J. Ryan Parks Email and Phone Number
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Marketing and Sales leader with a broad background in consumer packaged goods, brick-and-mortar retail, ecommerce retail, and mobile technology. My experience spans Customer/Trade Marketing, Marketing Management, Ecommerce/Omnichannel Account Management, Sales Account Management, Forecasting, Shopper Insights, and New Product Development. I emphasize developing actionable strategies and tactics that achieve profitable growth. As a servant leader, I excel in communicating, motivating, and engaging with all stakeholders, from customers to C-suite executives to entry-level personnel.
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Founder And PresidentAlternis Llc Jul 2018 - PresentBentonville, Ar, UsI provide business development, strategic insight, and sales account management for CPG brands targeting Walmart, Sam's Club, Convenience Stores, and Alternate Classes of Trade. With in-depth experience in Business Development, Consumer Research, Omnichannel Sales, Sales Account Management, New Product Development, Forecasting, Social Media and Marketing Management, my key achievements include:• Serving as the Alternate Classes of Trade Broker for over 25 brands including Aquaphor, Coppertone, Nizoral, Zest, Coast, Asepso and many more• Developing and launching 2 new HBA brands with over 10 SKUs in the United States within a 12-month period• Generating over $7 million in incremental revenue and sales growth• Managed the Broker relationship of 3rd party sales and merchandising teams to success -
Founder And PresidentSwitcharoo Apr 2017 - Jan 2022Bentonville, Arkansas, UsAs Founder, President, and bootstrap investor, I led the charge to bring Switcharoo Mobile App to market. I developed the idea from the ground up, collaborating with development teams, investors, and advisers to turn the vision into reality. The Switcharoo Mobile App launched on Apple and Google Play in April 2018 and was closed permanently in January 2022 due to the lingering impact of COVID-19. -
Vp Of Business Development & Account ManagementTsg Retail Aug 2018 - Jul 2020Rogers, Arkansas, UsI led TSG Retail's business development and account management teams as an embedded resource through Alternis LLC. My focus was on delivering positive results and innovative go-to-market strategies for CPG companies working with Walmart, Sam's Club, and other National Accounts. Key areas of responsibility included:• New Product Development• Account Management• New Business Development• Category/Shopper Insights -
Director Of Sales - Alternate Channels Of TradeBoehringer Ingelheim Feb 2015 - Apr 2017Ingelheim Am Rhein, Rhineland-Palatinate, DeB.I. hired me to develop their strategy and drive revenue in alternative channels of trade. As the leader of this team, I collaborated with Broker Agencies, Distributor Partners, Convenience Store Chains, and Healthcare stakeholders to build B.I.'s Zantac and Dulcolax brands.• Authored and implemented the Alternate Classes of Trade sales strategy, generating organic sales revenue through nontraditional channels for the Zantac and Dulcolax OTC brands. • Oversaw sales channels in Convenience Stores, Dollar Stores, Health, and Industrial sectors. • Managed the Broker Relationship for the Convenience Store Channel, representing over 100K unit locations through distributor and re-packer partners such as McLane, Lil’ Drug Store, CoreMark, and Convenience Valet. • As an at-large member of the Mass Value team, provided sales strategy input for Walmart and Target.• Achieved over 110% of sales growth targets. -
Director Of Sales, Home Environment Products - Team WalmartJarden Consumer Solutions Jul 2013 - Jan 2015UsDirector of Sales for Jarden Consumer Solutions portfolio of Home Environment Products sold to Walmart.• Business and sales management of eight unique durable and consumable business segments, seven brands (Oster, Sunbeam, Healthometer, Patton, Bionaire, & Holmes) and over 170 SKU’s at Walmart. Categories include Pet (shampoo, cologne, wipes & tools), Pain Therapy, Heaters, Humidifiers, Air Purifiers, Fans, Electric Bedding and Bathroom Scales• Managed +$230 million in Home Environment retail sales growing at 10% CAGR• Direct Management of one National Account Manager and Sr. Business Analyst. Dotted line management of Forecasting Manager, Customer Marketing Manager and Sam’s Club National Account Manager -
National Account Manager - Sam'S Club & Walmart.ComJarden Consumer Solutions Jun 2010 - Jul 2013UsJarden Consumer Solutions National Account manager for the company's portfolio of products at Sam's Club & Walmart.com• Business and sales management of durable and consumable Kitchen and Home Environment Products including Food Preservation, Heated Cooking Appliances, Electric Bedding and Bathroom Scales• +$37 million at Sam’s Club with 16 pallet driven SKU’s (over 50% share of shelf), 25% CAGR. • +$4 million at Walmart.com with 100 SKU’s, +100%CAGR• Successful management of Co-Man Replenishment Partnership, POS displays and demo strategy at Sam’s Club. • Double digit growth with Walmart.com by employing brand pages, email blasts, landing pages, discounted shipping and downloadable couponing• Direct Management of Sr. Business Analyst. Dotted line management of Forecasting Manager and Customer Marketing Manager -
Director Of Customer / Shopper Marketing - Walmart, Walmart.Com & Sam'S ClubJarden Consumer Solutions Oct 2004 - Jun 2010UsResponsible for development and execution of marketing objectives, strategies and tactics specific to the Walmart, Walmart.com & Sam's Club accounts.• Responsibilities included shopper marketing and insight program development, execution and measurement. • Interfaced with WMT Buyers, Marketing, In Store Experience and Shopper Insight teams• Ecommerce and brick & mortar customer marketing strategy and tactics• Trade-spend budget management• Management of Broker merchandising teams and marketing agency relationships -
Alderman, Ward 2 Position 1Bentonville City Council Sep 2009 - Dec 2012As an elected official, I represented the residents in the Northwest section of Bentonville.
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Director Of MarketingCentral States Manufacturing Apr 2002 - Oct 2004• Developed Corporate tag line still in use today- Right. On Time. Every Time.• Revised and revamped 3 product catalogs to feature "how to" guides, illustrations and pricing for over 250 SKU's• Executed, analyzed and reported Customer Satisfaction Surveys to C Suite
J. Ryan Parks Skills
J. Ryan Parks Education Details
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John Brown UniversityEmphasis In Leadership And Ethics -
Missouri State UniversityMarketing And Quantitative Analysis
Frequently Asked Questions about J. Ryan Parks
What company does J. Ryan Parks work for?
J. Ryan Parks works for Alternis Llc
What is J. Ryan Parks's role at the current company?
J. Ryan Parks's current role is Consumer Packaged Goods Marketing and Sales Leader.
What is J. Ryan Parks's email address?
J. Ryan Parks's email address is rp****@****ncs.com
What is J. Ryan Parks's direct phone number?
J. Ryan Parks's direct phone number is (+49)-613*****
What schools did J. Ryan Parks attend?
J. Ryan Parks attended John Brown University, Missouri State University.
What are some of J. Ryan Parks's interests?
J. Ryan Parks has interest in Entrepreneurial Opportunities, Diy Projects, Cigars, Music, My Family.
What skills is J. Ryan Parks known for?
J. Ryan Parks has skills like Marketing Strategy, Cross Functional Team Leadership, Management, Marketing, Strategy, Consumer Products, Shopper Marketing, Leadership, Sales, Product Development, Retail, Competitive Analysis.
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