nexus Labs Mar 2012 - Mar 2013Franklin, Wi• Manage planning, strategy, implementation, & optimization for paid media account with high ad spend in a highly competitive retail market• Analyze online & offline data to determine lifetime value of goals, create audience profiles, track user behavior across digital channels, devices and physical channels (web to store, web to phone, etc), support executive decisions• Own projects spanning multivariate web testing, Google Trusted Stores implementation, online video advertising• Working knowledge of national TV advertising and large scale digital media buys• Work closely with executive team to plan, execute and report on major marketing objectives -
Ppc Team LeaderLeverage Marketing Nov 2010 - Mar 2012Austin, Texas Area• Develop strategy, manage implementation and oversee all activity for a portfolio of paid search clients with approx $2 million in annual ad spend and over 90k keywords in individual accounts• Experienced with managing paid search in Kenshoo, including tracking setup and conversion attribution• Directly supervised several paid search analysts, providing leadership and career development• Proposed landing page optimization as a new company service, created project roadmap, pricing structure and recruited/trained a team to carry out operations• Google AdWords & Analytics Qualified individual, MSN AdCenter certified, Excel wizard -
ConsultantAlkali Marketing Oct 2010 - 2012Austin, Tx• Develop and implement SEO strategy for e-commerce startups• Install/Manage Google Analytics reporting, Google Webmaster Tools• Create and optimize data feeds for Google Base and Nextag
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Online Marketing ManagerCampari Holdings Llc Jun 2010 - Oct 2010• Own all online marketing activities including onsite and offsite SEO, SEM (CPC)• Manage Google Analytics, AdWords, Checkout, Webmaster Tools, PayPal and shopping engine accounts• Analyze site traffic & metrics and report out to management• Administrate social media vehicles (WordPress, Facebook)
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Lead Project CoordinatorFedex Office 2004 - Jun 2009• Lead operations contact for largest account in state of Wisconsin• Manage all aspects of customer project needs – printing requests, scheduling, pricing, delivery, shipping, etc• Source vendors, develop process improvement, handle logistics, help with sales projections and basic graphic design work• Well networked, effective at accomplishing tasks through virtual teams
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Facilities ManagementGordon Flesch Company Jun 2003 - Dec 2004* Managed all activity on loading dock at a customer site * Worked with Asset Management to inventory all IT equipment * Supported over 1,300 users with printer, fax and copier repai
Jay Ratkowski Skills
Jay Ratkowski Education Details
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Mba -
Marketing
Frequently Asked Questions about Jay Ratkowski
What company does Jay Ratkowski work for?
Jay Ratkowski works for Transistor Digital Marketing
What is Jay Ratkowski's role at the current company?
Jay Ratkowski's current role is Search Marketer Extraordinaire. President @ Transistor, a top notch SEO/PPC agency. We provide search engine optimization consulting & execution. Ditto for pay per click..
What is Jay Ratkowski's email address?
Jay Ratkowski's email address is ja****@****ski.com
What is Jay Ratkowski's direct phone number?
Jay Ratkowski's direct phone number is +141453*****
What schools did Jay Ratkowski attend?
Jay Ratkowski attended Lakeland College, Lakeland University.
What are some of Jay Ratkowski's interests?
Jay Ratkowski has interest in Writing, Tech Stuff, Civil Rights And Social Action, Environment, Advertising, Music, Science And Technology, Playing Guitar, Gb Packers, Human Rights.
What skills is Jay Ratkowski known for?
Jay Ratkowski has skills like Online Marketing, Sem, E Commerce, Ppc, Google Analytics, Seo, Google Adwords, Digital Marketing, Facebook, Marketing, Online Advertising, Marketing Strategy.
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