My journey began in college, where I developed a deep appreciation for music, honing my attention to detail, creativity, and discipline. These skills seamlessly transitioned into digital marketing, where I discovered creativity and precision are key. My passion for connecting with audiences led me to dive into digital marketing as my new career path.A couple of internships later I joined COOP, where I learned the fundamentals of SEO, SEM, Paid Social, Media Planning, Programmatic, and Excel/Sheets skills. This experience solidified my interest and provided a strong foundation in digital marketing. I aspire to learn more about programmatic advertising, paid Social and paid Search. In my spare time I enjoy composing music and playing guitar.Feel free to connect and chat about potential opportunities!
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Digital Investment AssociateOpenmindNew York, Ny, Us -
Digital Marketing AssociateJobprepped Apr 2023 - Jul 2023Marina Del Rey, Ca, Us● Created optimized copy for landing pages and PPC ads to increase conversion rates.● Refined email copy and subject lines, resulting in a 10% daily increase in conversion rates by targeting the appropriate audience.● Conducted competitor analysis, keyword research, and SERP analysis for inbound marketing using Ahrefs. -
Assistant Manager Of Public Relations & Business DevelopmentPlitzs Fashion Marketing May 2021 - Feb 2022● Developed promotional ads featuring Fashion Week footage to showcase the company's services, achieving a 30% monthly increase in conversion rates.● Established the company’s social media calendar, driving a 25% monthly increase in brand awareness and engagement.● Managed a team of 20+ interns, leading to a 40% monthly increase in sales for model and designer packages.
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Senior Public Relations & Digital Marketing CoordinatorPlitzs Fashion Marketing Mar 2020 - May 2021● Executed marketing strategy that boosted audition turnout by 30% monthly by leveraging casting call websites to source potential clients.● Recruited emerging designers to make sales for designer packages, increasing daily sales by 40%.● Partnered with 30+ micro-influencers, to boost brand awareness by 35% monthly through backstage access for Fashion Week shows.
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Public Relations & Digital Marketing CoordinatorPlitzs Fashion Marketing Jan 2020 - Mar 2020● Crafted press releases for emerging fashion designers, achieving 20% daily increase in brand awareness and a launch event with 500+ attendees.● Spearheaded event preparation, increasing daily attendance of fashion events by 50%.● Facilitated sourcing of models, talent agencies, boutiques, swimwear designers, and vendors, driving daily sales up by 10%.
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Digital Marketing SpecialistMoney Mouth Marketing Nov 2020 - May 2021Snellville, Georgia, Us● Created and managed social media content, including campaign setup and keyword research, to increase brand awareness and engagement by 15% in 2 weeks, with performance analysis and detailed reporting.● Developed high-converting ad copy, follow-up sequence video scripts, and email nurture sequences, utilizing A/B testing to increase sales by 15% in 3 weeks, with comprehensive performance analysis and budget management.● Launched and optimized a successful social media campaign, focusing on ad copy creation and budget management, resulting in a 25% increase in brand awareness and sales in 2 months, with detailed reporting on campaign performance. -
Digital Marketing InternPentacle Sep 2019 - Nov 2019New York, New York, Us● Created a marketing strategy for a giveaway, increasing brand awareness and engagement by 5% in 3 weeks.● Implemented a marketing strategy for community programs, increasing community engagement by 5% in 5 days.
Juan Medrano Education Details
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City University Of New York-College Of Staten IslandMusic -
Coop Careers Fellowship
Frequently Asked Questions about Juan Medrano
What company does Juan Medrano work for?
Juan Medrano works for Openmind
What is Juan Medrano's role at the current company?
Juan Medrano's current role is Digital Investment Associate.
What schools did Juan Medrano attend?
Juan Medrano attended City University Of New York-College Of Staten Island, Coop Careers Fellowship.
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