Jenny Sun Email & Phone Number

Melbourne, Vic, Au

Australia

Melbourne, Victoria, Australia

London, England, United Kingdom

► Built up and led two sub-divisions of the Analytics team: a team of client-facing insights analysts that informed client strategy and campaign optimisations; and a team of technical analysts that serviced automated dashboards, ETL pipeline maintenance and data-related issues. ► Engaged cross-functional teams to understand pain points of our data platform and managed projects that improved its integrity, accuracy, and usability. This increased engagement in our data platform by 280% in one year.► Product-owned a new ML algorithm that auto-optimised digital campaigns towards the best performing ads as a means to drive overall KPI performance. This is now a productised service to all new and existing clients of the business.► Worked with C-suite executives and craft leads to define priorities, develop project pipelines and manage staffing against key initiatives.► Engaged in new business development and delivered commercial pitches for Analytics product and services.► Educated the company on experimentation methodologies used to inform data-driven decisions, including A/B testing, multi-variate testing, and Bayesian statistics.► Evangelised the importance and use of our data visualisation platform (Datorama) to deliver strong, insight-based recommendations. Coached my team to deliver the ‘so- what?’ of insights to clients.

London, England, United Kingdom

Melbourne, Australia

► Established the company's reporting and analytics from the ground up, including dashboards for key performance metrics our VR app using Tableau and MySQL workflows.► Managed all in-house usability testing of experiences for our VR platform and bespoke VR experiences for clients. This included recruitment, research, and reports and presentations on key learnings and recommendations. Research methodologies included survey design, semi-structured interviews, task scenarios.► Conducted research to find correlations between mood and emotion and physiological changes during VR immersion through biometric testing.► Contributed to the company's official research documentation, “Psych Docs", which educates developers on critical interactive and design components of VR development. This included translating academic research into practical information for technical VR developers.► Managed stakeholder engagement with businesses and academic institutions and consulted on the feasibility of unique VR experiences related to rehabilitation training, mental health and wellbeing.

Melbourne, Australia

Students of Brain Research: A student-run non-profit social and academic Victoria-wide network.Organised a professional networking event for 150+ professional researchers - resulted in the greatest revenue for an event ($21,000) since the founding of the committee in 2011.

Doctor Of Philosophy (Phd), Behavioural Neuroscience And Molecular Psychiatry

Investigated the role of sex hormones in schizophrenia pathophysiology by using animal models of schizophrenia.

Bachelor Of Science (Honours), Auditory Neuroscience (Physiology), First Class