Crafted integrated creative strategies for new product launches.Created the visual brand to match the company’s young and professional white hat cybersecurity focused tone of voice. This includes style guide, marketing collateral, report-based products, website, social media and user interface design.Established new creative standards for social media and video posts leading to an increase of 65% in views and a 100% increase in interaction.

Lead a team of web designers, graphic and product designers, creative and technical writers in creating web presences, style guides, marketing and educational materials, and user interface design for our suite of applications and business services. Revamped my team’s intake and work processes to improve efficiency by 30%. Managed, assigned and deconflicted over 400 separate tasks per year for seventeen different customers and stakeholders.Management tasks included project scheduling, storyboarding and creative direction, de-escalation, weekly one on ones with employees, standups, project kickoffs, quarterly employee reviews, budgeting and quarterly funding requests.Maintained a 100% employee retention rate over a five year period. I was the only manager in the company who maintained this level of retention.

Creating meaningful brand identities and engaging media to help businesses and organizations tell their story. I have been worked with multiple clients, creating web presences, identity packages, producing and editing video content, and crafting advertising that is reflective of their brand, for both the web and print.

Providing design direction and leading creative design projects for multiple customers and stakeholders. Support marketing with print design, advertising collateral, web, print graphics, video production/editing and user experience consultation. Design and produce quarterly educational materials reaching over 25,000 service members and their families around the globe. Grew my creative team by 350% and modernized all of our processes resulting in a major contract re-compete win.Mentored junior team members in data-driven design practices, improving the team’s overall creative output.

Responsible for creating and leading the creation of web sites, graphics, print materials, branding and identity packages. Created technically heavy information systems with multiple stakeholders, de-conflicted issues between stakeholders to minimize risk and conducted user testing all to deliver a final result that met the requirement for all parties involved. Designed distance learning courseware. Responsible for the branding, visual design and the UI/UX design of Microsoft SharePoint Portals.

Responsible for the design and directing the design of web sites, web graphics, interactive media, advertising, and print items. Led clients through each phase of the project from initial meetings to proposals, budgets and deployment of the final product.

Collaborated with subject matter experts and instructors to develop distance learning courseware and training aids. Designed web portals for two different client programs to be used as collaborative and informative tools for thousands of students across the globe. Assisted instructors in designing learning materials for classroom use to include; graphics and flash media items for on screen presentations, banners, book covers and graphics/layout support for textbooks.Achievements:The commandant of the Defense Language Institute Col. Sue Ann Sandusky, and the Army G2 LTG Richard Zahner have endorsed the Command Language Portal as the go to place for linguists.The G3 Training, IATP Portal was listed as the featured site on Army Knowledge Online in May of 2008.

Created and Redesigned websites for several Headquarters elements