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Unlock Your Podcast’s Potential With True Organic Growth for B2B and B2C PodcastersIn a crowded podcasting world, success is more than just recording great content—it’s about reaching the right audience, creating genuine engagement, and building loyal subscribers. That’s where we come in.ACT3 specializes in helping B2B and B2C podcasters grow their audience and deepen engagement organically. With proven strategies, I align your podcast with your overall marketing goals, ensuring your content not only attracts listeners but also converts them into loyal advocates.What We Do:Consistent Messaging Across Your Digital Footprint:Your podcast doesn’t live in a vacuum—it’s part of a larger ecosystem. I ensure your Website, Podcast page, social media platforms, and podcast content all work together with cohesive messaging and strategic keyword usage to attract and retain your target audience.Engagement-Driven Social Media Strategy:Posting is just the beginning. we help you identify the right platforms for your audience, use compelling keywords to ensure discoverability, and actively engage with your audience through comments, shares, and conversations that turn listeners into community members.Data-Driven Insights for Smarter Growth:Using robust analytics tools like Podcast statistics, GA4, Google Search Console, SparkToro, VidIQ, and more, we uncover how your podcast fits into your marketing funnel and impacts the customer journey. I analyze listener behavior to ensure your podcast aligns seamlessly with your broader marketing strategy.Optimize the Listener Experience:The customer journey is key. From discovery to subscription, we refine how your audience interacts with your brand to ensure every touchpoint aligns with your goals.Why Choose ACT3?Organic Expertise: we use ethical, sustainable strategies to grow your audience without resorting to paid ads or spammy tactics.Holistic Approach: Every aspect of your digital presence is optimized to amplify your podcast's success.Proven Results: Our data-driven insights deliver real growth while keeping your audience at the center.Let’s Transform Your Podcast Today! Whether you’re a B2B powerhouse or a B2C storyteller, I’ll help you unlock the full potential of your podcast. Let’s create deeper engagement, grow your audience, and ensure your podcast becomes an essential part of your marketing success.Ready to grow? Reach out today, and let’s start your podcasting journey to greater impact.
The Act3 Agency
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FounderThe Act3 Agency Oct 2023 - PresentOrganic Podcast Growth, Powered by Data, AI, and Strategic ExpertiseBy combining proprietary AI tools with a holistic marketing strategy, we attract, engage, and expand your podcast's audience authentically.More downloads, more subscribers, and no bots.At ACT3, we specialize in helping B2B and B2C podcasters expand their audience, deepen listener engagement, and increase subscriber counts. Through organic marketing strategies tailored to your unique niche, we align your podcast with your broader marketing efforts to drive measurable results.It all starts with a cross-platform, top-down approachWe analyze your entire digital footprint, from your website to your socials to your YouTube channel to your newsletter to all other points of contact. We go beyond the basics of promotion and seamlessly integrate your podcast into your overall marketing funnel.You shouldn’t have to look for your audience. They should find you.We focus on optimizing your podcast’s discoverability with your specific target audience. We do this through podcast-tailored SEO keyword alignment, social media community management, and cutting-edge practices that make the almighty algorithms work in your favor.Proprietary AI tools for greater audience reach (and insights)By combining our proprietary AI tools with your podcast stats, Google Analytics, and Search Console data, we uncover actionable insights that help grow your audience and enhance engagement. Whether you’re reaching industry professionals, niche communities, or consumers at large, we ensure your podcast doesn’t just fit into the bigger picture—it becomes a centerpiece of your marketing success.DM for a free, 30-minute consultation!
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Producer, Traceroute PodcastStories Bureau Jun 2022 - Oct 2023Princeton, Nj, UsProducer for Traceroute, an Apple Top 25 Tech Podcast, sponsored by Equinix, the world's largest data infrastructure company. -
Senior Account ManagerThe Go! Agency Mar 2023 - May 2023Palm Harbor, Florida, Us -
Marketing DirectorCultivar Wine May 2020 - Nov 2022Napa Valley, California, Us -
Senior Brand ManagerCa'Momi Jun 2019 - Jan 2020Responsible for managing and executing the Annual Plan for all Ca' Momi Winery brands (50K case production)Helped create and design all promotional and marketing activities for both Trade and DTC channelsCoordinated with Creative Department to generate timely campaigns that aligned with Ca' Momi's brand message and missionWorked directly with Sales Team, Regional Managers, Distributors and National & Retail Account Managers to create market activations that directly increased the bottom line.ROLE PHASED OUT 1/2/2020
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Director Of Consumer SalesYao Family Wines Dec 2015 - Jun 2019Saint Helena, Ca, UsResponsible for the development and management of the winery's entire Direct to Consumer sales and marketing strategy, including: tasting room management and sales; website sales; Wine Club strategy and sales; email and direct marketing campaigns; social media content and advertising strategyOversaw sales velocity of zero to 8,000 cases in year oneIncreased sales revenue by 43% in year twoIncreased sales revenue by 15% in Q1 2018Coordinated campaigns with on and off premise accounts to ensure brand identity and reputation remained consistent -
National Sales DirectorCairdean Estate Apr 2015 - Jan 2016*Responsible for strategic development and implementation of the estate's comprehensive national sales strategy. This included a 25,000 case inventory and 10,000 case annual production. Reported to Owner/CEO*Increased gross revenue from an average of $38K monthly to an average of $208K monthly in six months. Responsible for company's first $1M+ total revenue year; Increased bottle sales from 480 per month to 16,000 per month*Worked with the owner to develop budgets, programs and marketing strategies for new territories*Established distribution channels in Texas, Florida, Kentucky, Virginia, New York, San Diego, Los Angeles, San Francisco, Sacramento;*Worked closely with specific retail chain/off premise accounts (Safeway, Whole Foods, HEB/Central Market, Specs, Grocery Outlet, etc.) to ensure programs were executed in the market place*Monitored and tracked sales performance on a regular basis (volume, activation, account retention, re-order rates, PODs, etc)*Managed a 15-member team of Regional/Local Sales Reps;*Managed all aspects of DTC Sales, including online, wine club and tasting room sales.*Increased DTC sales to an average of 16% per month; Increased wine club membership 115%.*Managed and executed all marketing initiatives in conjunction with the VP of Marketing, including creation of project calendars, creation and editing of collateral and analysis of campaign effectiveness.
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National Sales & Marketing DirectorRocca Family Vineyards Oct 2012 - Apr 2015Napa, Us*Responsible for all aspects of national and regional sales & marketing/brand strategy for Rocca Family Vineyards, a Napa-based boutique winery;*Increased sales for the company by an average of 4.64% each month for 12 consecutive months for an overall annual sales growth of 55.7%;*Established new distribution channels in Texas, Florida, Kentucky, Virginia, New Jersey, New York, Connecticut, Kansas, Colorado and California;*Sold, established and maintained relationships with key on premise accounts and off premise retail chain accounts.*Developed and implemented brand building strategies to help drive distribution, sales and promotional activity at the retail chain level.*Manage all aspects of the Tasting Room, resulting in a monthly average 25.4% increase in POS sales; Managed all Wine Club sales; *Conducted market visits, ride-along, tastings, wine tasting dinners, vineyard tours and special events. *Responsible for implementation of company's email and Social Media programs, including Monthly Newsletter, Wine Club announcements, website specials and more. Create reports tracking metrics on email openings, click-through and overall campaign effectiveness. -
Wine DirectorThe Loft Wine Bar Aug 2012 - Jan 2013Responsible for creating and maintaining the wine list for a new, Napa-inspired “Tasting Room” style wine bar in historic downtown Benicia; Coordinated all sales reps and lead wine tastings with the owner to help determine monthly selections (bar serves 30 selections BTG and offers all wines for retail purchase);Created Wine Flights intended to expand customers' palates while promoting sales;Lead in development of website and eCommerce platform for online sales;Spearhead Social Media campaign through Facebook, Google +, Twitter and email newsletter campaigns (Mail Chimp);Analyzed sales data to maximize margins on BTG and bottle purchases;Lead tastings to educate wait staff on new list additions in order to provide guests with an excellent experience and increase sales ;Created, coordinated and marketed special events at the bar, including Winemaker Tastings, Food & Wine Pairings and Corporate Events.
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Bay Area Account ManagerReal Wines Company Mar 2012 - Oct 2012Established and Managed accounts for retail, BTG and house wine placements in a territory covering the East Bay of San Francisco (Contra Costa & Alameda Counties). Includes both retail and restaurant accounts;Grew East Bay territory from zero to 31 accounts in five months. Grew SF territory from zero to 18 accounts in a three month period;Met with buyers, managers, chefs and provided tastings from Real Wines Company, a wine broker representing 20 small-batch winemakers whose appellations spaned Santa Cruz to Sonoma;Performed same functions for a book of Premiere Cru and Grand Cru Burgundies by Aliane Wines, an exclusive importer based in San Diego, CA;Provided First Class Customer Service on all fronts;Provided coordination of inventory, orders and delivery;Tracked invoices and payments;Maintained inventory reports with large accounts (Whole Foods, Draegers);Maintained sales book with new pricing, releases and vintages.
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Real Estate Broker And Investment ManagerSelf Employed Mar 2002 - Dec 2011Licensed Real Estate Broker with the California Department of Real Estate;Created and organized sales presentations to high net worth individuals, resulting in over $15mm of investment;Analyzed market data to create opportunity-based real estate investment strategies which garnered double-digit returns; Formed and managed more than a dozen real estate offerings (Reg D(506) and (504)), coordinating with attorneys, compliance officers, asset managers, and accountants; Hired and supervised Processors, Underwriters, Loan Originators and Fund Managers; Developed all marketing and sales collateral for the companies until 2010, at which time I hired and managed a marketing staff; Managed all Investor Relations, including creation of all quarterly investment reports and newsletters; Managed portfolios of real estate loans and rental properties totaling $20mm+;Five years experience in residential listings, sales and conventional loan originations.
John Taylor Skills
John Taylor Education Details
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University Of Southern CaliforniaBroadcast Journalism -
University Of Southern CaliforniaBroadcast Journalism
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University Of Southern CaliforniaJournalism
Frequently Asked Questions about John Taylor
What company does John Taylor work for?
John Taylor works for The Act3 Agency
What is John Taylor's role at the current company?
John Taylor's current role is Founder @ The ACT3 Agency | Organic Podcast Growth.
What is John Taylor's email address?
John Taylor's email address is jo****@****ine.com
What is John Taylor's direct phone number?
John Taylor's direct phone number is +170796*****
What schools did John Taylor attend?
John Taylor attended University Of Southern California, University Of Southern California, University Of Southern California.
What are some of John Taylor's interests?
John Taylor has interest in Music, Time With Friends And Family, Cooking.
What skills is John Taylor known for?
John Taylor has skills like Sales, Marketing, Management, Marketing Strategy, Social Media Marketing, Strategic Planning, Wine, Public Speaking, Leadership, Strategy, Negotiation, Social Media.
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