Jennifer Rose Branch (Smith) Email & Phone Number

Martinsville, In, Us

Jacksonville, Florida, Us

Initiate, drive, and execute communication and marketing strategies, and implement plans for the corporation, business units, and external constituents. Lead a cross-functional team of seventeen direct and indirect reports including content writers, designers (print and digital), and project managers.Coordinate and contribute to strategic decision-making on brand awareness and promotion, both internally and externally. Create and measure communication plans and develop key messaging to drive engagement.Build and maintain relationships with key internal and external stakeholders and present concepts and final project-related work to leadership. Initiate ideas and actions while serving as a liaison and maintaining balance between client and company interests.

Indianapolis, In, Us

Led marketing and technology strategy and execution with a focus on marketing communications, brand management, applications and web development, and value-added product development and management. Directed and engaged four cross-functional teams by providing all necessary direction including mentoring, workload management, goals, and priorities. I also served as a project manager and coordinator to implement and execute plans, objectives, and strategies as related to marketing and communications technology on time and on budget.

Indianapolis, In, Us

As creative director, I led a team of four and developed and managed the stylistic and artistic direction of communications, marketing materials, and campaigns in print and digital platforms. I produced communications and promotional materials by developing basic presentation approaches, directing layout and design, determining and monitoring production schedules, and providing work direction to staff.I developed and implemented creative strategies by examining client objectives and insight as well as planning, scheduling, and completing design and production requirements. I improved marketing quality results by studying, evaluating, and re-designing creative processes and then proposing and implementing changes.During my time as creative director, we completed a full company rebrand including a new logo, the overall look and feel, a redesigned website, and more. In June of 2018, the marketing & technology department received recognition for these efforts and won Best in Show for the redesign of the website.

Indianapolis, In, Us

As a graphic designer, I created and produced internal and external digital and print materials, including educational materials, annual reports, and marketing materials. I translated project requirements into appropriate media solutions and ensured all materials met both digital marketing strategies and print requirements. I created and maintained consistent branding guidelines for internal and external use as well as created templates to help support four internal departments and ten company events. I served as a liaison with printers by writing printing specifications, soliciting bids, making vendor selections, and overseeing scheduling. I also accepted responsibility for department job scheduling for a team of four and managed and improved file storage, organization, and internal process.

As a freelancer, I completed a variety of projects including logo design, brand management and strategy, print and digital design, and web design and management. I maintained client relationships by being reliable, competent, and always delivering the end product on time. Four companies that I regularly collaborated with were Kiwanis, Jacks Von Liria Cosmetics, Indy Quest, and LeapZone.

Indianapolis, In, Us

At Kite Realty Group, I collaborated with interior and exterior clients to maintain and develop marketing products and strategy. I created print and digital materials including coupons, event flyers, leasing and broker flyers, logos, advertisements, invitations, and property brochures. I designed signs, displays, and other creative material for a variety of property and corporate events throughout the year. I conceptualized themes and produced associated materials.I updated the Kite Realty Group and property websites, as well as Facebook and Twitter accounts to meet social media marketing strategies. I also maintained and updated the corporate intranet. I created, produced, and coordinated installations of realty signs for 100+ properties nationwide.

Exton, Pa, Us

At Ricoh, I applied industry and production knowledge to supply clients with appropriate end design using varied software technology. I produced designs, concepts, and forms based on knowledge of layout and client-specific branding. During my time as a graphic designer, I developed a tracking database for project management. The tracking database included time keeping functionality and cataloged over 500 project files and associated details. I also trained new employees on company-specific processes and projects.

As a website administrator, I communicated web performance and content to both internal and external customers. I applied industry and production knowledge to supply clients with appropriate end designs using varied software technology. I also managed a team of four digital pre-press operators.I delivered consistent support as needed to internal and external clients through project life cycles and produced designs based on knowledge of layout and client-specific branding.

Project Management

Bachelor Of Fine Arts - Bfa, Oil Painting

Associate Of Science - As, Fine Art