John Totten Email & Phone Number

San Francisco Bay Area

Senior Product Manager - TechnicalData: Onboarding & Marketplace

San Francisco, California, United States

but, how does it all get used?!Senior Product Manager - Technical

San Francisco, California, United States

Product Specialist:•Amazon DSP•Amazon Marketing Cloud•Sizmek Ad ServerScope: UI and API

San Francisco Bay Area

No, not that kind of Engineer. Yes, those kinds of Solutions.

San Francisco, California, United States

Acquired by FreeWheel, a Comcast Company

San Francisco Bay Area

but, how will it all work?

San Francisco Bay Area

• Subject matter expert on SSP/exchange integrations, configurations and reporting capabilities. End-to-end technical knowledge including web elements, publisher ad serving, DSP bidder logic, SDK partners and general RTB specs.• Advocate for customer requirements within the Index Exchange architecture. DSP sales-engineer for pre-integration sales calls able to provide business, technical, and product knowledge in support of post sales activities. Understand the business goals and KPIs of the customer in order to drive customer engagement forward.• Creation and distribution of clear, concise, detail oriented integration proposals based on client requirements and Index Exchange platform configurations.• Inform clients on how existing/new product features/functionality work, and how it can contribute to their business goals. • Build trusted relationships with internal/external key technical stakeholders. Understand the customer’s current ad stack, including 3rd party vendors. Collaborate with the appropriate business teams to recommend technologies that support customer needs.• Invested in the education and training for the Index demand team on all product/technical related initiatives. • Assist the customer with the full line of Index Exchange products & services, project-planning, launch and ongoing operational issues. Articulation of technology, solutions and services in a compelling way to all audiences, including technical details and requirements for non-technical audiences. • Auditing of DSP and Index JSON within the context of Data Analytics, suggesting actionable feedback for DSP partners to improve integration health (diagnose and resolve flagged issues). • Maintain DSP documentation of external configurations and capabilities (outline downstream implications for the Index Exchange platform)• Assist in troubleshooting bid errors, platform discrepancies, ad quality/creative issues, and any other technical issues between IX and its DSP partners

• Multi-Platform experience with Display and Video ad trafficking (managed service experience within Atlas, DCM, DFP, and AppNexus).• Adtech experiences and understanding that connects DMPs, DSPs, Ad Servers of Record and 3rd party vendors. Work with DCO campaigns, variant testing, and A/B testing against various media elements.• Technical point-of-contact for self-service publisher clients and brand-direct clients. Develop creative solutions that leverage 1st party, 3rd party, and DMP data signals for managed service campaigns and self-service ad products.• Manage Emerging Technologies: coordinate 3rd party vendor certifications and integrations, 3rd party VAST tag management, utilize and review new product offerings prior to BETA testing and general release, assess new technologies and competing platforms on behalf of Sales and Account Management teams.• Provide reporting, analysis, and discrepancy assessment for Display and Video campaigns based on media metrics, creative effectiveness, and attribution efficiencies.• Collaborate with external media strategy teams and 3rd party tracking vendors to drive campaign goals and review optimization opportunities.• Leverage the Flite Ad Platform and external ad systems to fulfill end-to-end campaign management and reporting objectives. Create documented best-practices for both internal and external teams based on cross platform knowledge.• IAB Member: Flite IAB Techlab representative for Ad Blocking Working Group and IAB FLEX Ad Products Working Group (primary IAB point of contact for various AdOps committees)• Daily work with mobile advertising campaigns (brand and publisher) as well as Firebug, Chrome developer tools, and Charles for creative QA and verification purposes.

San Francisco Bay Area

• Create an enjoyable office environment that allows for employees to be productive and effective.

San Francisco Bay Area

• Corporate trainer of bartenders and servers responsible for ensuring new-hire hospitality skills and ability to follow corporate precedent and guidelines• Multi-task in a time sensitive environment as both Captain and Bartender• Required to have current and thorough knowledge of the hotel property, products and services• Proficient in Micros and Aloha POS systems• Responsible for monthly bar inventory and accounting

San Francisco Bay Area

• Assisted with a regional economic impact survey of the Biotechnology and Life Sciences Industry within the City and County of San Francisco including the implications of augmenting the local business tax system.• Assisted Dr. Philip King with facilitating market research, economic surveys, data mining and analysis.• Literature review and document/graphics preparation.

San Francisco

•Daily review and analysis of regional industry publications•Preparation of documents, and SFCED web content •Research for SFCED webpage inquiries and data requests •Monitor regional economic/business publications concerning public policy, labor market statistics and local emerging industries.•Distribute SFCED data publications and market analysis via Microsoft Mail Merge

M.A., Economics

Public Policy and Public Health

B.A., Economics

Activities and Societies: Economics Students AssociationExtensive course work in Health Economics, Economic implications of Holistic.