Jessica Skarzynski Email & Phone Number

Demand Generation: Develop and implement organic and paid B2B demand generation campaigns across all digital channels (social media, webinars, advertising and website). Contribute to larger content strategy. Social Media Management & Training: Create social media campaigns and foster engagement across an audience of 35,000+. Provide training and support on social media and demand generation best practices as needed for associates and members of the Executive Leadership Team.Webinar Management: Coordinate with internal and external thought leaders to drive webinar creation, preparation and technical oversight for monthly live events of 200+ attendees.

Created social media campaigns and fostering engagement across an audience of 35,000+. Tracked and reported social KPIs via Oktopost and Google Analytics. Increased employee advocacy via social media by 50% year over year. Diversity, Inclusion and Belonging Executive Council Member and Mental Health Employee Resource Group (ERG) Co-Chair. Corporate Communications: working with the Corp Comms team to integrate updated branding across all social channels.

Http://Www.Jessrunshappy.Com

Author of Jess Runs Happy running & lifestyle blog with ~1K unique monthly visitors and a social media following of ~15k across Instagram, Twitter, Facebook and YouTube. Former Brand Ambassador for Poland Spring, Brooks Running, Altra Running, Skirt Sports and more.

Cranbury, Nj

Bylined articles can be found here: https://www.curetoday.com/contributors/jessica-skarzynski Managed the brand's social media strategy and hosted trainings on social media best practices for a staff of 50+. Created SEO optimized content for more than 150 articles, podcasts and videos per year. Coordinated, conducted and edited weekly video interviews for MJH Life Science's broadcast news channel, Medical World News®. Recruited contributing authors and celebrity/patient Ambassadors. Managed an Assistant Editor in the creation of content and maintenance of curetoday.com.

Cranbury, Nj

Managed the company's presence on social media. Created content for website, banner ads, blogs and video scripts for an audience of 1,000,000+ software developers. Managed the email marketing program, including content, design direction, segmentation and deployment via Microsoft Dynamics CRM and Marketo. Managed an events budget of $400K, negotiated sponsorships and managed logistics for 20+ annual events from 10K+ attendee international conferences to intimate customer-focused dinners.

Coordinated direct mail, marketing, and e-philanthropy programs that reached 400,000+ Rutgers alumni, parents, students, faculty, and friends, in support of 30+ schools and units. Created and oversaw a Student Philanthropy Council, hosted 3 student-centric fundraising events each year.

Produced an international newsletter with a readership of 40,000. Planned and coordinated 3-4 job fairs a year, domestically and internationally.

Provided all administrative functions for President of Klimley Communications. Edited/proofread articles for PDMA Visions Magazine, redesigned www.klimley.com.

East Rutherford, Nj

Assisted Director of Public Relations with charity mailings and proofreading/editing of media guide, game night program, Report to the Community, and other publications.