J. Ryan Parks

J. Ryan Parks Email and Phone Number

Consumer Packaged Goods Marketing and Sales Leader @ Alternis LLC
J. Ryan Parks's Location
Bentonville, Arkansas, United States, United States
J. Ryan Parks's Contact Details

J. Ryan Parks personal email

n/a
About J. Ryan Parks

Marketing and Sales leader with a broad background in consumer packaged goods, brick-and-mortar retail, ecommerce retail, and mobile technology. My experience spans Customer/Trade Marketing, Marketing Management, Ecommerce/Omnichannel Account Management, Sales Account Management, Forecasting, Shopper Insights, and New Product Development. I emphasize developing actionable strategies and tactics that achieve profitable growth. As a servant leader, I excel in communicating, motivating, and engaging with all stakeholders, from customers to C-suite executives to entry-level personnel.

J. Ryan Parks's Current Company Details
Alternis LLC

Alternis Llc

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Consumer Packaged Goods Marketing and Sales Leader
J. Ryan Parks Work Experience Details
  • Alternis Llc
    Founder And President
    Alternis Llc Jul 2018 - Present
    Bentonville, Ar, Us
    I provide business development, strategic insight, and sales account management for CPG brands targeting Walmart, Sam's Club, Convenience Stores, and Alternate Classes of Trade. With in-depth experience in Business Development, Consumer Research, Omnichannel Sales, Sales Account Management, New Product Development, Forecasting, Social Media and Marketing Management, my key achievements include:• Serving as the Alternate Classes of Trade Broker for over 25 brands including Aquaphor, Coppertone, Nizoral, Zest, Coast, Asepso and many more• Developing and launching 2 new HBA brands with over 10 SKUs in the United States within a 12-month period• Generating over $7 million in incremental revenue and sales growth• Managed the Broker relationship of 3rd party sales and merchandising teams to success
  • Switcharoo
    Founder And President
    Switcharoo Apr 2017 - Jan 2022
    Bentonville, Arkansas, Us
    As Founder, President, and bootstrap investor, I led the charge to bring Switcharoo Mobile App to market. I developed the idea from the ground up, collaborating with development teams, investors, and advisers to turn the vision into reality. The Switcharoo Mobile App launched on Apple and Google Play in April 2018 and was closed permanently in January 2022 due to the lingering impact of COVID-19.
  • Tsg Retail
    Vp Of Business Development & Account Management
    Tsg Retail Aug 2018 - Jul 2020
    Rogers, Arkansas, Us
    I led TSG Retail's business development and account management teams as an embedded resource through Alternis LLC. My focus was on delivering positive results and innovative go-to-market strategies for CPG companies working with Walmart, Sam's Club, and other National Accounts. Key areas of responsibility included:• New Product Development• Account Management• New Business Development• Category/Shopper Insights
  • Boehringer Ingelheim
    Director Of Sales - Alternate Channels Of Trade
    Boehringer Ingelheim Feb 2015 - Apr 2017
    Ingelheim Am Rhein, Rhineland-Palatinate, De
    B.I. hired me to develop their strategy and drive revenue in alternative channels of trade. As the leader of this team, I collaborated with Broker Agencies, Distributor Partners, Convenience Store Chains, and Healthcare stakeholders to build B.I.'s Zantac and Dulcolax brands.• Authored and implemented the Alternate Classes of Trade sales strategy, generating organic sales revenue through nontraditional channels for the Zantac and Dulcolax OTC brands. • Oversaw sales channels in Convenience Stores, Dollar Stores, Health, and Industrial sectors. • Managed the Broker Relationship for the Convenience Store Channel, representing over 100K unit locations through distributor and re-packer partners such as McLane, Lil’ Drug Store, CoreMark, and Convenience Valet. • As an at-large member of the Mass Value team, provided sales strategy input for Walmart and Target.• Achieved over 110% of sales growth targets.
  • Jarden Consumer Solutions
    Director Of Sales, Home Environment Products - Team Walmart
    Jarden Consumer Solutions Jul 2013 - Jan 2015
    Us
    Director of Sales for Jarden Consumer Solutions portfolio of Home Environment Products sold to Walmart.• Business and sales management of eight unique durable and consumable business segments, seven brands (Oster, Sunbeam, Healthometer, Patton, Bionaire, & Holmes) and over 170 SKU’s at Walmart. Categories include Pet (shampoo, cologne, wipes & tools), Pain Therapy, Heaters, Humidifiers, Air Purifiers, Fans, Electric Bedding and Bathroom Scales• Managed +$230 million in Home Environment retail sales growing at 10% CAGR• Direct Management of one National Account Manager and Sr. Business Analyst. Dotted line management of Forecasting Manager, Customer Marketing Manager and Sam’s Club National Account Manager
  • Jarden Consumer Solutions
    National Account Manager - Sam'S Club & Walmart.Com
    Jarden Consumer Solutions Jun 2010 - Jul 2013
    Us
    Jarden Consumer Solutions National Account manager for the company's portfolio of products at Sam's Club & Walmart.com• Business and sales management of durable and consumable Kitchen and Home Environment Products including Food Preservation, Heated Cooking Appliances, Electric Bedding and Bathroom Scales• +$37 million at Sam’s Club with 16 pallet driven SKU’s (over 50% share of shelf), 25% CAGR. • +$4 million at Walmart.com with 100 SKU’s, +100%CAGR• Successful management of Co-Man Replenishment Partnership, POS displays and demo strategy at Sam’s Club. • Double digit growth with Walmart.com by employing brand pages, email blasts, landing pages, discounted shipping and downloadable couponing• Direct Management of Sr. Business Analyst. Dotted line management of Forecasting Manager and Customer Marketing Manager
  • Jarden Consumer Solutions
    Director Of Customer / Shopper Marketing - Walmart, Walmart.Com & Sam'S Club
    Jarden Consumer Solutions Oct 2004 - Jun 2010
    Us
    Responsible for development and execution of marketing objectives, strategies and tactics specific to the Walmart, Walmart.com & Sam's Club accounts.• Responsibilities included shopper marketing and insight program development, execution and measurement. • Interfaced with WMT Buyers, Marketing, In Store Experience and Shopper Insight teams• Ecommerce and brick & mortar customer marketing strategy and tactics• Trade-spend budget management• Management of Broker merchandising teams and marketing agency relationships
  • Bentonville City Council
    Alderman, Ward 2 Position 1
    Bentonville City Council Sep 2009 - Dec 2012
    As an elected official, I represented the residents in the Northwest section of Bentonville.
  • Central States Manufacturing
    Director Of Marketing
    Central States Manufacturing Apr 2002 - Oct 2004
    • Developed Corporate tag line still in use today- Right. On Time. Every Time.• Revised and revamped 3 product catalogs to feature "how to" guides, illustrations and pricing for over 250 SKU's• Executed, analyzed and reported Customer Satisfaction Surveys to C Suite

J. Ryan Parks Skills

Marketing Strategy Cross Functional Team Leadership Management Marketing Strategy Consumer Products Shopper Marketing Leadership Sales Product Development Retail Competitive Analysis Market Planning Customer Insight Merchandising Strategic Planning Pricing Account Management Fmcg P&l Management Brand Management Sales Management Wal Mart Advertising Product Marketing Marketing Management Brand Development P&l Categorization Business Strategy Grocery Income Statement Market Research Team Leadership Entrepreneurship Marketing Research Key Account Management Business Planning National Accounts Segmentation Pricing Strategy Strategic Thinking Cpfr Marketing Communications Consumer Insight

J. Ryan Parks Education Details

  • John Brown University
    John Brown University
    Emphasis In Leadership And Ethics
  • Missouri State University
    Missouri State University
    Marketing And Quantitative Analysis

Frequently Asked Questions about J. Ryan Parks

What company does J. Ryan Parks work for?

J. Ryan Parks works for Alternis Llc

What is J. Ryan Parks's role at the current company?

J. Ryan Parks's current role is Consumer Packaged Goods Marketing and Sales Leader.

What is J. Ryan Parks's email address?

J. Ryan Parks's email address is rp****@****ncs.com

What is J. Ryan Parks's direct phone number?

J. Ryan Parks's direct phone number is (+49)-613*****

What schools did J. Ryan Parks attend?

J. Ryan Parks attended John Brown University, Missouri State University.

What are some of J. Ryan Parks's interests?

J. Ryan Parks has interest in Entrepreneurial Opportunities, Diy Projects, Cigars, Music, My Family.

What skills is J. Ryan Parks known for?

J. Ryan Parks has skills like Marketing Strategy, Cross Functional Team Leadership, Management, Marketing, Strategy, Consumer Products, Shopper Marketing, Leadership, Sales, Product Development, Retail, Competitive Analysis.

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