Josh Fowler Email & Phone Number

Bath, GB

London Area, United Kingdom

In 2024 I became a New Business Director and moved within dentsu's agency network from Merkle to Carat. In this sales lead role, I focus on driving new business and organic revenue growth with the world's leading brands and I act as the go-to pitch lead for digital and CX opportunities on a local, regional and global scale.

London, England, United Kingdom

Driving new business and organic revenue growth with the world's leading brands by being the go-to pitch lead for opportunities on a local, regional and global scale, with a focus on Customer Experience and Digital Marketing strategies.

London

• Senior sales role at a London-based digital marketing agency, responsible for building and managing a full-scale sales department from the ground up
• Successfully grew new business and organic revenue through pipeline management and pitch development across inbound and outbound sales opportunities. Specialised in solution selling of a diverse suite of managed.
• Single-handedly restructured and implemented a scalable, end-to-end agency sales process, achieving a 300% increase in new business and generating over £500k in agency revenue from 75+ global SLAs within 18 months
• Led agency-wide teams to develop and present innovative strategies and propositions for D2C eCommerce brands, encompassing ideation, proposal development, delivery and negotiation during the RFP process
• Managed daily communications with C-suite and Director-level stakeholders for a diverse clientele, including growing start-ups, SMBs, and international FMCG brands
• Developed a comprehensive library of sales assets, including brochures, audits, proposals, contracts, discovery forms, process flows, sales handbooks, and calculators

London, United Kingdom

• Account management of a portfolio of 15+ clients across a wide range of industries including eCommerce, lifestyle and hospitality brands.
• Responsible for the E2E development and day-to-day management of full funnel online acquisition strategies on paid media channels, generating over £1.1m in client revenue (5x ROI)
• Management of 1 junior media buyer, who was responsible for a client portfolio of 6 eCommerce clientsHighlights included:
• I worked closely with clients, including Dragons’ Den’s Peter Jones, as a marketing extension of their business, often going beyond the call of duty by consulting on customer acquisition, performance marketing and.
• I consistently hit over a 10x ROAS for an online travel and tourism D2C brand, generating over £300k in revenue in 3 months
• I scaled a home and garden brand at 6x ROAS through online advertising strategies, generating £450k in revenue

London, United Kingdom

• As part of my key marketing role at a growing music industry start-up, I was responsible for management and implementation of the brand’s digital marketing strategy inclusive of paid media campaign management, organic.
• Planned, executed and managed digital marketing strategies that helped the brand to hit 150% of a crowdfunding target of £20k, whilst also generating over £125k in online revenue and doubling the brand's social media.
• Duties included management of 3 members of the social media team including a marketing executive, blog writers and content designer

London, United Kingdom

• Solely responsible for E2E delivery of a B2B mobile application for a major oil and gas brand, used to enhance sales teams’ efficiency and performance.
• Managed full project lifecycle from ideation through to delivery and its full roll-out to 2500 global users, saving the client a combined £5m in two years.
• Managed key stakeholder groups across including an offshore vendor team of 5 in India and 10+ global client stakeholders at C-suite and Director levels under increased amounts of pressure and tight timelines.

Madrid Area, Spain

• As part of my work placement in Spain during my University Degree, I worked at one of the largest sugar suppliers in Europe, Azucarera Ebro.
• This role required me to use my fluency in Spanish to assist the Treasury department in providing accounting reporting and analysis
• This experience emphasizes my ability to work with accuracy and consistency under pressure in a non-native speaking language.

Bachelor Of Science (Bs), International Management With A Modern Language, 2:1

Modules include: - Management Consulting - Brand Management - Quantitative Analysis - International Marketing

A Levels, Business Studies, Economics, Spanish, A*, A*, A