Juana Barco Email & Phone Number

Mexico, Colombia

We created the first 100% virtual accounting firm in Latin America, with a presence in 3 countries.• Led a cross-functional team of +120 employees across 4 countries, overseeing 6 key areas: Sales, Customer Service, Marketing, IT, Finance, and HR. • We achieved an Annual Recurring Revenue (ARR) of $1.1 million. • Spearheaded the capital raising process, securing $2.1 million in venture capital investment from institutional investors (Banregio), venture capital funds in Mexico and Chile, and angel investors in LATAM. • We served over 350 SMEs in 3 countries (Colombia, Mexico, and Chile). Successfully restructured the company's finances, transforming the EBITDA from a negative value of -$75,000 to +$5,000 within 10 months.

Ciudad De México

• Launched Backstartup's operations in Mexico, reaching 25 recurring customers within the first 6 months. • Drafted processes and coordinated the product and service's nationalization to tailor it to the Mexican market. • Established partnerships with key players in the financial sector to enhance the product offering, amongst which we can highlight Banregio (subsequently an investor).

Bogota, D.C., Capital District, Colombia

• I was part of the founding team that designed and conceptualized Backstartup's service: Latin America's first virtual accountant.• Led Colombia's operations team, advising over 50 customers in the process.• Successfully drafted the initial legal and payroll support processes for Backstartup's customers.

Colombia

Comprehensive advisory services in matters of corporate law, labor law, data protection, and intellectual property.

Bogota, D.C., Capital District, Colombia

• Alongside the management team, established Colombia's first Consumer Protection League. • Carried out the recruitment and selection of the initial team to kick off operations.• Developed the processes to file the first class action lawsuits in Colombia (5 class actions presented) against comercial cartels (never done before in the country).

Bogota, D.C., Capital District, Colombia

• Recruited and led the initial team to initiate operations in Colombia.• In charge of the customer acquisition process, with Avianca being one of the first notable customers.

Redacción de discursos y diseño de presentaciones para el Superintendente de Industria y Comercio.Edición de documentos estratégicos para la entidad (cartillas y guías) para su publicación.Edición de las columnas de opinión del Superintendente de Industria y Comercio.Redacción de documentos estratégicos del despacho del Superintendente de Industria y Comercio.Dirección y edición de la nueva Revista de Propiedad Industrial: Ruta PI.Acompañamiento al Superintendente en presentaciones dentro del territorio nacional y coordinación de logística en sus intervenciones.

Asesoría societaria en trámites inherentes al desarrollo social tales como creación, mantenimiento, transformación y liquidación.Responsable del área de propiedad industrial: (Revisión de gacetas, registro de marcas y trámites relacionados con el registro).Asesoría a clientes en todos los trámites relacionados con signos distintivos y nuevas creaciónes.Desarrollo, elaboración y revisión de todo tipo de contratos y documentos legales tanto en español como en inglés.

Área de Derecho Corporativo y Propiedad Industrial Investigación y producción de conceptos en distintas áreas del derecho (derecho administrativo, derecho privado, derecho laboral).Asesoría en derecho laboral.