John Robinson Email & Phone Number

Cambridge, Massachusetts, United States

Framingham, Massachusetts, United States

• Sold healthcare data (claim volumes, reimbursement, executive contacts and more) to SaaS companies
• Clients: Software and Information Technology companies across various sub categories
• Duties: Secure contract renewals via negotiation of client book of 80+ customers, monthly upsells of additional product offerings, run demos, provide strategic support and ROI for the client's product list
• 2023 quota: Closed $181,775 of upsell opportunities representing 168% of YTD annual upsell goal and reached 95% ($900 K) of YTD against Quota for renewal opportunities by August 1, 2023

Framingham, MA

Greater Boston Area

Bokun, acquired by TripAdvisor in April 2018, is a software company that provides solutions for the tourism industry. The Bokun platform promotes efficiency, increased sales and better customer service. The platform suits both suppliers (such as accommodation, tour operators, car rental), travel agents, booking services and information centers.

• Consulted with decision makers from Vacation Rental companies to assess needs, present solutions and manage marketing from concept through execution.
• Managed sales pipeline of medium to large accounts across North America
• Collaborated with software partners to fulfill clients specific needs and requirements and dramatically improved their efficiencies.
• Presented at conferences/event booths to increase brand awareness and create new client opportunities

Framingham, Massachusetts

• Creates customized email marketing packages weekly through guest posting of unique content for multiple clients
• Presents tailored concepts to redesign client’s social media outlets (i.e. Facebook, Twitter, and Google+)
• Locates & analyzes competitor’s backlink reports for viable web site strategies to enhance client’s digital presence
• Experience interviewing potential new candidates to add to the consulting team

Framingham, Massachusetts

Westborough, MA

• Support the sales team with funding, materials, information, giveaways, and attendance driving activities that results in leads and opportunities for the sales team.
• Establish relationships with outside vendors and nine partner organizations to facilitate future growth.
• Assist with SEO implementation, website redesign, and updates via social media outlets to encourage international growth.
• Heavily involved with the coordination of Zensar rebranding (from Akibia, Inc.)
• Manage a quarterly marketing budget to brand Zensar through events, product purchases and renewals.
• Attend marketing events and deliver any marketing collateral to sales force in management of events.

Worcester, MA

• Responded to telephone and email inquiries, requests for information, and written correspondence received from customers/agents.
• Researched discrepancies in billing records such as misapplied payments, legal collections and Electronic Funds Transfer; making policy payment plan changes as necessary.
• Assisted customers in website troubleshooting
• Effectively handled negative situations by resolving issues in a timely manner.

Westborough, MA

• Experience writing press releases.
• Assisted with the implementation of a lead nurturing program to improve lead tracking, outbound communications and converting prospect leads into opportunities.
• Coordinated with sales group to conduct a prospect and customer survey gauging the potential need and value of a new Courion solution.
• Negotiated new lead lists from an international company.
• Coordinated and executed a direct mailing campaign designed to reach high level prospects in large organizations.
• Maintained the integrity of Marketo and SalesForce systems to help sales group effectively track leads.

Worcester, MA

• Contributed to recruitment and admissions efforts by providing current and prospective students with helpful information and service; handled a high volume of inquiries in person and by telephone. Assisted with course.
• Provided administrative support to contribute to the efficient operation of CCE; organized and filed admissions materials; prepared informational kits for prospective students; assisted with direct mail initiatives.
• Assisted faculty with special requests to support their teaching needs, including copying, organizing, and delivering course materials and delivering/retrieving course evaluations.
• Assumed a lead role in researching and developing large-scale employer databases to be used by CCE staff in marketing and recruiting efforts; assisted Career Services Office in compiling job posting reports for.
• Helped to launch CCE’s Facebook, Twitter, LinkedIn and other social networking initiatives.

Worcester, MA

Bachelor Of Arts (Ba), Marketing

Activities and Societies: Work Study Student at Continuing and Career Education Office, VP of Programs/One of the Founders of the.

Education record