Marketing And Communications Specialist
Current- Define and execute cost-effective marketing communication plans, events, and campaigns utilizing advertising, company websites, newsletters, direct mail/email, trade shows, and public relations for the North America.
- Plan, manage, and execute company events, whether internal, external, in-person, or virtual; including client events for 1,000+ attendees, significant industry trade shows and conferences, the first ever online.
- Strategize PR campaign by writing and distributing press releases and coordinating interviews with key stakeholders to position the company as industry subject matter experts and thought leaders.
- Develop monthly internal communication articles that celebrate successes, promote cross-segment coordination, encourage a growth mindset, and share intriguing opportunities to maintain and improve company morale and.
- Design print and digital sales collateral targeted for distinguished clientele, markets, industries, and HVAC applications.
- Keep abreast of industry trends, gather and disseminate industry expert opinion and quantitative market data related to the products and market segments.