Digital Marketing Professional with +15 years’ experience developing marketing, communication, branding, sales and loyalty strategies in the digital environment, both from the agency and the client.My role is to control the projects end-to-end, from the initial briefing to the reporting, in charge of the financial planning (budget, billing, etc.) and coordinating the different teams involved (SEM - Paid Media - Social - Reporting - Design - UX) to improve the Customer Experience and optimize the investment in the Digital channels.I’m a team player with an analytic and client-focus mindset. Also, I’m bilingual Spanish-English, and feel comfortable working in international result-oriented work groups, multitasking between different parallel projects.I have a background in Law, Marketing and an Executive Master in Digital Business (ESADE).Specialties: Digital Marketing Planning; Project Management & Online Advertising (Display-Paid Media, SEM-AdWords, RTB-Programmatic, E-mailing, Affiliates, Social Ads), Web & Mobile Apps Development (IA, SEO, Analytics, Payments), UX-CX and Conversion Funnel optimization.