Jamie Light Email & Phone Number

United Kingdom

● Currently lead global marketing efforts for an organisation providing travel technology solutions. Leveraging my decade of experience in marketing and communications roles for international, technology-based organisations across the travel, healthcare, and financial services sectors - I have shaped our growth strategy, successfully delivered a complete rebrand, recreated our corporate website from thr ground-up, developed our marketing operational processes, and executed high-impact digital, content and field marketing programmes to achieve our strategic goals.● Spearheaded the development and implementation of a fresh, challenging and dynamic global marketing strategy from the ground up.● Orchestrated the creation of a completely new brand identity, elevating the organisation into a new era of market leadership.● Provided strategic counsel and hands-on support to production teams, ensuring the launch of a new SEO-optimised website and the curation and distribution of compelling content across various digital and in-person channels.● Delivered highly successful trade show exhibitions, driving increased brand visibility and generating a significant pipeline of qualified leads. ● Developed and delivered sales enablement training programmes to equip the sales team with aligned messaging and product positioning to better serve industry demands.

London, England, United Kingdom

Self-motivated, commercial-oriented Health IT Marketing lead that is both strategic and creative. In charge of developing regional marketing strategies to support sales teams in UKI, Europe, Middle East, Africa, Asia, Australia, and New Zealand to create qualified leads and market growth. Oversaw planning and execution of: content, events, digital channels, lead generation results, PR, social and accounts-based marketing. Responsible for field marketing metrics and reporting, with cross-functional collaboration and alignment with global marketing. I possess strong communication skills (both written and oral), am well organized and detail oriented - managing multiple programs happening at the same time.• Delivered engaging content, project-managing of regional events, and utilised digital tactics for global brand awareness and demand generation in Healthcare and HealthTech markets. • Curated stories and content and built multi-channel campaigns around them. This encompassed printed and digital case studies, localised brochures, guides, sales sheets, PR media, blogs, articles, social media, thought leadership, events (online and in-person) and videos. My efforts increased in-region media coverage and content engagement by target audiences.• Project-managed all elements of events, from scoping to post-event lead follow-ups, ensuring optimal attendance and lead generation.• Enhanced brand visibility and credibility in markets outside of North America through online advertising, content (e.g. thought leadership), events, and procurement of promotional items. • Drove a valuable increase in international MQLs through nurturing campaigns for key segments.• Analysed and improved digital performance of international advertising campaigns, contributing to a significant return on ROAS (return on advertising spend) by international market prospects.• Tracked MQLs and ROI for field marketing programs, providing key insights to improve future campaigns.

● Spearheaded the planning and delivery of impactful marketing strategies and content to fuel growth across HCRG Care Group's diverse service lines.● Served as a trusted advisor to commercial teams, providing strategic counsel on competitor and market intelligence to guide effective go-to-market positioning.● Partnered with internal and external stakeholders, including political leaders and local authorities, to conceptualise and execute national and regional communication initiatives. This included developing case studies, press releases, social media content and other assets that demonstrated the positive impact of HCRG Care Group's services on healthcare professionals, patients and the wider community.● Led a high-performing marketing and communications team, ensuring the consistent application of the corporate identity and the reflection of the organisation's vision and values across all channels.● Received personal commendations for the successful crisis brand and communication management during the COVID-19 pandemic, which involved supporting national and local emergency planning efforts.

England, United Kingdom

• Led impactful marketing and communications strategies for market growth into the UK healthcare system. Managed end-to-end marketing, including all content, digital channels, internal comms, and events.• Fostered key relationships with internal/external stakeholders for effective communication projects. Directed content creation and press releases, enhancing brand recognition and new business. Provided vital market insights to BD teams, aiding in RFPs and bids.• Elevated brand reputation nationally, maintaining strong stakeholder relations with the NHS, Care Quality Commission, government entities, local authorities, and media groups. Offered expert counsel on marketing and brand best practices. Empowered colleagues for a high-performing team. Ensured consistent corporate identity and messaging alignment.• Collaborated with R&D for product enhancement and customer satisfaction. Played a pivotal role in crisis management during the pandemic. Oversaw smooth change program implementation and positive storytelling. Acted as a primary expert for senior management and external partners.• Supported communication plans and frameworks for associated activities. Monitored and mitigated high-complexity cases and business risks. Produced performance reports, identifying areas for improvement and celebrating successes. Advocated policies, best practices, and Communication and Marketing strategies. Tracked and addressed issues impacting brand and reputation.

Essex

• Manage the Marketing and Communications function for EMEA, responsible for managing the day-to-day operations and strategic direction of the team.• Earning strong internal and external relationships with Executive, down to administrative, level stakeholders.• Plan and deliver multi-channel (digital, print, face-to-face) communication campaigns and associated content.• Managed the development and launch of a new corporate intranet platform, including ongoing content management, improvements and updates.• Develop strategic communications plans that align with core business objectives, and have the flexibility to adapt to changing demands.• Successful collaboration with global teams. Helped deliver key corporate projects including 3 corporate rebrands, leadership, social, recruitment campaigns, and regional intranets.• Responsible for approx. 100% increase in engagement with corporate communications.• Manage department budgets and relationships with third party agencies and suppliers.• EMEA Marketing Manager for software solutions and products. Work with business leaders, corporate marketing functions, and sales management to plan, develop, and deliver content and events that drive brand awareness, demand generation, and quality sales leads.• Working with the Business Development and Account Management team, my role also includes:• Production of a comprehensive competitor and client research database.• Support Business Development on sales activities, including Request For Purchases (RFPs) for existing clients and new prospects.

• Worked closely with senior leadership to ensure all communications aligned with company brand and business objectives.• Organising International Conferences and Senior Management events. • Change management and business transformation communications including merger and acquisitions and TUPE (employment transfer) situations.• Designed, tested and delivered employee engagement surveys (inc. producing communications, data analysis and reporting at board level)• Stakeholder engagement and management.• Intranet and web content management.• Employee satisfaction research. • Designed and delivered an extensive range of powerful internal communication processes which were consistent with external positioning and able to withstand the considerable demands placed upon them by an organisation growing rapidly.• Developed the knowledge sharing and communication competency of the business.• Active member and organiser of networking groups and peer to peer learning sessions.

• Autonomous communications specialist in charge of reviewing and consulting on client communication channels and messaging. • Eliminated jargon, identified errors, and improved communications. • Independent analysis was documented and presented back to the divisional CEO, Operations Director and client.

Chelmsford, United Kingdom

Award winning provider of training and skills offering recognised qualifications to adults over 19 in English and IT.As an Adult Trainer of English Language and IT up to Level 2 and Functional Skills, my duties included:•Ensuring students were properly assessed and the appropriate learning programmes are prepared for enrolment•Monitored all students’ progress on a 1-to-1 basis through to completion•Monitoring and documenting student progress throughout their individual programme(s) via reviews and tutor support notes•Checking weekly attendance of all students and chase up wherever necessary, recording all interactions on the learner contact sheets•Identifying and addressing any barriers to learning that any student may have and resolve challenges•Ensure the Equal Opportunities Policy is adhered to and that students are in an environment that is safe and promotes integrity and equality

London, United Kingdom

Working within Hiscox's Operations team, my duties included:• Providing first-hand support to brokers and underwriters in Lloyds of London• Managing file tracking systems• Organizing data for insurance policies• Taking enquiries from, and chasing up, insurance brokers and clients regarding insurance policies and other business documentation

Ba First Class (1:1) Joint Honours, Language & Linguistics And History

Activities and Societies: Squash, running, football, gym, skiing.

Level 3 - Investment Operations Certificate, Introduction To Securities And Investment, Level 3